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Increased Pet Adoption Is Fueling The Growth Of The Digital Pet Care Products And Services Market: A Leading Driver Behind Digital Pet Care Products and Services Market Expansion in 2025
Digital Pet Care Products and Services Market Size
What Will the Digital Pet Care Products and Services Industry Market Size Be by 2025?
The market size for digital pet care goods and services has significantly increased in the past few years. The market is set to escalate from $96.52 billion in 2024 to $105.67 billion in 2025, with a compound annual growth rate (CAGR) of 9.5%. Factors attributing to this growth during the historical period include pet humanization, heightened awareness about pet health, ease of access and convenience, expansion of pet insurance and wellness schemes, and a surge in pet ownership.
What's the Long-Term Growth Forecast for the Digital Pet Care Products and Services Market Size Through 2029?
The market size for digital pet care products and services is projected to experience a swift expansion in the upcoming years, culminating in a valuation of $162.94 billion by 2029, with a compound annual growth rate (CAGR) of 11.4%. This growth during the forecast period is primarily attributed to the advent of telehealth and remote veterinary services, the emphasis on mental health and wellness, subscription model services, customized nutrition schemes, a concentrated focus on an aging pet demographic, and an emphasis on pet fitness and exercise. Predominant trends within this projected period include the proliferation of smart pet merchandise, mobile applications for pet care, IoT employed in pet tracking and surveillance, tailored pet health archives, and the considerable influence of social media on pet trends.
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What Are the Key Growth Drivers Fueling the Digital Pet Care Products and Services Market Expansion?
The surge in the rate of pet adoption is anticipated to fuel the expansion of the digital pet care products and services market in the future. The act of obtaining a pet from a shelter or rescue is referred to as pet adoption, and it's promoting the need for high-end pet care items and services to ensure they are healthy, content, and secure. For example, the 2021-2022 survey by the American Pet Products Association (APPA) by the human society of the United States, a non-profit organization based in the US, reveals that 128.451 million US households possess a pet and 69 million (equivalent to 54%) of US households have a minimum of one dog. Consequently, the rising rate of pet adoption is facilitating the growth of the digital pet care products and services market.
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What Are the Key Trends Driving Digital Pet Care Products and Services Market Growth?
Leading businesses in the digital pet care product and service industry are integrating AI technology for pet assistance. For instance, in July 2024, Wiggly, a pet care company from the US, introduced an AI-powered pet assistance app. The principal feature of Wiggly is a unique AI chat function, which provides a personal AI assistant specialized for pet owners to anyone who downloads the app. Users can count on this digital pet care assistant for custom-made, professional recommendations on a wide array of subjects, such as veterinary care, diet, behavior, among others. This chat facility permits customers to ask pet-oriented queries and get immediate expert advice.
How Is the Digital Pet Care Products and Services Market Segmented?
The digital pet care products and services market covered in this report is segmented -
1) By Type: Pet Food, Pet Care Products, Services
2) By Source: Animal-Based, Plant-Based, Synthetic
3) By Animal: Dogs, Cats, Birds, Fishes, Horses
Subsegments:
1) By Pet Food: Dry Food, Wet Food, Treats And Snacks, Specialized Diets
2) By Pet Care Products: Grooming Products, Health And Wellness Products, Accessories, Training Products
3) By Services: Pet Sitting And Dog Walking, Veterinary Services, Grooming Services, Training And Behavior Services, Boarding Services
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Which Companies Are Leading the Charge in Digital Pet Care Products and Services Market Innovation?
Major companies operating in the digital pet care products and services market are Pet Plan Limited, Hartville Group Inc., PetFirst Healare LLC, Anicom Holdings Inc., Direct Line Insurance Group PLC, Trupanion Inc., Pethealth Inc., BabelBark Inc., Banfield Pet Hospital, Chewy Inc., Hill's Pet Nutrition Inc., PetSmart Inc., Supertails Inc., Wagmo Pet Insurance Agency Inc., Embrace Pet Insurance Agency LLC, Lemonade Insurance Company, American Society for the Prevention of Cruelty to Animals, Petco Animal Supplies Inc., Embark Veterinary Inc., Wisdom Health Genetics LLC, Whistle Labs Inc., AllTrails Inc., PetPlate Inc., BarkBox Inc., NomNomNow Inc., JustFoodForDogs LLC, The Farmer's Dog Inc., Petcube Inc., Pet Poison Helpline LLC, PetHonesty Inc., FitBark Inc., Pet Assure Corp., Petnostics LLC, Pretty Litter LLC, Sure Petcare Limited, Pawscout Inc.
Which Regions Are Leading the Global Digital Pet Care Products and Services Market in Revenue?
North America was the largest region in the digital pet care products and services market in 2024. The regions covered in the digital pet care products and services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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