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Comprehensive Drinking Yogurt Market Insights: Forecasting Size, Growth, and Competitive Trends from 2025 to 2034
What industry-specific factors are fueling the growth of the drinking yogurt market?The increasing consumption of dairy food is expected to propel the growth of the drinking yogurt market. Dairy foods are becoming more popular due to their nutritional benefits and cultural significance. Drinking yogurt, a versatile and healthy dairy product, is favored for its convenience. For example, in 2023, milk consumption in the US for factory use reached 5.847 MMT, with cheese production expected to rise by 28% in 2024. As dairy consumption increases, the drinking yogurt market will continue to grow.
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What Is the projected market size and growth rate for the drinking yogurt market?
The drinking yogurt market has grown significantly in recent years, with expectations for an increase from $44.39 billion in 2024 to $48.62 billion in 2025, at a CAGR of 9.5%. This growth is attributed to the rising demand for probiotic foods, greater health awareness, increasing disposable income, broader consumer segments, and a surge in immunity-boosting food products.
The drinking yogurt market is predicted to reach $69.07 billion by 2029 with a CAGR of 9.2%. Growth is driven by the rising demand for plant-based products, sustainable sourcing, improved preservation methods, online shopping growth, and healthier consumer eating habits. Trends include functional ingredients, plant-based yogurt drinks, new flavor launches, milk variety-based drinks, and ingredient innovation.
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What new trends are reshaping the drinking yogurt market and its opportunities?
Companies in the drinking yogurt market are launching innovative products like multi-benefit drinkable yogurt to improve gut health and provide additional functional benefits. These products combine yogurt's creamy texture with extra ingredients to support specific health aspects. For example, in March 2022, Danone, a France-based food company, introduced Activia+ Multi-Benefit Drinkable Yogurt. This yogurt drink contains billions of live probiotics for gut health, with 9 grams of sugar and 70 calories per serving. It comes in strawberry, peach, and raspberry flavors, offering health benefits beyond basic nutrition.
What major market segments define the scope and growth of the drinking yogurt market?
The drinking yogurt market covered in this report is segmented -
1) By Type: Dairy Based, Non Dairy Based
2) By Flavor: Flavored, Plain
3) By Packaging: Bottles, Tetra Pack
4) By Distribution Channel: Supermarkets And Hypermarkets, Convenience Stores, Specialty Stores, Online Stores
Subsegments:
1) By Dairy-Based: Regular Dairy-Based Drinking Yogurt, Low-Fat Or Reduced-Fat Dairy-Based Drinking Yogurt, Probiotic Dairy-Based Drinking Yogurt, Flavored Dairy-Based Drinking Yogurt
2) By Non-Dairy Based: lmond Milk-Based Drinking Yogurt, Coconut Milk-Based Drinking Yogurt, Soy Milk-Based Drinking Yogurt, Oat Milk-Based Drinking Yogurt
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Which region dominates the drinking yogurt market?
Asia-Pacific was the largest region in the drinking yogurt market in 2023. The regions covered in the drinking yogurt market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Which key market leaders are driving the drinking yogurt industry growth?
Major companies operating in the drinking yogurt market are Nestle S.A., Groupe Lactalis SA, Danone Inc., General Mills Inc, Royal FrieslandCampina N.V, Arla Foods amba, Meiji Holdings Co Ltd., Gujarat Cooperative Milk Marketing Federation Ltd., Valio Ltd., Schreiber Foods Inc., Chobani Global Holdings LLC, Stonyfield Farm Inc., Kri Kri S.A. Dairy Industry, Wallaby Yogurt Company Inc., Noosa Yoghurt LLC, Straus Family Creamery, Marmum Dairy Farm LLC, Dana Dairy Group, Juhayna Food Industries, Fage International S.A., Clover Sonoma, Brown Cow Yogurt, Parmalat S.p.A, Siggi's Dairy LLC, Yoplait USA Inc.
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What Is Covered In The Drinking Yogurt Global Market Report?
•Market Size Forecast: Examine the drinking yogurt market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the drinking yogurt market for a structured understanding.
•Key Players Overview: Analyze major players in the drinking yogurt market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the drinking yogurt market.
•Segment Contributions: Evaluate how different segments drive overall growth in the drinking yogurt market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the drinking yogurt market.
•Industry Challenges: Identify potential risks and obstacles affecting the drinking yogurt market.
•Competitive Landscape: Review strategic developments in the drinking yogurt market, including expansions, agreements, and new product launches.
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