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Key Factor Supporting Packaged Salad Market Development in 2025: Growing Number Of Health-Conscious Consumers
Stay ahead with our updated market reports featuring the latest on tariffs, trade flows, and supply chain transformations.How Large Will the Packaged Salad Market Size By 2025?
The market value of packaged salads has witnessed substantial growth over the previous years. This sector valued at $12.1 billion in 2024, is expected to swell to $13.11 billion in 2025, expanding at a compound annual growth rate (CAGR) of 8.4%. The observed growth during the historical period is thanks to increasing health consciousness, evolving consumer lifestyle, surge in demand for fresh and ready-to-eat food items, conveniences, and time-efficiency of the product, heightened urbanization, and emphasis on nutritious eating practices.
How Big Is the Packaged Salad Market Size Expected to Grow by 2029?
The size of the packaged salad market is poised for strong expansion in the coming years, with a projection to reach $18.26 billion by 2029, growing at a compound annual growth rate (CAGR) of 8.6%. The anticipated growth during the forecast period can be accredited to the surge in demand for plant-based diets, increased focus on ingredients for boosting immunity, novel innovations in salad types, development in the food delivery industry, inception of intelligent packaging methods, and trends in personalizing and customizing options. The leading trends envisaged for the forecast duration comprise adaptability to on-the-move lifestyles, diversity in flavor and ingredients, sustainability, sourcing locally and options for organic produce, progression in online retail, and e-commerce.
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Which Key Market Drivers Powering Packaged Salad Market Expansion and Growth?
Growth in the packaged salad market is anticipated due to the increasing number of individuals leading health-conscious lifestyles. These consumers prioritize wellness, environmental factors, environmental stress, and proper nutrition, and are progressively choosing packaged salads, which are free from cholesterol and low in fat, calories, and sodium. For example, a survey conducted by the International Food Information Council, a non-profit organization in the United States, in May 2022, indicated that out of 1005 American adults aged 18-80 and young Gen Z consumers ages 18-24, approximately 52% adhere to a particular diet or eating pattern. This shows a rise from 39% in the previous year. Clean eating (16%), mindful eating (14%), and calorie counting (13%) were the preferred options. Thus, the surge in health-conscious consumers is fuelling the expansion of the Packaged Salad market.
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Which Fast-Growing Trends Are Poised to Disrupt the Packaged Salad Market?
Leading firms in the packaged salad sector are focusing on sustainability and innovative practices, creating a range of fresh, convenient, and nutritious salad choices to cater to wellbeing focused consumers and support healthy eating. An Asian Apple Salad Kit is an example of this, a ready-packaged salad consisting of fresh greens, apple slices, crisp vegetables, often accompanied with a dressing inspired by Asian flavors. For example, Fresh Express, a company based in Florida that specializes in ready-to-eat salads, salad kits, and other fresh produce, launched their Asian Apple Salad Kit and Twisted Caesar Creamy Truffle Caesar Chopped Salad Kit in March 2024. These additions to their product range underline the brand's continuous mission to introduce novel, restaurant-style, unique salad tastes and ingredients to the market.
What Are the Emerging Segments in the Packaged Salad Market?
The packaged salad market covered in this report is segmented -
1) By Type: Packaged Greens, Packaged Kits
2) By Processing: Organic, Conventional
3) By Distribution Channel: Online Stores, Offline Stores.
Subsegments:
1) By Packaged Greens: Spinach, Lettuce, Kale, Mixed Greens, Other Greens
2) By Packaged Kits: Salad Kits With Dressings, Meal Kits, Specialty Kits, Customizable Kits
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Who Are the Global Leaders in the Packaged Salad Market?
Major companies operating in the packaged salad market are Dole Food Company Inc., Organicgirl LLC, Fresh Express Inc., Taylor Fresh Foods Inc., Curation Foods Inc., Ready Pac Foods Inc., Vegpro International Inc., BrightFarms Inc., Mann Packaging Co. Inc., Bonduelle Group, Little Leaf Farms LLC, Driscoll's Inc., Tanimura & Antle Fresh Foods Inc., Del Monte Fresh Produce N A Inc., Church Brothers Farms, The Nunes Company Inc., Apio Inc., Mucci Farms Ltd., Windset Farms, Pure HotHouse Foods Inc., NatureFresh Farms, Houweling's Group, Mastronardi Produce Ltd., Village Farms International Inc., Sanlucar Fruit SL, Gourmet Trading Company, Wholesum Family Farms Inc., Bolthouse Farms Inc., Saladworks LLC, Eat Smart
Which are the Top Profitable Regional Markets for the Packaged Salad Industry?
North America was the largest region in the packaged salad market in 2024. The regions covered in the packaged salad market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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