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Liquid Nutritional Supplement Industry Report 2025-2034: Market Dynamics, Trends, And Forecasts
Liquid Nutritional Supplement
What Is the Expected Liquid Nutritional Supplement Market Size During the Forecast Period?
In recent times, the market size for liquid nutritional supplements has seen robust growth. The market, which was worth $29.84 billion in 2024, is projected to expand to $31.58 billion in 2025, with a compound annual growth rate of 5.8%. Several factors have fueled this upward trend during the historic period: rising health awareness, an increase in the aged population, varied dietary choices, comprehension of nutrient deficiency, effective marketing, and promotional strategies, and a penchant for tasty options among consumers.
In the coming years, the market size of liquid nutritional supplements is predicted to witness robust growth, reaching $40.92 billion in 2029 with a compound annual growth rate (CAGR) of 6.7%. This significant growth during the forecast period is largely driven by factors such as specialized health solutions, nutrigenomics, personalized nutrition, plant-derived and functional components, medical expert endorsements, and considerations of sustainability. Key trends for this forecast period are the focus on clean label and naturally sourced ingredients, fortification and functional ingredients, options suited for plant-based and vegan consumers, innovative delivery systems, and focus on sports and performance nutrition.
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What Are the High-Growth Segments in the Liquid Nutritional Supplement Market?
The liquid nutritional supplement market covered in this report is segmented -
1) By Type: Additional Supplements, Medical Supplements, Sport Nutrition
2) By Ingredient: Botanicals, Vitamins, Minerals, Proteins And Amino Acids, Other Ingredients
3) By Route Of Administration: Oral, Enteral, Parenteral
4) By Distribution Channel: Online Channels, Offline Channels, Pharmacy Chains, Super markets, Drug Stores
5) By End-User: Infants, Children, Adult, Pregnant Women, Old Age
Subsegments:
1) By Additional Supplements: Protein Supplements, Vitamin And Mineral Supplements, Herbal Supplements
2) By Medical Supplements: Nutritional Formulas For Specific Conditions, Enteral Nutrition Products, Pediatric Nutritional Supplements
3) By Sport Nutrition: Performance Enhancers, Recovery Products, Meal Replacement Shakes
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What Key Drivers Are Expected to Influence Future Liquid Nutritional Supplement Market Growth?
The increasing number of individuals who are mindful of their health is predicted to boost the expansion of the liquid nutritional supplements market. These health-oriented individuals actively care about their overall health and consciously make decisions that enhance and preserve it, focusing on their physical, mental, and emotional health. They use liquid nutrient supplements as a convenient method to rapidly and easily consume vital nutrients. This method bypasses digestion issues and allows for high nutrient absorption, aiding in achieving weight management and fitness goals. For example, according to the UK's Office for National Statistics in 2022, the UK's healthcare expenditure amounted to nearly $354.88 billion (£283 billion), displaying a nominal increase of 0.7% compared to the expenditure in 2021. Therefore, the growth in the health-conscious population is fueling the liquid nutritional supplement market.
Which Companies Hold the Largest Share Across Different Liquid Nutritional Supplement Market Segments?
Major companies operating in the liquid nutritional supplement market include Nestlé S.A., Archer-Daniels-Midland Company, BASF SE, Bayer AG, Abbott Laboratories, GlaxoSmithKline plc., Amway Corporation, Herbalife International of America Inc, DuPont Nutrition & Biosciences, Isagenix International LLC, The Bountiful Company, Shaklee Corporation, GNC Holdings Inc., Melaleuca Inc., Glanbia Nutritionals Inc, Usana Health Sciences Inc., Nutricia Ltd., Arkopharma Laboratories, Plexus Worldwide LLC, Jeunesse Global Holdings LLC, The Juice Plus Company, Garden of Life LLC, LifeVantage Corporation, Mannatech Incorporated, Zija International Inc, Nature's Sunshine Products Inc., Synergy Worldwide Inc., Liquid Health Inc., Carlyle Nutritionals LLC
What Trends Are Driving Growth in The Liquid Nutritional Supplement Market?
The trend of product innovation is notably gaining traction in the liquid nutritional supplement market. Major market players are innovating new products to solidify their market presence. In an example from May 2023, a Denmark-based ingredient supplier for various nutrition fields like infant, medical, and sports, Arla Foods Ingredients, unveiled juice-style oral nutrition supplements (ONS). This new solution enhances the protein content for medical nutrition. The company's ONS juice-style beverages are a distinctive nutritional drink that adds 7% more protein without compromising taste or texture. The Lacprodan BLG-100, a 100% pure beta-lactoglobulin, has an impressive nutritional profile. Notably, this novel solution is devoid of fat, and the use of BLG-100 ensures a product with minimal viscosity and maintains high stability throughout its shelf life. Moreover, this product has less astringency than conventional ONS juice-style goods and offers a more agreeable texture, thereby increasing the likelihood of adherence to medical nutrition.
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What Are the Emerging Geographies for The Liquid Nutritional Supplement Market Growth?
North America was the largest region in the liquid nutritional supplements market in 2024. Asia Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the liquid nutritional supplement market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Frequently Asked Questions:
1. What Is the Market Size and Growth Rate of the Liquid Nutritional Supplement Market?
2. What is the CAGR expected in the Liquid Nutritional Supplement Market?
3. What Are the Key Innovations Transforming the Liquid Nutritional Supplement Industry?
4. Which Region Is Leading the Liquid Nutritional Supplement Market?
Why This Report Matters:
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