Comprehensive Animation Market Insights: Forecasting Size, Growth, and Competitive Trends from 2025 to 2034

What industry-specific factors are fueling the growth of the animation market?
The animation market's growth is expected to be fueled by the increasing need for media and entertainment. This encompasses a wide range of activities such as content creation, distribution, and consumption aimed at informing, engaging, and entertaining audiences. Various factors are contributing to this increased demand, including changes in consumer behaviour, content diversity, the impact of social media, and innovation in delivering content. Animation plays a critical role in enhancing the media and entertainment sector by offering creative solutions, engaging audiences, and pushing beyond traditional storytelling and visual expression. To illustrate, the Digital Entertainment and Retail Association (ERA), a UK-based industry association, reported in January 2024 that spending on music streaming subscriptions, vinyl, and CDs in the UK expanded by 9.6% in 2023, almost twice the rate as in 2022, which was +5%. It was also observed in 2023 that the UK entertainment market saw a 7% increase. As a result, the rising need for media and entertainment fuels the growth of the animation market.

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What Is the projected market size and growth rate for the animation market?
The animation industry has been experiencing robust growth in its market size in recent past. It is projected that the growth will continue from $379.83 billion in 2024 to $407.03 billion in 2025, with a compound annual growth rate (CAGR) of 7.2%. The expansion during the historic phase can be traced back to factors such as a rising preference for visual narratives, elevated utilization in movie and television productions, increased application in video games, more expansive use in marketing and advertisement campaigns, along with its enhanced use in the field of education and training.

In the coming years, the animation industry is predicted to witness robust expansion, escalating to a market size of $531.31 billion by 2029 with a yearly average growth rate of 6.9%. The increase projected throughout this period is ascribed to the soaring requirement for animated content, rising fame of online streaming platforms, expansion of the gaming sector, increased need for stop-motion animation, and the burgeoning demand for 3D animation. The forecast period is also expected to see key trends such as improvements in animation technology, application of virtual reality (VR) and augmented reality (AR), progress in computer-generated imagery (CGI), enhancements in motion capture technology, and developments in real-time animation tools.

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What new trends are reshaping the animation market and its opportunities?
Principal companies in the animation industry are beginning to harness text-to-3D animation capabilities via generative AI technology in an effort to enhance and simplify the creative process. This unique AI-based technology offers a swift, economical and more widely available solution to craft custom animations, thus broadening the creative horizons for animators as well as narrators. For instance, in November 2023, DeepMotion, an animation company based in the US, introduced its groundbreaking AI-based platform, known as MotionGPT, allowing users to create 3D animations using textual inputs. This progressive platform employs large language models and deep learning to transform how 3D content is being created. MotionGPT utilizes the latest breakthroughs in the sphere of natural language processing and generative AI to convert text descriptions into intricate 3D character animations. Users just have to provide the textual prompt, and the platform will produce a corresponding 3D animation, furnished all the realistic movements, expressions, and body language.

What major market segments define the scope and growth of the animation market?
The animation market covered in this report is segmented -

1) By Offering: Software, Services
2) By Type: Two Dimensional (2D) Animation, Motion Graphics, Three Dimensional (3D) Animation, Stop Motion, Other Types
3) By Revenue Stream: Over-The-Top (OTT), Advertising, Sale Of Tickets, Other Revenue Streams
4) By Deployment: On-Premise, On-Demand
5) By Application: Media And Entertainment, Automotive, Online Education, Other Applications

Subsegments:
1) By Software: 2d Animation Software, 3d Animation Software, Motion Graphics Software, Stop Motion Animation Software, Game Development Animation Software, Virtual Reality (Vr) Animation Software, Augmented Reality (Ar) Animation Software
2) By Services: Animation Production Services, Outsourcing And Contract Animation Services, Pre-production Services (Storyboarding, Character Design), Post-production Services (Editing, Vfx, Compositing), Animation For Advertising And Branding, Animated Content For Movies, Tv Shows, And Web Series, Custom Animation Services (Corporate, Educational, Marketing), Interactive Animation Services (Games, Apps, Virtual Worlds)

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Which region dominates the animation market?
North America was the largest region in the animation market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the animation market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Which key market leaders are driving the animation industry growth?
Major companies operating in the animation market are Sony Corporation, NVIDIA Corporation, Adobe Systems Inc., Autodesk Inc., Trimble Inc., DreamWorks Animation LLC, Walt Disney Animation Studios, Corel, Newtek Inc., MAXON Computer GmbH, Zco Corporation, Image Metrics Inc., Smith Micro Software Inc., Video Caddy, Animaker Inc., SideFX, Aardman Animations Ltd., Triggerfish Studios, Animation Sharks, Bondware Inc., EIAS3D LLC, Blue Sky Studios, Grafton Animation Studios, Pixologic Inc., Exocortex Technologies Inc.

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What Is Covered In The Animation Global Market Report?

•Market Size Forecast: Examine the animation market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the animation market for a structured understanding.
•Key Players Overview: Analyze major players in the animation market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the animation market.
•Segment Contributions: Evaluate how different segments drive overall growth in the animation market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the animation market.
•Industry Challenges: Identify potential risks and obstacles affecting the animation market.
•Competitive Landscape: Review strategic developments in the animation market, including expansions, agreements, and new product launches.

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