Leading Growth Driver in the Omnichannel Retail Software Market in 2025: Connected Devices Powering The Evolution Of Retail Strategies Driver's Influence

What industry-specific factors are fueling the growth of the omnichannel retail software market?
The growing use of IoT devices is expected to fuel the growth of the omnichannel retail software market. IoT devices, which collect and exchange data, are being used more widely due to their ability to generate insights and optimize processes. Omnichannel retail software leverages IoT devices to improve the shopping experience, manage operations, and increase revenue. IoT Analytics predicted a 15% growth in IoT devices in 2023, with the number expected to reach 40 billion by 2030. The rising use of IoT devices is a key factor propelling the omnichannel retail software market.

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What Is the projected market size and growth rate for the omnichannel retail software market?
The omnichannel retail software market has grown exponentially, rising from $10.54 billion in 2024 to $12.98 billion in 2025 at a CAGR of 23.2%. Growth drivers include the rapid rise of e-commerce, expansion of mobile commerce, increasing consumer demand for seamless shopping experiences, the growth of digital payment options, and a stronger focus on customer loyalty programs.

The Omnichannel Retail Software Market is projected to expand significantly, reaching $29.61 billion by 2029, with a CAGR of 22.9%. The market's rapid growth is fueled by rising demand for contactless payment solutions, expansion of voice commerce, increased adoption of mobile shopping apps, the growth of subscription-based retail models, and a shift towards direct-to-consumer sales. Key trends include technological advancements, AI integration, cloud-based solutions, social media integration, and IoT-enabled retail experiences.

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What new trends are reshaping the omnichannel retail software market and its opportunities?
Leading companies in the omnichannel retail software market are developing innovative order management systems to enhance their competitiveness. These apps improve the customer shopping experience by providing seamless omnichannel retail capabilities. For example, in April 2024, HotWax Commerce, a US-based software company, launched the HotWax Order Management App. This app allows merchandisers to manually release pre-orders down to the item level, giving them better control over inventory and the pre-order process. It also allows them to locate and release pre-orders based on order dates, promised dates, and inventory availability.

What major market segments define the scope and growth of the omnichannel retail software market?
The omnichannel retail software market covered in this report is segmented -

1) By Offering Type: Solution, Services
2) By Deployment: On-Premises, On-Cloud
3) By Organization Size: Small Enterprises, Medium Enterprises, Large Enterprises
4) By End Users: Books And Stationery, Consumer Electronics And Accessories, Apparel, Footwear And Accessories, Furniture And Home Furnishings, Health And Beauty, Sports Goods, Fast Moving Consumer Goods, Transportation, Other End Users

Subsegments:
1) By Solution: Point Of Sale (POS) Systems, Inventory Management Systems, Order Management Systems (OMS), Customer Relationship Management (CRM) Solutions, E-commerce Platforms, Mobile Commerce Solutions, Payment Gateway Solutions, Supply Chain Management (SCM) Solutions, Analytics And Reporting Tools, Personalization And Recommendation Engines, Omnichannel Marketing Solutions
2) By Services: Consulting Services, Integration Services, Customization Services, Training And Support Services, Cloud Hosting Services, Managed Services, Data Analytics Services

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Which region dominates the omnichannel retail software market?
North America was the largest region in the omnichannel retail software market in 2024. The regions covered in the omnichannel retail software market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Which key market leaders are driving the omnichannel retail software industry growth?
Major companies operating in the omnichannel retail software market are IBM Corporation, Oracle Corporation, SAP SE, Salesforce.com Inc., Toshiba Corporation, Cognizant Technology Solutions Corp., Infosys Ltd., Adobe Commerce, NCR Corporation, Shopify Plus, Infor Global Solutions Inc., Diebold Nixdorf AG, Blue Yonder, Lightspeed Retail, Aptos Retail, BigCommerce, VTEX, Mi9 Retail, Commercetools, Brightpearl, Openbravo, Elastic Path, Salsify, Pimcore, Kibo Commerce

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What Is Covered In The Omnichannel Retail Software Global Market Report?

•Market Size Forecast: Examine the omnichannel retail software market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the omnichannel retail software market for a structured understanding.
•Key Players Overview: Analyze major players in the omnichannel retail software market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the omnichannel retail software market.
•Segment Contributions: Evaluate how different segments drive overall growth in the omnichannel retail software market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the omnichannel retail software market.
•Industry Challenges: Identify potential risks and obstacles affecting the omnichannel retail software market.
•Competitive Landscape: Review strategic developments in the omnichannel retail software market, including expansions, agreements, and new product launches.

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