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Global Video On Demand Market Outlook 2025-2034: Trends, Innovations, And Future Outlook

05-23-2025 07:39 AM CET | IT, New Media & Software

Press release from: The Business Research Company

Video On Demand Market Size

Video On Demand Market Size

The Video On Demand Market Report by The Business Research Company delivers a detailed market assessment, covering size projections from 2025 to 2034. This report explores crucial market trends, major drivers and market segmentation by [key segment categories].

What Is the Video On Demand Market Size and Projected Growth Rate?
The market size for video on demand has experienced rapid expansion in the past few years. Projected growth sees it increasing from $129.66 billion in 2024 to $153.97 billion in 2025, promising a compound annual growth rate (CAGR) of 18.7%. Factors contributing to the historic period's growth include increased internet access, the widespread adoption of smartphones and tablets, content licensing deals, and changing consumer tastes.

The expected expansion of the video on demand market size in the upcoming years is predicted to be swift. It is projected to reach $302.39 billion by 2029, with a compound annual growth rate (CAGR) of 18.4%. Several factors contributing to this growth during the forecast period are global expansion, in-house content production, integration of entertainment aspects, alliances, and bundling. The forecast period is also likely to witness key trends such as vertical integration, content globalisation, interactive content experiences, advertisement-supported models, and personalisation based on data analytics.

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What Are the Major Segments in the Video On Demand Market?
The video on demand market covered in this report is segmented -

1) By Component: Solutions, Services
2) By Platform Type: Smartphones, Tablets/Laptops, Smart TVs, Other Platform Types
3) By Business Model: Transactional Video on Demand, Subscription Video on Demand, Advertisement Video on Demand, Other Business Models,
4) By End-Users: Media, Entertainment, and Gaming, Travel and Hospitality, Education, Other End-Users

Subsegments:
1) By Solutions: Video Content Management, Video Streaming Solutions, Video Delivery Solutions, Video Encoding Solutions
2) By Services: Cloud-Based Services, Subscription-Based Services, Advertising-Based Services, Pay-Per-View Services

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What Are The Driving Video On Demand Market Evolution?
The escalating need for digital media equipment is anticipated to fuel the expansion of the video-on-demand market in the future. Essentially, a digital media device can be any gadget that records, processes, transmits, or showcases digital data. Consumer demand for effortless access to digital content and entertainment anywhere and anytime is fueling the popularity of digital media devices like smartphones, tablets, and smart TVs. These devices allow for easy access to a broad array of digital content, such as movies and original programming, provided by VOD services on streaming platforms. For example, ConsumerAffairs, a US-based consumer news and consumer protection, reported in September 2023 that around 97% of Americans owned a smartphone or feature phone in 2022. They also predict that the number of American smartphone users will surpass 364 million by 2040. Hence, the rising demand for digital media devices is propelling the growth of the video-on-demand market.

Which Firms Dominate The Video On Demand Market Segments?
Major companies operating in the video on demand market are Netflix Inc., Paramount+, YouTube, Hulu, Disney+ Hotstar, Amazon Prime Video, Starz Inc., Apple TV+, Acorn TV, Max, Crunchyroll LLC, Vimeo Inc., Fandango Media LLC, Kaltura Inc., Tubi Inc., Mubi, MX Player, Crackle Plus LLC, BritBox, Kanopy, Dacast Inc., ESPN Inc., Discovery Plus, Rakuten TV, ViacomCBS Inc

What Trends Are Expected to Dominate the Video On Demand Market in the Next 5 Years?
Major players in the video-on-demand sector are concentrating on AI-based technological enhancements such as AI-powered streaming solutions to guarantee a seamless viewing experience on numerous devices and under varying network conditions, to improve customer satisfaction and diminish buffering problems. These AI-based procedures are incorporated into streaming platforms to amplify various elements of content delivery, user experience, and content suggestion. For instance, in March 2024, Sportradar AG, a Switzerland-based sports tech organization, introduced Sportradar 4Sight, a streaming technology powered by AI, that is set to revolutionize sports presentation. The technology incorporates super-fast data into live streams, providing a consistent stream of captivating statistics displayed in real-time, from serving speed and number of ball bounces to the overall number of shots in each rally. This innovation is alluring to the upcoming generation of tennis enthusiasts who crave more immersive and personalized encounters.

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Which Is The Largest Region In The Video On Demand Market?
North America was the largest region in the video on demand market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the video on demand market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Video On Demand Market?
2. What is the CAGR expected in the Video On Demand Market?
3. What Are the Key Innovations Transforming the Video On Demand Industry?
4. Which Region Is Leading the Video On Demand Market?

Why This Report Matters:

Competitive overview: This report analyzes the competitive landscape of the 3D imaging software market, evaluating key players on market share, revenue, and growth factors.

Informed Decisions: Understand key strategies related to products, segmentation, and industry trends.

Efficient Research: Quickly identify market growth, leading players, and major segments.

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Learn More About The Business Research Company
With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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