Prebiotic Soda Market Robust Expansion is expected to 2031

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Prebiotic Soda Market - (By Type (Dairy-Based Prebiotic Soda, Plant-Based Prebiotic Soda), By Packaging (Bottles, Tetra Packs, Cans, Others), By Flavor (Fruit, Cola Flavors, Others), By Distribution Channel (Hypermarkets/Supermarkets, Convenience Stores, Independent Departmental Stores, Online Retailers, Wholesalers & Distributors)), Trends, Industry Competition Analysis, Revenue and Forecast To 2031."

According to the latest research by InsightAce Analytic, the Global Prebiotic Soda Market is valued at US$ 248.2 Million in 2023, and it is expected to reach US$ 447.5 Million by 2031, with a CAGR of 7.8% during the forecast period of 2024-2031.

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Prebiotic soda is a functional beverage formulated with prebiotics as key active ingredients. Prebiotics, which include fibers and other indigestible compounds, promote the growth of beneficial bacteria in the digestive system, thereby supporting overall gut health. The increasing consumer awareness regarding gut health and the recognized benefits of prebiotics is driving the growth of the prebiotic soda market. The market for probiotic sodas is also expected to experience substantial growth in the coming years, primarily due to rising consumer awareness of the health advantages associated with probiotics and the growing popularity of these beverages among younger demographics.
Additionally, growing concerns about obesity and diabetes are prompting a shift away from sugary drinks, creating favorable market conditions for prebiotic sodas, which are often marketed as containing lower sugar content and more natural ingredients. However, the higher production and ingredient costs associated with these beverages may result in retail prices exceeding those of conventional sodas. The alignment of health-conscious trends and evolving dietary preferences is expected to continue driving the expansion of the prebiotic soda market.

List of Prominent Players in the Prebiotic Soda Market:
• GT's Living Foods
• Health-Ade Kombucha
• Kevita
• Brew Dr. Kombucha
• Humm Kombucha
• Revive Kombucha
• Remedy Kombucha
• Better Booch
• Clearly Kombucha
• Suja Juice
• Farmhouse Culture
• Wild Tonic Jun Kombucha
• GoodBelly
• Lifeway Kefir
• The Bu Kombucha
• Nestle SA,
• Yakult Honsha Co. Ltd.,
• Danone S.A.,
• Chobani LLC,
• Harmless Harvest,
• Bio-K Plus International Inc.,
• GCMMF (Amul),
• Fonterra Co-operative Group.
• Other Market Players

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Market Dynamics
Drivers:
The increasing demand for prebiotic sodas is driven by growing public awareness of the connection between gut health and overall well-being. The recognized health benefits of prebiotics, which are fibers that support the growth of beneficial bacteria in the digestive system, are contributing to market expansion. Additionally, prebiotic sodas are gaining popularity among health-conscious consumers seeking beverages that offer functional benefits beyond hydration. The rising preference for health-focused and functional drinks that promote wellness without sacrificing flavor aligns with this trend. Moreover, increasing concerns about obesity and diabetes have led to a shift away from high-sugar beverages, further driving the demand for prebiotic sodas and supporting market growth.

Challenges:
The market faces challenges related to higher production and ingredient costs, which may lead to elevated retail prices compared to conventional sodas. Furthermore, consumer awareness and understanding of prebiotics remain limited. While the health benefits of probiotics are widely known, the advantages of prebiotics are not yet as well understood by the general public, which may restrict market adoption. Flavor profile limitations also present a challenge, as consumer acceptance is influenced by taste. Additionally, strict regulations governing health claims in beverage marketing may further constrain the promotion of prebiotic sodas, thereby limiting market expansion.

Regional Trends:
The North American prebiotic soda market is expected to hold a significant share of global revenue and is projected to grow at a high compound annual growth rate (CAGR) in the coming years. This growth is supported by increasing consumer demand for digestive health products and gut-friendly beverages, along with a broader focus on health and wellness. Meanwhile, the Asia-Pacific market has also demonstrated strong growth potential, driven by a shift toward organic and natural products, coupled with strategic marketing campaigns highlighting the health benefits of prebiotic sodas in the region.

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Recent Developments:
• In April 2023, NextFoods, the producer of GoodBelly, purchased Cheribundi, a beverage made from sour cherries. Previously, each brand was sold at over 20,000 retail locations. However, Cheribundi has recently seen a significant increase in online sales. Cheribundi's e-commerce sales had a significant increase of 120% compared to the previous year, as revealed by the company.
• In July 2021, KeVita, a fermented beverage brand owned by PepsiCo, introduced a new line of convenient prebiotic injections designed to promote digestive health. The new 2oz shots by KeVita contain 3g of prebiotic fiber and are fermented using water kefir culture.

Segmentation of Prebiotic Soda Market-
By Type-
• Dairy-Based Prebiotic Soda
• Plant-Based Prebiotic Soda
By Packaging-
• Bottles
• Tetra Packs
• Cans
• Others
By Flavor-
• Fruit
• Cola Flavors
• Others
By Distribution Channel-
• Hypermarkets/Supermarkets
• Convenience Stores
• Independent Departmental Stores
• Online Retailers
• Wholesalers & Distributors
By Region-
North America-
• The US
• Canada
• Mexico
Europe-
• Germany
• The UK
• France
• Italy
• Spain
• Rest of Europe
Asia-Pacific-
• China
• Japan
• India
• South Korea
• South East Asia
• Rest of Asia Pacific
Latin America-
• Brazil
• Argentina
• Rest of Latin America
Middle East & Africa-
• GCC Countries
• South Africa
• Rest of the Middle East and Africa

About Us:
InsightAce Analytic is a market research and consulting firm that enables clients to make strategic decisions. Our qualitative and quantitative market intelligence solutions inform the need for market and competitive intelligence to expand businesses. We help clients gain competitive advantage by identifying untapped markets, exploring new and competing technologies, segmenting potential markets and repositioning products. Our expertise is in providing syndicated and custom market intelligence reports with an in-depth analysis with key market insights in a timely and cost-effective manner.

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This release was published on openPR.