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High Dynamic Range Market to Garner $126,740.0 million, Globally, by 2030 at 25.1% CAGR | Opportunity, Analysis, Trends
As per the report, the global high dynamic range industry was accounted for $13.76 billion in 2020, and is expected to reach $126.74 billion by 2030, growing at a CAGR of 25.1% from 2021 to 2030.The growing demand for large-screen displays with high resolution is a key driver of the global high dynamic range (HDR) market. Additionally, the rising penetration of smartphones, the strong potential in digital photography, and the surge in on-demand content delivery services significantly contribute to market growth.
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However, the requirement for substantially higher bandwidth to broadcast HDR content poses a challenge to this growth. On the positive side, the emergence of new HDR-compatible devices and the expanding availability of HDR content are expected to create lucrative opportunities for market expansion.
Asia-Pacific is expected to observe highest growth rate during the forecast period. Asia-Pacific dominated the high dynamic range market, due to upsurge in demand from gaming, entertainment, and media industries. In addition, Asia-Pacific is home to major players such as Canon, Omnivision Technologies, Samsung Electronics Co., Ltd., Fujifilm Holding Corporation, and Casio Computer Co., Ltd., which offer advanced high dynamic range solutions. Further, increasing 4G coverage coupled with emergence of 5G, ever-increasing smartphone and pay-TV penetration, falling data tariffs, and rising per capita income primarily drives the demand for high dynamic range content in Asia-Pacific, thereby fueling the growth of the market.
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Covid-19 scenario:
1. During the Covid-19 pandemic, the demand for video streaming and entertainment increased during the lockdown, boosting the demand for high dynamic range solutions.
2. However, the pandemic negatively affected the market due to a disrupted supply chain and drop in the production of displays. Moreover, the shortage of logistics support, quarantine procedures, and shortage of labor hampered the market.
By type, the HDR 10+ segment held the largest share in 2020, accounting for more than one-third of the global high dynamic range market, as it uses dynamic metadata rather than static, making the picture look more realistic. However, the Dolby vision segment is expected to register the highest CAGR of 28.2% during the forecast period, as it offers several advantages over HDR formats.
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In 2020, based on product type, the display devices segment exhibited the highest growth in 2020, and is expected to maintain its dominance in the upcoming years. This is attributed to increase in applications of high dynamic range solution in different display devices such as televisions, Blu-Ray players, set-top boxes, projectors, and laptops & tablets. In addition to this, surge in demand for video wall, TVs, and digital signage applications boosts growth of this segment. However, the capturing devices segment is expected to witness the highest growth in high dynamic range market share, due to proliferation of high dynamic range-capable smartphones and cameras.
By application, the high dynamic range market share was dominated by the entertainment segment in 2020 and is expected to maintain its dominance in the upcoming years. However, the video streaming segment is expected to witness the highest growth due to the ongoing demand for high dynamic range video streaming, as it offers higher contrast along with precise & detailed shadows and stunning highlights with more clarity. Recently, YouTube introduced high dynamic range for its live streams.
By region, the market across North America dominated in 2020, holding around two-fifths of the market, due to strong presence of successful camera brands and manufacturers in the region. However, the global high dynamic range market across Asia-Pacific is projected to portray the highest CAGR of 28.1% during the forecast period, owing to surge in demand from gaming, media, and entertainment industries.
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Some of the key high dynamic range industry players profiled in the report include Apple, Inc., Canon, Nikon Corporation, Samsung Electronics Co., Ltd., LG Display Co., Ltd., Omnivision Technologies, Olympus Corp., Sony Corporation, Fujifilm Holding Corporation, and Casio Computer Co., Ltd. This study includes market trends, high dynamic range market analysis, and future estimations to determine the imminent investment pockets.
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