Press release
Growing Sports And Adventure Activity Demand To Boost Mountain Bike Market Growth: A Key Factor Shaping the Future of the Mountain Bike Market in 2025
Mountain Bike
The surging interest in sports and adventure activities is anticipated to spur the expansion of the mountain bike market. Sports and adventure activities encompass physical workouts and challenges, encompassing both competitive and recreational activities like soccer, climbing, or hiking. The increasing appeal of these activities can be attributed to heightened health awareness, the pursuit of unique experiences, and a surging interest in outdoor recreation. Mountain bikes enhance these sports and adventure activities, providing robust, high-performance gear for varied terrains. This equipment enables riders to navigate tough trails and relish exciting outdoor experiences. For example, a report from the Sports & Fitness Industry Association (SFIA), a US trade association, showed in February 2024 that the participation in winter sports, team sports, racquet sports, and water sports had swollen by over 9% in 2023, with winter sports experiencing a substantial 22% growth. Notably, pickleball experienced a gigantic 51.8% increase from 2022, and overall sports and fitness participation hit 242 million Americans, marking a 2.2% rise from the prior year. Hence, the escalating popularity of sports and adventure activities is fueling the growth of the mountain bike market.
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What Is the projected market size and growth rate for the mountain bike market?
The market size of mountain bikes has experienced significant expansion in the past few years. The market is projected to increase from $9.27 billion in 2024 to $10.12 billion in 2025, with a compound annual growth rate (CAGR) of 9.1%. The historical growth can be credited to the surge in adventure tourism, enhanced involvement in outdoor sports, an escalated awareness of health, the rising appeal of cross-country competitions, and an increase in disposable income.
Expectations are set for the mountain bike market's robust growth in upcoming years, with estimations earmarked at $14.23 billion by 2029, guided by a Compound Annual Growth Rate (CAGR) of 8.9%. This predicted growth during the forecast period can be ascribed to factors such as the escalating demand for electronic mountain bikes, a climb in the number of women partaking in mountain biking, an increased emphasis on environmentally-friendly means of transport, the proliferation of global mountain biking events, and a rise in interest towards adventure tourism in developing economies. Future trends expected to shape the forecast period include the incorporation of advanced tech into mountain biking, increasing developments in specific bike designs, extensive developments in mountain biking infrastructure, advancements in high-performance suspension systems, and a rise in adventure and eco-tourism.
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What new trends are reshaping the mountain bike market and its opportunities?
Leading enterprises in the mountain bike sector are shifting their focus towards creating innovatively-designed products, such as high-performance mountain bikes that are lightweight, aiming to improve bike performance, enhance durability, and upgrade the riding experience. High-performance, lightweight mountain bikes are a specialized category of mountain bikes built to fuse strength, agility, and speed, all while maintaining a lighter overall weight. These bikes are typically crafted from top-notch carbon fiber or aluminum materials to ensure their lightness and durability. To illustrate this trend, in September 2023, France's Decathlon, a sports retailer, unveiled the versatile Rockrider RACE 900S, targeted at competitive racers and fun riders. This mountain bike, designed for cross-country use, boasts a lightweight carbon frame, with specifications that can stand up to high-end models. The RACE 900S comes with a carbon fiber frame designed around a single-pivot, linkage-driven suspension system that provides 120mm of travel, ensuring effective energy transfer and climbing prowess, making it perfect for XCO (cross-country Olympic) and XCM (cross-country marathon) races. The bike is fitted with an SRAM AXS drivetrain, with GX AXS components available as an option, and it also features SRAM Level T brakes. Moreover, it comes with Hutchinson Kraken Racing Lab tires for improved traction and superior performance.
What major market segments define the scope and growth of the mountain bike market?
The mountain bike market covered in this report is segmented -
1) By Types: Cross Country Bikes; Trail Mountain Bikes; Downhill Bikes; All Mountain Bikes; Dirt Jumping Bikes; Freeride Bikes; Other Types
2) By Distribution Channel: Specialty Bicycle Retailers; Mass Merchants, Full-Line Sporting Goods Store; Outdoor Specialty Store; Other Distribution Channels
3) By Applications: Leisure; Competition
4) By End User: Recreational Or Amateur Riders; Professional Or Elite Riders
Subsegments:
1) By Cross Country Bikes: Hardtail Cross Country Bikes; Full Suspension Cross Country Bikes
2) By Trail Mountain Bikes: Short Travel Trail Bikes; Long Travel Trail Bikes
3) By Downhill Bikes: Full Suspension Downhill Bikes; Gravity Bikes
4) By All Mountain Bikes: Enduro Bikes; Adventure Mountain Bikes
5) By Dirt Jumping Bikes: Hardtail Dirt Jump Bikes; Full Suspension Dirt Jump Bikes
6) By Freeride Bikes: Full Suspension Freeride Bikes; Specialized Jump and Stunt Bikes
7) By Other Types: Fat Bikes; Electric Mountain Bikes (E-MTB)
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Which region dominates the mountain bike market?
North America was the largest region in the mountain bike market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the mountain bike market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Which key market leaders are driving the mountain bike industry growth?
Major companies operating in the mountain bike market are Giant Manufacturing Co. Ltd., Dorel Industries Inc., Merida Industry Co. Ltd., Trek Bicycle Corporation, Specialized Bicycle Components, Cube Bikes, Orbea, Cannondale Bicycle Corporation, Santa Cruz Bicycles, BMC Switzerland, Gary Turner (GT) Bicycles, Norco Bicycles, Pivot Cycles, Yeti Cycles, Fuji Bikes, Intense Cycles, Rocky Mountain Bicycles, Scott Sports, Alta Cycling Group, Mongoose Bikes, Haro Bikes, Trinx Bikes, Transition Bikes, Kona Bicycle Company, Diamondback Bicycles
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What Is Covered In The Mountain Bike Global Market Report?
•Market Size Forecast: Examine the mountain bike market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the mountain bike market for a structured understanding.
•Key Players Overview: Analyze major players in the mountain bike market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the mountain bike market.
•Segment Contributions: Evaluate how different segments drive overall growth in the mountain bike market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the mountain bike market.
•Industry Challenges: Identify potential risks and obstacles affecting the mountain bike market.
•Competitive Landscape: Review strategic developments in the mountain bike market, including expansions, agreements, and new product launches.
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