Press release
Sports Sponsorship Global Market Report 2025: Robust Market Growth Driven By Increasing Sports Events and Emerging Trends
Sports Sponsorship Market Size
What Is The Projected Market Size Of The Sports Sponsorship Global Market And Its Growth Rate?
The vigorous growth of the Sports Sponsorship Market is evident with the following significant market size projections:
• Growth from $66.67 billion in 2024 to $70.34 billion in 2025 at a compound annual growth rate (CAGR) of 5.5%.
• Predicted to reach $90.13 billion by 2029, with a CAGR of 6.4%.
What Is Driving The Growth In The Sports Sponsorship Global Market?
The Chief drivers of growth in the Sports Sponsorship Market are rising number of sports events and internationalization of sports. Increased visibility, brand recognition, and fan engagement through sponsorships are propelling the market forward. In November 2023, reports suggest a 4% point increase in attending live sports events over 2021-22. Football remains a prevalent sport with 65% viewership, followed by rugby at 19% and other sports at 17% with cricket witnessing a 4% rise to 15%. These numbers demonstrate the potential for growth in the sports sponsorship market.
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Who Are the Key Players Driving Sports Sponsorship Global Market Report 2025 Growth?
Key players making significant contributions to the growth of the sports sponsorship market include:
• Adidas AG
• Nike Inc.
• PepsiCo Inc.
• Rolex SA
• The Coca-Cola Company
• Puma SE
• Samsung Electronics Co Ltd.
• Castrol Limited
• Tata Group
• Reliance Jio Infocomm Limited
• Intel Corporation, and others.
What Are The Key Trends In The Sports Sponsorship Global Market Report 2025?
Some crucial trends observed in the market include:
• Digital transformation
• Esports integration
• Sustainability initiatives
• Personalized fan engagement
• Virtual and augmented reality.
What Are The Segments Of The Global Sports Sponsorship Global Market Report 2025?
Market is segmented by:
• Type: Signage, Digital Activation, Club And Venue Activation, Other Types
• Application: Competition Sponsorship, Training Sponsorship, Other Applications
Which Region Leads The Sports Sponsorship Global Market Report 2025?
North America held the largest share of the sports sponsorship market in 2024. However, Asia-Pacific is slated to be the fastest growing region in the coming years. Other market regions include Western Europe, Eastern Europe, South America, Middle East, and Africa.
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What Is Covered In The Sports Sponsorship Global Market Report 2025 Global Market Report?
This report will provide:
• Market Size Analysis.
• Market Segmentation Analysis to categorize various market sections.
• Key Player Focus for market value, share, and competitive landscape.
• Analysis of Growth Trends contributing to market growth.
• Evaluation of different segments' Market Contribution.
• Identification of Growth Drivers and Industry Challenges.
• Competitive Developments assessment in the market.
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