Press release
Global Generative Artificial Intelligence (AI) In Video Creation Market Projected to Surpass $0.81 Billion by 2029 with 20.5% Annual Growth
What Are the Market Size and Growth Forecast for the Generative Artificial Intelligence (AI) In Video Creation Market?The market size for generative artificial intelligence (AI) in video creation has experienced impressive growth recently. The market, which is projected to increase from $0.32 $ billion in 2024 to $0.39 $ billion in 2025, is poised to grow at a compound annual growth rate (CAGR) of 20.8%. This robust growth during the historic period can be linked to factors such as the rising prominence of influencer marketing, the growing demand for quick content production, the proliferation of mobile device usage, the emergence of video-based advertising, and the upsurge in video game and interactive entertainment sectors.
In the coming years, the market size of the generative artificial intelligence (AI) in video creation is projected to undergo exponential expansion. The expectation is that it will inflate to $0.81 billion by 2029, growing at a compound annual growth rate (CAGR) of 20.5%. This anticipated surge during the forecasted period can be linked to factors such as the rising demand for customized content, the development of social media platforms, the advent of remote work and virtual cooperation, an increase in video content engagement rates, and the broader reach of e-learning and online education. Key trends influencing this forecast period involve developments in AI technology, the requirement for cost-effective video production, the accessibility of cloud computing, the application of augmented reality (AR) and virtual reality (VR), and technological consolidation with other media formats.
What Is Contributing to the Growth of the Generative Artificial Intelligence (AI) In Video Creation Market?
The surge in social media use and the emergence of numerous digital platforms are predicted to accelerate growth of generative artificial intelligence (AI) in video creation. Social media and digital platforms, which function as online spaces where users can engage with each other, share content, and utilise a range of digital tools, have seen massive growth. This growth is attributed to improved internet access, advanced mobile technology, and a notable rise in user interaction and consumption of content. Generative AI simplifies the video creation process for these platforms, generating appealing, high-quality content swiftly and cost-effectively, thereby boosting user interaction. For example, We Are Social, a creative British agency, reported in January 2024 that social media user identities had grown by 5.6% over the previous year, equating to 266 million people joining social media for the first time in 2023. This notable increase equates to about 8.4 new social media users every second worldwide. Consequently, the vast growth of social media and digital platforms is fuelling the advancement of generative artificial intelligence (AI) in the video creation industry.
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Which Key Market Leaders Are Driving Generative Artificial Intelligence (AI) In Video Creation Industry Growth?
Major companies operating in the generative artificial intelligence (AI) in video creation market are Meta Platforms Inc., Vimeo Inc., NVIDIA Corporation, Adobe Inc., Kaltura Inc., OpenAI, Canva, Google DeepMind Technologies Limited, D-ID, Animoto Inc., Veed Ltd., Descript Inc., Synthesia Ltd., Magisto Ltd., Render, Synthesis AI inc., Wibbitz Ltd., DeepBrain, Elai.io, Moovly, Pictory Corp., Rephrase AI, Runway AI inc., Vidnami, Lumen5
What Are the Emerging Trends in the Generative Artificial Intelligence (AI) In Video Creation Industry?
Leading enterprises functioning in the generative artificial intelligence (AI) within the realm of video creation are centered on the development of innovative solutions like generative AI-facilitated 3D workflows. These advancements are designed to boost productivity and spark creativity by automating intricate tasks. The aforementioned 3D workflows employ AI to improve and expedite the formation, modeling, and depiction of three-dimensional assets, refining the design procedure and promoting effectiveness in the fabrication of complex 3D content. As an instance, WPP Plc, a UK-oriented creative change firm, initiated an AI-based Production Studio in June 2024, which paves the way for advertisers to discern and harness an exponentially large content for promotional campaigns. The launch of the new Production Studio marks a transition in content development for advertisers, enhancing their capability by incorporating generative AI. This not only smoothes 3D model production, but also centralizes updates and guarantees top-notch, culturally appropriate imagery. The platform-specific content customization and AI influenced multilingual text production are critical features of the studio. Additionally, the studio links assets with data for accurate, tailor-made communication and persistently utilizes real-time feedback data to enhance the efficiency of the assets and overall user engagement.
What Are the Main Segments in the Generative Artificial Intelligence (AI) In Video Creation Market?
The generative artificial intelligence (AI) in video creation market covered in this report is segmented -
1) By Deployment Type: On-Premise, Cloud
2) By Application: marketing, Education, Entertainment, Social Media, Other Applications
3) By End-Users: Large Enterprises, Small And Medium Enterprises (SMEs), Individual Content Creators
Subsegments:
1) By On-Premise: Local Software Installation For Video Editing, In-House Video Production Solutions, Customizable Video Generation Tools, Secure Storage And Management Of Video Assets, Integrated Systems For Real-Time Collaboration
2) By Cloud: Cloud-Based Video Editing Platforms, Subscription-Based Video Creation Services, Scalable Video Processing And Rendering, Collaborative Video Production Tools, Access To Extensive Libraries Of Stock Media, AI-Driven Cloud Services For Automated Video Generation.
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Which Geographic Area Leads the Generative Artificial Intelligence (AI) In Video Creation Market?
North America was the largest region in the generative artificial intelligence (AI) in video creation market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the generative artificial intelligence (AI) in video creation market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Is Covered In The Generative Artificial Intelligence (AI) In Video Creation Global Market Report?
- Market Size Analysis: Analyze the Generative Artificial Intelligence (AI) In Video Creation Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Generative Artificial Intelligence (AI) In Video Creation Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Generative Artificial Intelligence (AI) In Video Creation Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Generative Artificial Intelligence (AI) In Video Creation Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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