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Indonesia Retail Market to Grow Steady at 5% CAGR Through 2030, Led by Modern Formats and E-Commerce Shift

06-11-2025 10:56 AM CET | Consumer Goods & Retail

Press release from: Mordor Intelligence

Indonesia Retail Market Size & Trends | Mordor Intelligence

Indonesia Retail Market Size & Trends | Mordor Intelligence

Mordor Intelligence has published a new report on the Indonesia Retail Market, offering a comprehensive analysis of trends, growth drivers, and future projections.

Introduction

According to a new report from Mordor Intelligence, Indonesia's retail sector is poised to grow at a 5% compound annual growth rate (CAGR) from 2025 to 2030. As Southeast Asia's largest and fastest-growing retail economy, Indonesia continues to experience significant expansion. Fueled by a growing urban middle class, widespread smartphone adoption, and digital infrastructure, Indonesia's Retail Market sees a notable shift from traditional street vendors and wet markets to organized retail formats and robust e-commerce platforms. This report highlights the sector's leading trends, current segmentation, major players, and outlook for businesses and consumers alike.

Report Overview: https://www.mordorintelligence.com/industry-reports/indonesian-retail-industry?utm_source=openpr

Key Trends

1. Steady 5% CAGR Reflects Balanced Retail Expansion

Mordor Intelligence forecasts a consistent annual growth rate of 5% through 2030, indicating stable but not explosive growth. This reflects Indonesia's broader economic trends, including increasing consumer spending power, urban migration, and gradual modernization of the retail system.

2. Continued Rise of Organized Retail

Market share increasingly shifts toward supermarkets, hypermarkets, convenience stores, and department stores. Their advantages, standard service, hygiene practices, and brand equity have drawn many shoppers away from informal traditional outlets. This trend is nationwide, reaching not only major cities like Jakarta and Surabaya but also expanding into secondary towns.

3. Convenience Store Saturation

Chains such as Indomaret and Alfamart lead the convenience-format category in Indonesia. These stores are present in both urban and rural areas, offering quick access to daily essentials. Their round-the-clock service and dense outlet network attract customers who prefer speed and convenience, drawing traffic away from traditional kiosks and larger supermarket formats.

4. E-Commerce Integration

While the retail report focuses on physical formats, other sources indicate that online retail continues to gain traction across Indonesia. Retailers are responding by developing their own e-commerce platforms, collaborating with established marketplaces, and offering flexible fulfillment options like in-store pickup and home delivery to stay aligned with evolving consumer habits.

Market Segmentation

By Product Type:

Food & Beverages - groceries, snacks, beverages, fresh foods

Personal & Household Care - soaps, toiletries, cleaning and hygiene items

Apparel, Footwear & Accessories - from mass-market to mid-range clothing

Electronics & Home Appliances - TVs, refrigerators, mobile phones, etc.

Furniture, Toys & Hobby Goods - for home living and leisure

Other Products - stationery, auto parts, pet supplies, etc.

By Retail Channel:

Supermarkets & Hypermarkets; Department Stores

Convenience Stores - like Indomaret and Alfamart

Specialty Stores - e.g., electronics chains, cosmetics retailers

Online - e-tailers, marketplaces, brand websites

Other Channels - traditional traders, kiosks, direct sales, etc.

Highlights:

Food & Beverages continue as the leading category by volume and frequency, remaining resistant during economic fluctuations and lockdowns.

Convenience stores dominate urban everyday retail needs, especially for quick buys and daily essentials.

Apparel and electronics rely heavily on chain outlets and online platforms due to stronger brand and price transparency.

Explore Our Full Library of Retail Research Industry Reports: https://www.mordorintelligence.com/market-analysis/retail?utm_source=openpr

Leading Companies in Indonesia's Retail Segment

PT Matahari Putra Prima Tbk - Operates Matahari Department Stores nationwide, offering fashion and household goods through a modern department-store format .

Ramayana Lestari Sentosa - A value-focused retail chain that caters to mass-market consumers with clothing, household essentials, and budget-friendly offerings across urban and rural locations.

Mitra Adiperkasa (MAP) - A diversified retailer with a portfolio including fashion brands, sportswear, specialty stores, and food & beverage outlets; it targets mid-to-upper-income shoppers.

Alfamart - One of the country's largest convenience-store chains, with thousands of outlets spread across Indonesia; it focuses on everyday essentials and convenience-driven retail .

PT Trans Retail Indonesia - Runs the Transmart hypermarket and supermarket chain, offering a comprehensive product range from groceries to electronics, combined with loyalty programs and integrated shopping experiences .

Explore more about Indonesia Retail Market Competitive Landscape: https://www.mordorintelligence.com/industry-reports/indonesian-retail-industry/companies?utm_source=openpr

Conclusion

Indonesia's retail market shows no signs of slowing, charting a steady path ahead with a 5% CAGR through 2030. Key drivers include growing consumer incomes, rising smartphone and internet access, and consumer demand for better hygiene, pricing consistency, and service quality.

Organized retail channels convenience stores, supermarkets, and department stores, are steadily gaining share, while digital e-commerce continues to reshape buying behavior. Food & Beverage remains the most resilient category, while consumer electronics, apparel, and household segments adapt through multi-channel strategies.

Moving forward, success in the Indonesian retail sector depends on blending offline reliability with online agility, choosing suitable formats for local markets, and fine-tuning distribution and customer engagement. The path ahead remains dynamic, with concerted modernization efforts and a receptive consumer base driving progress well into the next decade.

For more market analysis, visit the Mordor Intelligence page: https://www.mordorintelligence.com/industry-reports/indonesian-retail-industry?utm_source=openpr

Industry Related Reports

Australia Retail Market: Australia Retail Market is segmented by Products (Food and Beverages, Personal and Household Care, Apparel, Footwear and Accessories, Furniture, Toys and Hobby, Electronic and Household Appliances, and Other Products) and Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, and Department Stores, Specialty Stores, Online, and Other Distribution Channels).

Get More Insights: https://www.mordorintelligence.com/industry-reports/retail-industry-in-australia?utm_source=openpr

China Retail Market: China Retail Market is segmented By Product (Food and Beverages, Personal and Household Care, Apparel, Footware, and Accessories, Furniture, Toys, and Hobby, Electronic and Household Appliances, Other Products) and By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, and Department Stores, Specialty Stores, Online, Other Distribution Channels).

Get More Insights: https://www.mordorintelligence.com/industry-reports/retail-industry-in-china?utm_source=openpr

Qatar Retail Market: The Qatar Retail Market report segments the industry into By Product (Food and Beverages, Personal and Household Care, Apparel, Footwear, and Accessories, Furniture, Toys, and Hobby, Electronic and Household Appliances, Other Products) and By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, and Department Stores, Speciality Stores, Online, Other Distribution Channels).

Get More Insights: https://www.mordorintelligence.com/industry-reports/retail-industry-qatar-market?utm_source=openpr

Singapore Retail Market: The Singapore Retail Market report segments the industry into By Product (Food And Beverage, Personal And Household Care, Apparel, Footwear, And Accessories, Furniture, Toys, And Hobby, Electronic And Household Appliances, Other Products) and By Distribution Channel (Hypermarkets, Supermarkets, And Convenience Stores, Specialty Stores, Department Stores, E-Commerce, Other Distribution Channels).

Get More Insights: https://www.mordorintelligence.com/industry-reports/retail-industry-in-singapore?utm_source=openpr

For any inquiries or to access the full report, please contact:

media@mordorintelligence.com
https://www.mordorintelligence.com/

Mordor Intelligence, 11th Floor, Rajapushpa Summit, Nanakramguda Rd, Financial District, Gachibowli, Hyderabad, Telangana - 500032, India.

About Mordor Intelligence:

Mordor Intelligence is a trusted partner for businesses seeking comprehensive and actionable market intelligence. Our global reach, expert team, and tailored solutions empower organizations and individuals to make informed decisions, navigate complex markets, and achieve their strategic goals.

With a team of over 550 domain experts and on-ground specialists spanning 150+ countries, Mordor Intelligence possesses a unique understanding of the global business landscape. This expertise translates into comprehensive syndicated and custom research reports covering a wide spectrum of industries, including aerospace & defense, agriculture, animal nutrition and wellness, automation, automotive, chemicals & materials, consumer goods & services, electronics, energy & power, financial services, food & beverages, healthcare, hospitality & tourism, information & communications technology, investment opportunities, and logistics.

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