Press release
Strong Growth Ahead: K-Beauty Products Market Size To Grow At Arecord 6.6% Cagr By 2029
K-Beauty Products Market
How Big Is the K-Beauty Products Market Size Expected to Be by 2034?
Over the recent years, the market size of K-beauty products has experienced significant growth. The market, expanding from $11.56 billion in 2024, is estimated to reach $12.5 billion in 2025, registering a compound annual growth rate (CAGR) of 8.1%. Factors such as increased awareness about beauty products free from harmful chemicals, the introduction of inventive formulas and ingredients, and the focus on comprehensive skincare regimens have contributed to the growth during the historic period.
The market size for K-beauty products is forecasted to experience robust expansion in the coming years, with its value expected to reach $16.15 billion by 2029, growing at a compound annual growth rate (CAGR) of 6.6%. The reasons for this growth over the projected period include a surge in organic skincare products, the popularity of unique ingredient formulations, and increased digital marketing efforts. In addition, recognition gained through social media, beauty influencers, and celebrity endorsements have played a part. Key trends for the future include a shift towards eco-friendly and sustainable beauty products, strategic partnerships and collaborations, enhanced company investments, and product innovations.
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What Are the Emerging Segments Within the K-Beauty Products Market?
The K-beauty products market covered in this report is segmented -
1) By Product Type: Skin Care, Hair Care
2) By Distribution Channel: Super markets And Hyper markets, Specialty Stores, Online, Pharmacies
3) By End-User: Men, Women
Subsegments:
1) By Skin Care: Cleansers, Toners, Serums And Ampoules, Moisturizers, Sunscreens, Masks (Sheet Masks, Wash-Off Masks), Exfoliators
2) By Hair Care: Shampoos, Conditioners, Hair Treatments, Styling Products, Hair Color Products
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What Long-Term Drivers Are Shaping K-Beauty Products Market Trends?
The K-beauty products market is anticipated to flourish due to the increasing popularity of natural and organic skincare products. These products are made using components derived directly from natural sources such as animal by-products, minerals, and plants. K-beauty products typically incorporate these organic and natural ingredients into their gentle formulas to cater to all skin types, inclusive of sensitive skin. For instance, as per the US-based government agency, International Trade Administration (ITA), in September 2023, Thailand's beauty products market was valued at $4.2 billion in 2022, with skincare contributing 60%. The skincare market, which was worth $2.5 billion, predicted a 7% annual increase in 2023. Organic products made up 20-25% of this market, even as sales of specific makeup products like lipsticks and foundations saw a 71% rise compared to 2022. Consequently, the escalating demand for natural and organic skincare is fueling the growth of the K-beauty products market.
Who Are the Top Competitors in Key K-Beauty Products Market Segments?
Major companies operating in the k-beauty products market report are Unilever PLC, LG Household & Health Care, Korea Tobacco & Ginseng Corporation, Amorepacific Corporation, KOSÉ Corporation, COSMAX Group, Neogen Corporation, Kolmar Korea Co. Ltd., Cosmecca Korea Co. Ltd., Clio Cosmetics Co. Ltd., Able C&C Co. Ltd., Nature Republic, Han Bul Cosmetics Co. Ltd., Tonymoly Co.Ltd., KBL Cosmetics, COSRX Official, The Crème Shop, The Face Shop Inc., ADWIN Korea Corp., AMI COSMETIC Co. Ltd., BANILLA CO, JUNGSAEMMOOL BEAUTY, The Beauty Factory Ltd., ZENPIA Co. Ltd. - Secret Key, Annie's Way International Co. Ltd.
What Are the Major Trends Shaping the K-Beauty Products Market?
Leading corporations in the K-beauty product sector are concentrating on creating innovative hair care items, such as anti-dandruff serums and shampoos, to boost their market profitability. K-Beauty hair care products are unique hair therapies and products hailing from Korea that prioritize cutting-edge ingredients and methodologies for superior scalp health and hair aesthetics. For example, THE SKINFACTORY Co. Ltd., an established personal care product manufacturer in South Korea, in January 2024, rolled out its K-Beauty Halal hair care range under Kundal, its brand. The product line incorporated an exclusive anti-sebum P + Hyalocta Complex, offering an instant cooling sensation to the scalp. The range includes a hair cleanser, a hair softener, and a fluid hair serum, each specifically designed to cater to the fundamental requirements of Muslim users. The hair cleanser is designed meticulously for deep cleansing, effectively eradicating dandruff, pollutants, and excess sebum. The hair softener delivers a comprehensive one-step treatment for scalp and hair, guaranteeing smoothness and easy detangling, without any heaviness. Due to its unique blend of lightweight ingredients, the fluid hair serum provides rapid hydration and long-lasting fragrance.
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Which Regions Are Becoming Hubs for K-Beauty Products Market Innovation?
North America was the largest region in the k-beauty products market in 2024. The regions covered in the k-beauty products market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the K-Beauty Products Market?
2. What is the CAGR expected in the K-Beauty Products Market?
3. What Are the Key Innovations Transforming the K-Beauty Products Industry?
4. Which Region Is Leading the K-Beauty Products Market?
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