Consumer Preferences Towards Online Shopping Fuels Growth In The 3D Secure Payment Market: Core Growth Enabler in the 3D Secure Payment Market, 2025

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What Will the 3D Secure Payment Industry Market Size Be by 2025?
The market size for 3D secure payment has significantly increased in the past few years. It is projected to escalate from $1.42 billion in 2024 to $1.61 billion in 2025, with a compound annual growth rate (CAGR) of 13.1%. The growth previously observed can be credited to factors such as the rise in e-commerce transactions, burgeoning concerns over cybersecurity, the growth in mobile commerce, heightened usage of payment cards, and a transition towards digital payments.

What's the Long-Term Growth Forecast for the 3D Secure Payment Market Size Through 2029?
In the coming years, the 3D secure payment market is predicted to experience significant expansion, reaching a valuation of $2.74 billion in 2029 with a 14.2% compound annual growth rate (CAGR). The upward trend in the prediction period is linked to factors like growing use of mobile wallets, an increase in cross-border transactions, new industry verticals integrating the technology, and demands for data security amid ongoing cybersecurity threats. Notable emerging tendencies during the prediction period encompass real-time transaction monitoring, compliance with strong customer authentication (SCA), the use of tokenization for more secure payments, multi-channel authentication, and innovative authentication methods that go beyond traditional passwords.

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What Are the Key Growth Drivers Fueling the 3D Secure Payment Market Expansion?
The increase in consumer inclination towards online shopping is expected to boost the 3D secure payment market in the future. Online shopping, an aspect of electronic commerce, involves the use of a web browser by a customer to surf the internet for products and services prior to purchasing them. Factors like access to abundant information, opportunities to compare items and their costs, a broad spectrum of products, convenience, and the ability to locate the desired products quickly are fostering a positive attitude among consumers towards online shopping, where the 3D Secure payment provides extra protection for cardholder authentication during online payments. For instance, Tidio Ltd., a Poland-based payment platform for SMEs, reported in November 2022 that digital buyers in the US are projected to swell to 285 million in 2025 from 268 million in 2022. Therefore, the inclination of consumers towards online shopping acts as a propelling force for the expansion of the 3D secure payment market.

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What Are the Key Trends Driving 3D Secure Payment Market Growth?
A prominent trend emerging in the 3D Secure Payment market is the emphasis on product innovation. Major players in the market are focusing on the development of new technologies and products like 3-D Secure 2 (3DS2), frictionless authentication, 3D Secure 2.0 (3DS2), and biometric payments to reinforce their standing in the market. For instance, Zuora Inc., a US-based software enterprise, incorporated 3D Secure 2.0 (3DS2) in August 2022. This is recommended for robust customer authentication (SCA) under PSD2, and can be employed using the integrated iFrame of Payment Pages 2.0. The Stripe v2 gateway supports 3DS2, and 3-D Secure 2.0 proves beneficial for mobile applications and connected devices. It aids in enhancing and expediting secure digital payment transactions.

How Is the 3D Secure Payment Market Segmented?
The 3D secure payment market covered in this report is segmented -

1) By Component: Merchant Plug-In, Access Control Server, Other Components
2) By Type: On-Premise, Cloud-Based
3) By Application: Banks, Merchants And Payment Gateway

Subsegments:
1) By On-Premise: Integrated Solutions, Standalone Solutions
2) By Cloud-Based: SaaS (Software As A Service) Solutions, Hosted Solutions

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Which Companies Are Leading the Charge in 3D Secure Payment Market Innovation?
Major companies operating in the 3D secure payment market include GPayments Pty Ltd., Broadcom Inc., Mastercard Inc., Visa Inc., Bluefin Payment Systems LLC, American Express Company, RSA Security LLC, DECTA Limited, Modirum Oy, Marqeta, Entersekt, SIA S.p.A., Worldline SA, Elavon Inc., Adyen, AsiaPay, GMO Payment Gateway, Joseph Cyril Bamford Excavators Ltd., Fiserv Inc., ACI Worldwide Inc., PayPal Holdings Inc., Stripe Inc., CardinalCommerce Corporation, CyberSource Corporation, Forter Inc., Global Payments Inc., Ingenico Group, PayU, Rapyd Financial Network Ltd., Signifyd Inc., Skrill Limited, Worldpay Inc., Zoho Corporation

Which Regions Are Leading the Global 3D Secure Payment Market in Revenue?
North America was the largest region in the 3D secure payment market in 2024. Asia-Pacific is expected to be the fastest-growing region in the 3D secure payment market report during the forecast period. The regions covered in the 3d secure payment market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

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