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Prominent Over-The-Counter (OTC) Pet Medication Market Trend for 2025: Zoetis Launches Innovative Food And Drug Administration (FDA) Approved Medications For Dogs

02-12-2025 08:01 AM CET | Health & Medicine

Press release from: The Business Research Company

Over-The-Counter (OTC) Pet Medication Market Size

Over-The-Counter (OTC) Pet Medication Market Size

What Are the Projected Growth and Market Size Trends for the Over-The-Counter (OTC) Pet Medication Market?
The market size for over-the-counter (OTC) pet medications has seen significant growth in the past few years. Expected to increase from $8.73 billion in 2024 to $9.3 billion in 2025, an annual growth rate (CAGR) of 6.5% is anticipated. This growth throughout the historical period can be credited to rising trends in pet humanization, a growing demand for more convenient pet care, the expansion of retail channels, a surge in pet ownership, and changes in the regulatory landscape.

Anticipated robust expansion will be seen in the over-the-counter (OTC) pet medication market in the forthcoming years, with predictions to reach a size of $11.81 billion in 2029. The expansion is anticipated at a compound annual growth rate (CAGR) of 6.2%. This expected surge within the forecast period is said to be due to changing mindsets towards pet health, enhanced understanding of preventative care regimes, a boost in pet ownership, a widening range of product availability, and an increased need for over-the-counter (OTC) pet medications. Key trends predicted to drive the market in the forecast period encompass the inclusion of telemedicine in veterinary care, growth in natural and organic product lines, tailored pet health solutions, the rise of online shopping platforms, and a greater emphasis on preventative care.

What Factors Are Propelling the Expansion of the Over-The-Counter (OTC) Pet Medication Market?
The increasing number of pet owners is projected to boost the over-the-counter (OTC) pet medication market's expansion in the future. Pet ownership entails the legal and moral duty to care for and govern a tamed animal as a friend. The surge in pet ownership can be attributed to factors such as companionship and emotional support, enhanced standard of living, urbanization, altering family dynamics, and heightened recognition of the healthful advantages of owning pets. Over-the-counter (OTC) pet medications offer several perks for pet owners, making the task of taking care of their pets more manageable and effortless. These medications are readily available and reasonably priced, thus advocating for appropriate pet care by executing immediate solutions for regular health issues. For example, as per the data released in October 2023 by the American Pet Products Association, a not-for-profit association based in the US, around 86.9 million US households owned a pet, constituting 66% of households in 2022. Furthermore, as cited by Animal Medicines Australia, an association based in Australia endorsing animal health, in November 2022, around 69% of Australian households had pets in 2022. Therefore, the expanding pet ownership is fueling growth in the over-the-counter (OTC) pet medication market.

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Which Leading Companies Are Shaping the Growth of the Over-The-Counter (OTC) Pet Medication Market?
Major companies operating in the over-the-counter (OTC) pet medication market are Pfizer Inc., Merck & Co. Inc., Bayer AG, Novartis AG, Zoetis Inc., Boehringer Ingelheim IN, Elanco Animal Health Incorporated, VCA Animal Hospital Inc., Ceva Sante Animale S.A, Virbac S.A., PetIQ Holdings LLC, Vetoquinol S.A, Norbrook Laboratories Limited, Bimeda Inc., Med-Vet International Inc., Sergeant's Pet Care Products Inc., Advecta, Zesty Paws, Durvet Inc., Pet King Brands, Animax Ltd., PetArmor

What Are the Major Trends Shaping the Over-The-Counter (OTC) Pet Medication Market?
Prominent companies in the over-the-counter (OTC) pet medication market are focusing on the creation of novel products, such as pioneering the first monoclonal antibody, in order to maintain their standing in the market. A monoclonal antibody is an antibody generated by cloned immune cells, all derived from a single parent cell. For example, Zoetis Inc., a pharmaceutical company based in the US, introduced Bedinvetmab injection and Oclacitinib chewable tablets in October 2023. These products were given approval by the Food and Drug Administration (FDA), a federal agency in the US. The Oclacitinib chewable tablets were approved by the FDA for the management of pruritus correlated with allergic dermatitis and atopic dermatitis in dogs aged one year or older, marking the debut of the first chewable remedy for allergic itch and inflammation in US dogs. These pet medications are now available for prescription by veterinarians across the United States (US).

What Are the Key Segments of the Over-The-Counter (OTC) Pet Medication Market?
The over-the-counter (OTC) pet medication market covered in this report is segmented -

1) By Medication: Flea And Tick Control, Wormers And Dewormers, Dental Care, Nutritional Supplements, Skin And Coat Care, Pain And Allergy Relief, Other Medications
2) By Pet: Dogs, Cats, Birds, Fishes And Reptiles, Other Pets
3) By Form: Chews And Treats, Capsule And Ointment, Sprays, Other Forms
4) By Distribution Channel: Drug And Pharmacy Stores, Pet Specialty Stores, Veterinary Clinics And Hospitals, Online Retailers, Other Distribution Channels

Subsegments:
1) By Flea And Tick Control: Topical Treatments, Oral Medications, Shampoos And Sprays
2) By Wormers And Dewormers: Oral Wormers, Topical Dewormers, Injectable Dewormers
3) By Dental Care: Toothpaste And Toothbrushes, Dental Chews And Treats, Oral Rinses And Sprays
4) By Nutritional Supplements: Vitamins And Minerals, Joint Health Supplements, Digestive Health Supplements, Immune Support Supplements
5) By Skin And Coat Care: Shampoos And Conditioners, Topical Creams And Sprays, Flea And Tick Sprays
6) By Pain And Allergy Relief: Non-Steroidal Anti-Inflammatory Drugs (NSAIDs), Antihistamines, Steroid Creams And Ointments
7) By Other Medications: Digestive Aids, Anti-Anxiety Medications, Eye And Ear Care Products

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Which Region Dominates the Over-The-Counter (OTC) Pet Medication Market?
North America was the largest region in the over-the-counter (OTC) pet medication market in 2024. The regions covered in the over-the-counter (OTC) pet medication market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

What Is Covered In The Over-The-Counter (OTC) Pet Medication Global Market Report?

- Market Size Analysis: Analyze the Over-The-Counter (OTC) Pet Medication Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Over-The-Counter (OTC) Pet Medication Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Over-The-Counter (OTC) Pet Medication Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Over-The-Counter (OTC) Pet Medication Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.

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