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Retail Analytics Market 2024 Edition: Size, Share, Trends and Research Report by 2032 | Microsoft, IBM, Oracle, Salesforce, SAP

04-10-2025 01:28 PM CET | IT, New Media & Software

Press release from: MarketDigits

Retail Analytics Market

Retail Analytics Market

The retail analytics sector has seen significant expansion in recent years, driven by the demand for data-informed insights to enhance operations and elevate customer experiences, fueling swift development. As data from various retail channels, including online sales, in-store activities, and social media engagement, grows quickly, retailers are putting money into new analytical tools to handle and comprehend all this extensive information. The information offers retailers enhanced understanding of consumer habits, buying trends, and new patterns, enabling them to develop focused marketing strategies, thoughtfully arrange product selections, and foster customer loyalty. Understanding consumer desires is increasingly becoming a crucial factor in both sales and establishing customer loyalty.

The Retail Analytics Market is Valued USD 7.8 billion in 2024 and projected to reach USD 33 billion by 2032, growing at a CAGR of 17.4% During the Forecast period of 2024-2032.

Updated Version of Sample Report Included:
https://www.marketdigits.com/request/sample/231

Major Players in Retail Analytics Markets are:
Microsoft, IBM, Oracle, Walmart's, Salesforce, SAP, AWS, SAS Institute, Qlik, Manthan, Bridgei2i, MicroStrategy, Teradata, HCL, Fujitsu, Domo, Google, FLIR Systems, Information Builders, 1010Data, Capillary, RetailNext, WNS, True Fit, Vend, Fit Analytics, Edited, Decision6, Cubelizer, ThinkInside, Dor Technology, Glimpse Analytics, Pygmalios, and Orenda Software Solutions.

Industry News:

In January 2024, Walmart's CEO, John Furner, announced the use of 'digital twin' technology to optimize store layouts across over 1,700 locations, enhancing customer shopping experiences and store efficiency.

In November 2024, Walmart incorporated weather analysis into its AI software for inventory planning, adjusting product pricing strategies based on regional weather forecasts to enhance operational efficiency.

"Connect with our team of research specialists and unlock the optimal solution for driving your business growth"

Global Retail Analytics Market Segmentation:

By Component:
Solutions
Services

By Business Function:
Finance
Marketing and sales
Human Resources
Operations

By Organization Size:
Large Enterprises
Small and Medium-sized Enterprises (SMEs)

By End User:
Offline
Online

By Application:
Merchandising analysis
Pricing analysis
Customer analytics
Promotional analysis and planning
Yield analysis
Inventory analysis
Others

The following areas and countries are covered in the worldwide Retail Analytics Market file:

North America (US, Canada, Mexico)
Europe (Germany, France, UK, Russia, Italy)
Asia Pacific (China, Japan, South Korea, India, Southeast Asia)
South America (Brazil, Argentina, Colombia, etc.)
Middle East and Africa (Saudi Arabia, UAE), Egypt, Nigeria, and South Korea)

North America dominated the market and accounted for a revenue share of more than 38% due to its high infrastructure and plant capacity in terms of technology and equipment, and rapid adoption of a wide range of digital solutions by the leading players in the Retail market. With the increasing focus on data-based decision-making, customer-specific experiences, and operational effectiveness, retail analytics solutions are increasingly being embraced by the region. Moreover, the growth of e-commerce, omnichannel retailing, and the need for inventory optimization have increased the demand for analytics tools. The roadmap for North America still looks bright as the region is continuously investing in advanced analytics AI and machine learning-based technologies to strengthen operational strategy, enhance customer insights, and retain a competitive advantage in retail.

Detailed industry forecast-Brief Introduction to the research report:
Additional information on company participants
Customized reports and analyst assistance are available upon request.
Recent market developments and potential future growth opportunities
Personalized regional/country reports upon request
New data sources are being integrated.
Increased focus on data privacy and security
Increased collaboration and co-creation

Know more about this report:
https://www.marketdigits.com/retail-analytics-market

Key Features of the Retail Analytics Market Report: -

Analyze competitive developments such as expansions, deployments, new product launches, and market acquisitions.

Examine the market opportunities for stakeholders by identifying higher growth sections.

To study and analyze the global Retail Analytics Market industry status and forecast including key regions.

An in-depth analysis of key product segments and application spectrum, providing strategic recommendations to incumbents and new entrants to give them a competitive advantage over others.

It provides a comprehensive analysis of key regions of the industry as well as a SWOT analysis and Porter's Five Forces analysis to provide a deeper understanding of the market.

It helps you make strategic business decisions and investment plans.
Finally, Retail Analytics Market is a valuable source of guidance for individuals and companies.

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About Us

Founded in 2015, MarketDigits Consulting & Advisory Pvt Ltd is a leading business research and consulting firm. Our mission is to empower clients by identifying emerging opportunities and driving revenue growth across industries. We specialize in providing comprehensive market insights, advanced technology solutions, and actionable strategies that support operational and strategic decision-making.

With a focus on the full value chain, our expert team delivers high-quality syndicate research reports, proprietary databases, and consulting services to help clients navigate today's competitive and dynamic business environment. At MarketDigits, we use advanced analysis to uncover profitable opportunities, enabling businesses to make smart decisions and achieve sustainable success.

Contact Us:

+1 510-730-3200 | +1 276-206-2055

sales@marketdigits.com

1248 CarMia Way Richmond

VA 23235, United States

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