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Tortilla Global Market Set to Reach $53.86 Billion in 2025: Insights into Market Size, Key Players, and Trends
Tortilla Market Size
What Is The Projected Market Size Of The Tortilla Global Market And Its Growth Rate?
• The tortilla market size has grown strongly in recent years.
• It is expected to grow from $49.93 billion in 2024 to $53.86 billion in 2025 at a compound annual growth rate (CAGR) of 7.9%.
• The growth in the historic period can be attributed to multiple factors including the versatility of tortillas in culinary applications and their increasing popularity in Mexican and tex-mex cuisine.
• The convenience and ready-to-eat aspect of tortillas also play a significant role in their expanding market.
• Looking forward, the tortilla market size is expected to see strong growth, reaching $73.3 billion in 2029 at a compound annual growth rate (CAGR) of 8.0%.
• Factors such as plant-based and vegan diets, global fusion cuisine, rise in snacking culture, sustainability and ethical sourcing are expected to contribute towards the growth in the forecast period.
What Is Driving The Growth In The Tortilla Global Market?
The growth in the tortilla market can be attributed to the increase in nutritional deficiencies among people which have propelled the demand for tortillas. Tortillas are high in calories and are a good source of protein, vitamins, iron, fiber, making them a potential solution for counteracting nutritional deficiencies. For instance, according to UNICEF, 30% of women aged 15-49 have anemia and over 35% are overweight, thus increasing the demand for healthier food alternatives such as tortillas and driving the market growth.
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Who Are the Key Players Driving Tortilla Global Market Growth?
Key players in the tortilla market include:
• GRUMA S.A.B. de C.V.
• PepsiCo Inc.
• Easy Food Inc.
• La Tortilla Factory Inc.
• Liven S.A.
• And many more.
What Are The Key Trends In The Tortilla Global Market?
Key trends influencing the global tortilla market include:
• Innovation in flavors and ingredients
• Emphasis on clean label and natural ingredients
• Strategic partnerships
• Innovation in tortilla flavors.
What Are The Segments Of The Global Tortilla Global Market?
The tortilla market is segmented by:
1) Product Type: Tortilla Chips, Taco Shells, Tostadas, Flour Tortillas, Corn Tortillas, Other Products.
2) Nature: Organic, Conventional.
3) Processing Type: Fresh, Frozen.
4) Source: Wheat, Corn.
5) Distribution Channels: Hypermarkets, Supermarkets, Convenience Stores, Online, Other Distribution Channels.
Which Region Leads The Tortilla Global Market?
North America was the largest region in the tortilla market in 2024. However, Latin America is expected to be the fastest-growing region in the global tortilla market during the forecast period. The regions covered in the tortilla market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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What Is Covered In The Tortilla Global Market Report 2025 Global Market Report?
- Market Size Analysis: Analyze the Tortilla Global Market Report 2025 size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Tortilla Global Market Report 2025 for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Tortilla Global Market Report 2025 growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Tortilla Global Market Report 2025.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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According to a new report by Maximize Market Research, the global tortilla market was valued at USD 53.52 billion in 2024 and is forecast to reach USD 84.03 billion by 2032, growing at a compound annual growth rate (CAGR) of 5.8 % from 2025 to 2032.
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