Press release
Smart Home Tech Adds Up to 5% to Property Value, New Analysis Finds
As smart home technology moves from novelty to necessity, homeowners investing in automation features are seeing real financial returns. According to recent consumer research and housing market data, smart upgrades can increase a home's value by 3% to 5%, adding as much as $25,000 to the sale price of a $500,000 property. With more than half of U.S. homes expected to include smart devices by the end of 2025, this trend is reshaping both resale and rental markets.Consumer Reports and industry studies confirm that buyers are not just open to smart features-they actively seek them out. In 2025, 78% of homebuyers say they will pay more for a home equipped with smart technology, with preferences strongest among millennial and Gen Z buyers. Smart security systems, in particular, deliver the highest returns, increasing home value by up to 5%. Smart thermostats, lighting systems, and centralized home automation hubs also yield substantial gains while offering energy-saving benefits.
"Smart features are no longer seen as futuristic extras. They're expected-especially by younger buyers who have grown up with connected devices," said a spokesperson for Full Spectrum Technology Group. "Homes with integrated systems not only command higher prices but also sell faster, particularly in tech-forward cities like Austin, San Francisco, and Seattle."
Full Spectrum Technology Group highlights key insights on which automation upgrades deliver the strongest return on investment in their latest blog post at https://www.fullspectrumtg.com/hidden-roi-smart-homes-how-automation-increases-property-value/. For example, smart thermostats can reduce energy costs by up to 15%, while professionally installed systems that control lighting, climate, and security consistently boost buyer confidence-and resale value.
In highly competitive markets, homes with smart systems are 40% more likely to sell quickly and close closer to asking price. For landlords, the numbers are even more compelling. A survey of millennial renters found that 86% would pay a premium for smart apartments, with rental rates averaging 20% higher. Across multifamily properties, smart upgrades can lead to a 3%-5% increase in valuation and generate ROI of 30% or more-outpacing many traditional investment vehicles.
With the global smart home market projected to grow nearly tenfold-from $127 billion in 2024 to over $1.4 trillion by 2034-the shift toward smart living is accelerating. In the near future, homes without smart features may be seen as outdated, much like properties without central air today.
Full Spectrum Technology Group
Sean Mendell
(925) 498-8910
970 Detroit Avenue Suite F Concord, CA 94518
https://www.fullspectrumtg.com/
Full Spectrum Technology Group is a leading provider of custom smart home and automation solutions. From intelligent lighting and climate control to comprehensive security and AV systems, Full Spectrum delivers high-performance technology that adds real value to homes and lifestyles. With a commitment to seamless integration, professional installation, and personalized service, the company helps homeowners and developers stay ahead of the curve. Learn more at https://www.fullspectrumtg.com/.
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