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Key Influencer in the Emulsion Paint Market 2025: Rising Real Estate Projects Fueling The Growth Of The Emulsion Paint Market Driver

03-19-2025 05:23 AM CET | Chemicals & Materials

Press release from: The Business Research Company

Emulsion Paint

Emulsion Paint

What industry-specific factors are fueling the growth of the emulsion paint market?
The expansion of the real estate sector is expected to drive the growth of the emulsion paint market. Real estate includes the buying, selling, and developing of properties and is influenced by population growth, economic development, and infrastructure investment. The increased real estate activity boosts the demand for emulsion paint, which is used for both interior and exterior applications due to its ease of use, quick drying time, and broad color range. For instance, Eurostat reported in February 2024 that building production in the EU and the eurozone saw modest increases in 2023 compared to 2022. Thus, the growth in the real estate sector is fueling the emulsion paint market.

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What Is the projected market size and growth rate for the emulsion paint market?
The emulsion paint market has experienced significant growth in recent years. It is projected to expand from $11.57 billion in 2024 to $12.27 billion in 2025, at a CAGR of 6.0%. The historic growth is driven by tighter regulations on VOC emissions, economic conditions, architectural trends, a rising consumer preference for eco-friendly coatings, demographic changes, and infrastructure development.

The emulsion paint market is expected to grow significantly, reaching $15.26 billion by 2029 at a CAGR of 5.6%. This growth is driven by increased disposable income, growing consumer awareness, a shift toward water-based paints, rising commercial space development, and improved lifestyle trends. Notable trends include digitalization, e-commerce, more partnerships, advanced application methods, product innovation, and technological progress.

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What new trends are reshaping the emulsion paint market and its opportunities?
Leading companies in the emulsion paint market are introducing innovative products, such as acrylic polyol emulsions, to improve performance and cater to changing consumer needs. In August 2022, Arkema S.A. launched SYNAQUA 9511, a water-based binder with enhanced performance, offering a low VOC content (

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