Press release
Global Video Streaming Market Projected to Surpass $1883.42 Billion by 2029 with 21.8% Annual Growth
What market dynamics are playing a key role in accelerating the growth of the video streaming market?The rising demand for media and entertainment is expected to propel the growth of the video streaming market. The media and entertainment industry has seen a significant shift in consumer behavior, with more people turning to online streaming platforms for content consumption. This is driven by factors such as increased content diversity, social media influence, and innovations in content delivery. Video streaming offers the flexibility, convenience, and variety of content that today's audiences crave. It also provides broader audience reach, cost-effective distribution, valuable data insights, and enhanced viewer engagement. For example, according to the Digital Entertainment and Retail Association (ERA), UK spending on music streaming subscriptions, vinyl records, and CDs grew by 9.6% in 2023. The growth in the UK entertainment market, which increased by 7% in 2023, further highlights the surge in consumer expenditure on media and entertainment, which is driving the video streaming market.
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How will the growth rate of the video streaming market shape industry trends by 2034?
The video streaming market has grown exponentially, surging from $699.91 billion in 2024 to $855.17 billion in 2025, at a CAGR of 22.2%. Key drivers include the rising demand for encoders, growing popularity of on-demand streaming, increased use of video streaming in education, high online engagement, and the increased adoption of video-based corporate training.
The video streaming market size is expected to experience exponential growth, reaching $1883.42 billion in 2029 at a CAGR of 21.8%. The primary drivers of this growth include rising consumer spending on media and entertainment, increasing mobile phone sales, expanding internet access, greater recognition of OTT platforms, and a surge in live-streamed content. Notable trends in the market will include advancements in video streaming technology, the introduction of innovative platforms, the implementation of blockchain in video streaming, progress in AI applications, and the growing demand for video streaming software.
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What trends are poised to drive the future success of the video streaming market?
In the video streaming market, companies are developing innovative technologies like adaptive video optimization to ensure a seamless streaming experience. For example, in May 2024, Agora launched Adaptive Video Optimization (AVO) along with support for the AV1 video codec. AVO utilizes advanced machine-learning algorithms to adjust video quality dynamically, accounting for network conditions, device capabilities, and available bandwidth. This ensures that users enjoy high-quality video playback, even in fluctuating network environments.
Which primary segments of the video streaming market are driving growth and industry transformations?
The video streaming market covered in this report is segmented -
1) By Component: Software, Content Delivery Services
2) By Type: Video On-Demand, Live Video Streaming
3) By Revenue Model: Subscription, Pay Per View, Premium Purchases, Advertisement-Based Revenue Model, Other Revenue Models
4) By End User: Residential, Commercial
Subsegments:
1) By Software: Video Encoding Software, Video Management Software, Video Analytics Software, Streaming Software
2) By Content Delivery Services: Content Delivery Networks (CDN), Cloud-based Delivery Services, Peer-To-Peer Delivery Services
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Which geographical regions are pioneering growth in the video streaming market?
North America was the largest region in the video Streaming market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the video streaming market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Who are the influential players reshaping the video streaming market landscape?
Major companies operating in the video streaming market are Amazon Prime Video, Netflix Inc., Paramount, Discovery Communications Inc., Hulu LLC, Disney, iQIYI Inc., Apple TV, Viaplay Group AB, DAZN Group, YouTube, Hotstar, Crunchyroll Inc., Tubi Inc., Kaltura Inc., Viki Inc., SonyLIV, Sling TV LLC, Funimation Productions Ltd., Pluto TV, Peacock, BritBox, Acorn TV, Voot, Shudder LLC
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What Is Covered In The Video Streaming Global Market Report?
•Market Size Forecast: Examine the video streaming market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the video streaming market for a structured understanding.
•Key Players Overview: Analyze major players in the video streaming market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the video streaming market.
•Segment Contributions: Evaluate how different segments drive overall growth in the video streaming market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the video streaming market.
•Industry Challenges: Identify potential risks and obstacles affecting the video streaming market.
•Competitive Landscape: Review strategic developments in the video streaming market, including expansions, agreements, and new product launches.
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