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Global Influencer Marketing Market to Surpass USD 42 Billion by 2030

01-23-2025 09:27 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: MAXIMIZE MARKET RESEARCH PVT. LTD

Global Influencer Marketing Market to Surpass USD 42 Billion

๐†๐ฅ๐จ๐›๐š๐ฅ ๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐ญ๐จ ๐„๐ฑ๐œ๐ž๐ž๐ ๐”๐’๐ƒ 42 ๐๐ข๐ฅ๐ฅ๐ข๐จ๐ง ๐›๐ฒ 2030 ๐ฐ๐ข๐ญ๐ก ๐š ๐‚๐€๐†๐‘ ๐จ๐Ÿ 27.6%

The global influencer marketing market is expected to grow significantly, reaching a valuation of USD 42 billion by 2030, with a robust compound annual growth rate (CAGR) of 27.6%. This growth is driven by the increasing popularity of social media platforms, the shift towards digital advertising, and the ability of influencers to directly engage with target audiences.

๐‚๐ฎ๐ซ๐ข๐จ๐ฎ๐ฌ ๐ญ๐จ ๐ฉ๐ž๐ž๐ค ๐ข๐ง๐ฌ๐ข๐๐ž? ๐†๐ซ๐š๐› ๐ฒ๐จ๐ฎ๐ซ ๐ฌ๐š๐ฆ๐ฉ๐ฅ๐ž ๐œ๐จ๐ฉ๐ฒ ๐จ๐Ÿ ๐ญ๐ก๐ข๐ฌ ๐ซ๐ž๐ฉ๐จ๐ซ๐ญ ๐ง๐จ๐ฐ:https://www.maximizemarketresearch.com/request-sample/63136/

๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐ƒ๐ฒ๐ง๐š๐ฆ๐ข๐œ๐ฌ

The influencer marketing industry has evolved as one of the fastest-growing segments in the digital marketing landscape. The ability to create authentic connections between brands and consumers has made influencer marketing a preferred choice for businesses aiming to enhance brand visibility and drive sales. The increasing use of analytics and AI-driven platforms for influencer selection is further refining the industry's effectiveness.

๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐‘๐ž๐ ๐ข๐จ๐ง๐š๐ฅ ๐ˆ๐ง๐ฌ๐ข๐ ๐ก๐ญ๐ฌ

๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐Ž๐ฉ๐ฉ๐จ๐ซ๐ญ๐ฎ๐ง๐ข๐ญ๐ข๐ž๐ฌ ๐ข๐ง ๐•๐ข๐ž๐ญ๐ง๐š๐ฆ

Vietnam's booming e-commerce sector and young population heavily active on social media platforms like TikTok and Facebook make it an emerging market for influencer marketing. Local influencers with niche audiences are gaining traction, and global brands are increasingly leveraging Vietnam-based influencers to penetrate the market.

๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐“๐ซ๐ž๐ง๐๐ฌ ๐ข๐ง ๐“๐ก๐š๐ข๐ฅ๐š๐ง๐

Thailand has become a hotspot for influencer marketing, particularly in the travel, food, and lifestyle sectors. Platforms like Instagram and YouTube are key drivers of engagement, with influencers collaborating with tourism boards and hospitality brands to promote Thailand as a destination.

๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐†๐ซ๐จ๐ฐ๐ญ๐ก ๐ข๐ง ๐‰๐š๐ฉ๐š๐ง

Japan's influencer marketing market is shaped by its distinct cultural norms and preference for authenticity. Popular platforms include Twitter and Instagram, with influencers focusing on fashion, beauty, and gaming. Japanese brands often collaborate with micro-influencers to build strong, trust-based connections with their audiences.

๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐ƒ๐ž๐ฏ๐ž๐ฅ๐จ๐ฉ๐ฆ๐ž๐ง๐ญ๐ฌ ๐ข๐ง ๐’๐จ๐ฎ๐ญ๐ก ๐Š๐จ๐ซ๐ž๐š

South Korea's influencer marketing landscape is flourishing, driven by the global appeal of K-pop and K-drama. Influencers on platforms like TikTok and Instagram are promoting not just products but also cultural trends. Beauty and skincare brands, such as Amorepacific, heavily rely on influencers to connect with global and local audiences.

๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐Ž๐ฉ๐ฉ๐จ๐ซ๐ญ๐ฎ๐ง๐ข๐ญ๐ข๐ž๐ฌ ๐ข๐ง ๐’๐ข๐ง๐ ๐š๐ฉ๐จ๐ซ๐ž

Singapore's position as a regional business hub and its affluent consumer base have created significant opportunities for influencer marketing. Influencers in the technology, finance, and luxury goods sectors dominate, with collaborations focusing on premium products and services.

๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐“๐ซ๐ž๐ง๐๐ฌ ๐ข๐ง ๐ญ๐ก๐ž ๐”๐ง๐ข๐ญ๐ž๐ ๐’๐ญ๐š๐ญ๐ž๐ฌ

The U.S. remains the largest market for influencer marketing, with an increasing focus on authenticity and diversity. Platforms like Instagram, TikTok, and YouTube dominate the scene, with brands such as Nike and Sephora leveraging macro- and micro-influencers to create impactful campaigns.

๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐‚๐จ๐ง๐ฌ๐จ๐ฅ๐ข๐๐š๐ญ๐ข๐จ๐ง ๐ข๐ง ๐„๐ฎ๐ซ๐จ๐ฉ๐ž

Europe's influencer marketing industry is characterized by collaborations between brands and influencers in lifestyle, beauty, and sustainability-focused campaigns. Countries like Germany and the UK are key markets, with brands such as Adidas and L'Orรฉal partnering with influencers to strengthen their digital footprint.

๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐’๐ž๐ ๐ฆ๐ž๐ง๐ญ๐š๐ญ๐ข๐จ๐ง

๐›๐ฒ ๐€๐ฉ๐ฉ๐ฅ๐ข๐œ๐š๐ญ๐ข๐จ๐ง

Campaign Management
Search & Discovery
Analytics & Reporting
Influencer Management

๐›๐ฒ ๐Ž๐ซ๐ ๐š๐ง๐ข๐ณ๐š๐ญ๐ข๐จ๐ง ๐’๐ข๐ณ๐ž

Large Enterprises
SMEs

๐›๐ฒ ๐„๐ง๐-๐”๐ฌ๐ž๐ซ

Food & Entertainment
Sports & Fitness
Travel & Holiday
Fashion & Lifestyle
Others

๐›๐ฒ ๐‚๐จ๐ฆ๐ฉ๐จ๐ง๐ž๐ง๐ญ

Solution
Services

๐ˆ๐ง๐ญ๐ž๐ซ๐ž๐ฌ๐ญ๐ž๐ ๐ญ๐จ ๐ญ๐š๐ค๐ž ๐š ๐ฌ๐ง๐ž๐š๐ค ๐ฉ๐ž๐ž๐ค? ๐‘๐ž๐ช๐ฎ๐ž๐ฌ๐ญ ๐š ๐ฌ๐š๐ฆ๐ฉ๐ฅ๐ž ๐œ๐จ๐ฉ๐ฒ ๐จ๐Ÿ ๐ญ๐ก๐ž ๐ซ๐ž๐ฉ๐จ๐ซ๐ญ ๐ญ๐จ ๐ฌ๐ž๐ž ๐ฐ๐ก๐š๐ญ'๐ฌ ๐ข๐ง๐ฌ๐ข๐๐ž:https://www.maximizemarketresearch.com/request-sample/63136/

๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐Š๐ž๐ฒ ๐๐ฅ๐š๐ฒ๐ž๐ซ๐ฌ

1. IZEA
2. HYPR
3. Traackr
4. InfluencerDB
5. Launchmetrics
6. Julius
7. Klear
8. Upfluence
9. AspireIQ
10. Mavrck
11. Onalytica
12. Lumanu
13. Lefty
14. Linqia
15. Social Beat

๐ƒ๐ข๐ฏ๐ž ๐ƒ๐ž๐ž๐ฉ๐ž๐ซ ๐ข๐ง๐ญ๐จ ๐ญ๐ก๐ž ๐ƒ๐š๐ญ๐š! ๐„๐ฑ๐ฉ๐ฅ๐จ๐ซ๐ž ๐ญ๐ก๐ž ๐…๐ฎ๐ฅ๐ฅ ๐’๐ญ๐ฎ๐๐ฒ ๐จ๐ง ๐Ž๐ฎ๐ซ ๐–๐ž๐›๐ฉ๐š๐ ๐ž ๐๐จ๐ฐ: https://www.maximizemarketresearch.com/market-report/global-influencer-marketing-market/63136/

๐Š๐ž๐ฒ ๐ช๐ฎ๐ž๐ฌ๐ญ๐ข๐จ๐ง๐ฌ ๐š๐ง๐ฌ๐ฐ๐ž๐ซ๐ž๐ ๐ข๐ง ๐ญ๐ก๐ž ๐ˆ๐ง๐Ÿ๐ฅ๐ฎ๐ž๐ง๐œ๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐š๐ซ๐ž:

What is Influencer Marketing ?
What is the growth rate of the Influencer Marketing Market?
Who are the key players in the Influencer Marketing market?
Who are the leading companies and what are their portfolios in Influencer Marketing Market?
What are the recent industry trends that can be implemented to generate additional revenue streams for the Influencer Marketing Market?
Which are the factors expected to drive the Influencer Marketing market growth?
What are the different segments of the Influencer Marketing Market?
What growth strategies are the players considering to increase their presence in Influencer Marketing ?
What are the upcoming industry applications and trends for the Influencer Marketing Market?
What segments are covered in the Influencer Marketing Market?
What segments are covered in the Influencer Marketing Market?
What are the key opportunities in the market?
What factors restrain the market growth?


๐„๐ฑ๐œ๐ข๐ญ๐ž๐ ๐ญ๐จ ๐๐ข๐ฏ๐ž ๐ข๐ง? ๐‘๐ž๐ช๐ฎ๐ž๐ฌ๐ญ ๐ฒ๐จ๐ฎ๐ซ ๐ฌ๐š๐ฆ๐ฉ๐ฅ๐ž ๐œ๐จ๐ฉ๐ฒ ๐จ๐Ÿ ๐ญ๐ก๐ž ๐ซ๐ž๐ฉ๐จ๐ซ๐ญ ๐ญ๐จ ๐ฎ๐ง๐œ๐จ๐ฏ๐ž๐ซ ๐ข๐ญ๐ฌ ๐œ๐จ๐ง๐ญ๐ž๐ง๐ญ๐ฌ:https://www.maximizemarketresearch.com/request-sample/63136/

๐Š๐ž๐ฒ ๐Ž๐Ÿ๐Ÿ๐ž๐ซ๐ข๐ง๐ ๐ฌ:

Market Size, Share, Size & Forecast by Different Segment | 2024-2030
Market Dynamics - Growth Drivers, Restraints, Opportunities, and Key Trends by Region
Market Segmentation - A detailed analysis by segment with their sub-segments and Region
Competitive Landscape - Profiles of selected key players by region from a strategic perspective
Competitive landscape - Market Leaders, Market Followers, Regional player
Competitive benchmarking of key players by region
PESTLE Analysis
PORTER's analysis
Value chain and supply chain analysis
Legal Aspects of Business by Region
Lucrative business opportunities with SWOT analysis
Recommendations

๐‹๐š๐ญ๐ž๐ฌ๐ญ ๐œ๐ฎ๐ญ๐ญ๐ข๐ง๐ -๐ž๐๐ ๐ž ๐ซ๐ž๐ฌ๐ž๐š๐ซ๐œ๐ก ๐Ÿ๐ซ๐จ๐ฆ ๐Œ๐š๐ฑ๐ข๐ฆ๐ข๐ณ๐ž ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐‘๐ž๐ฌ๐ž๐š๐ซ๐œ๐ก ๐ข๐ฌ ๐ง๐จ๐ฐ ๐ญ๐ซ๐ž๐ง๐๐ข๐ง๐ :

Microneedle Drug Delivery Systems Market https://www.maximizemarketresearch.com/market-report/microneedle-drug-delivery-systems-market/215694/

LocationBased Services and Real Time Location System Market https://www.maximizemarketresearch.com/market-report/location-based-services-and-real-time-location-system-market/12827/

Global Floating Solar Panels Market https://www.maximizemarketresearch.com/market-report/global-floating-solar-panels-market/28218/

Global Cockpit Electronics Market for Automotive https://www.maximizemarketresearch.com/market-report/cockpit-electronics-market-for-automotive/3142/

Global Graphene Nanoplatelets Market https://www.maximizemarketresearch.com/market-report/global-graphene-nanoplatelets-market/103666/

Wind Energy Market https://www.maximizemarketresearch.com/market-report/wind-energy-market/11271/

Home Bedding Market https://www.maximizemarketresearch.com/market-report/home-bedding-market/201438/

Enteral Feeding Devices Market https://www.maximizemarketresearch.com/market-report/global-enteral-feeding-devices-market/1396/

Commercial Seaweed Market https://www.maximizemarketresearch.com/market-report/global-commercial-seaweeds-market/26523/

API Management Market https://www.maximizemarketresearch.com/market-report/global-api-management-market/28013/

๐‚๐จ๐ง๐ญ๐š๐œ๐ญ ๐Œ๐š๐ฑ๐ข๐ฆ๐ข๐ณ๐ž ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐‘๐ž๐ฌ๐ž๐š๐ซ๐œ๐ก:

3rd Floor, Navale IT Park, Phase 2

Pune Banglore Highway, Narhe,

Pune, Maharashtra 411041, India

sales@maximizemarketresearch.com

+91 96071 95908, +91 9607365656

๐€๐›๐จ๐ฎ๐ญ ๐Œ๐š๐ฑ๐ข๐ฆ๐ข๐ณ๐ž ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐‘๐ž๐ฌ๐ž๐š๐ซ๐œ๐ก:

Maximize Market Research is a multifaceted market research and consulting company with professionals from several industries. Some of the industries we cover include medical devices, pharmaceutical manufacturers, science and engineering, electronic components, industrial equipment, technology and communication, cars and automobiles, chemical products and substances, general merchandise, beverages, personal care, and automated systems. To mention a few, we provide market-verified industry estimations, technical trend analysis, crucial market research, strategic advice, competition analysis, production and demand analysis, and client impact studies.

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Battery Energy Storage System Market Set to Surge to USD 49.77 Billion by 2032 - Growth, Key Challenges & Emerging Opportunities
01-14-2026 | Advertising, Media Consulting, โ€ฆ
MAXIMIZE MARKET RESEARCH PVT. LTD
Battery Energy Storage System Market Set to Surge to USD 49.77 Billion by 2032 - โ€ฆ
The Battery Energy Storage System Market was valued at USD 7.35 Billion in 2024 and is projected to expand to USD 49.77 Billion by 2032, growing at a CAGR of 27.01% between 2025 and 2032. Market Overview The Battery Energy Storage System Market is experiencing exponential growth as global energy strategies increasingly focus on renewable integration, grid modernization, and decarbonization. BESS solutions enable utilities, industries, and residential consumers to store intermittent renewableโ€ฆ
Water Electrolysis Market Size, Trends, and Growth Drivers Shaping the Hydrogen Economy
01-14-2026 | Advertising, Media Consulting, โ€ฆ
MAXIMIZE MARKET RESEARCH PVT. LTD
Water Electrolysis Market Size, Trends, and Growth Drivers Shaping the Hydrogen โ€ฆ
The Water Electrolysis Market size was valued at USD 7.01 Billion in 2024 and the total Water Electrolysis revenue is expected to grow at a CAGR of 6.1% from 2025 to 2032, reaching nearly USD 11.26 Billion. Market Outlook 2032 Rising Green Hydrogen Demand Accelerates Market Expansion Want deeper insights? Download a sample copy now: https://www.maximizemarketresearch.com/request-sample/221915/ The Water Electrolysis Market is gaining strong momentum as global decarbonization goals and green hydrogenโ€ฆ

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12-08-2025 | Advertising, Media Consulting, โ€ฆ
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Looking for Top Influencer Marketing Results? Don't Hire an Influencer Agency Be โ€ฆ
The global influencer economy continues to grow at an unprecedented pace, and with it, the demand for structured, verified creator data has intensified. This week, a newly released 80 Million+ global influencer database has become publicly accessible, offering one of the most extensive collections of social media influencer profiles currently available to businesses, researchers, media agencies, and digital platforms. The database contains verified data covering Instagram influencers, TikTok influencers, YouTubers, Amazonโ€ฆ
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Influencer Hero Launches Customizable Application Pages for Streamlined Influenc โ€ฆ
Influencer Hero introduces Application Pages, empowering brands to attract, qualify, and manage influencer applications directly through branded landing pages. This launch marks a key step toward inbound influencer marketing, allowing creators to come directly to brands. Image: https://www.globalnewslines.com/uploads/2025/11/080492b0d949d8c656aa778ace294a1a.jpg Influencer Hero [https://www.influencer-hero.com], an all-in-one influencer marketing software used by global D2C brands, is thrilled to announce the launch of a new feature allowing brands to create fully customizable application pages for influencer collaborations.โ€ฆ
09-02-2025 | Business, Economy, Finances, B โ€ฆ
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AI Influencer Marketing Platform Mirae Launches: Smartfluence Automates Global M โ€ฆ
Smartfluence introduces Mirae, an AI influencer marketing platform that automates global micro-influencer campaigns. The platform reduces setup time by up to 80%, enabling brands and agencies to scale campaigns worldwide with measurable ROI and streamlined workflows. Paris, France - September 1, 2025 - Smartfluence, a martech company specializing in influencer marketing automation, today announced the launch of Mirae, an AI-powered platform that automates global micro-influencer campaigns. With Mirae, brands and agencies canโ€ฆ
08-04-2025 | Arts & Culture
THE ANTI COMPANY
KPOP Influencer LORD PAPA is the Tiktok Influencer of the Year
Japanese superstar and influencer LORD PAPA has been elected the influencer of the year by the Rolling Stone India magazine. The K-pop influencer was placed in number one before 20 other influencers. LORD PAPA has found incredible success in the past few months on TikTok with his dance moves and hillarious tiktok challenges. The star is most known on the platform for his commentary on KPOP idols, giving him the nickname of "K-popโ€ฆ
07-02-2025 | IT, New Media & Software
Collabtree
Collabtree Launches UGC Marketplace: The "Fiverr for Influencer Collabs" Revolut โ€ฆ
Collabtree, a pioneering new platform, today announced the official launch of its user-generated content (UGC) marketplace, specifically designed to streamline and enhance collaborations between brands and influencers. Dubbed "Fiverr for influencer collabs," Collabtree aims to disrupt the traditional influencer marketing landscape by providing an open, transparent, and efficient hub for creating impactful brand promotions and UGC. In an increasingly content-driven world, brands are seeking authentic and engaging ways to reach theirโ€ฆ
03-06-2025 | Advertising, Media Consulting, โ€ฆ
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Global Influencer Market Size by Application, Type, and Geography: Forecast to I โ€ฆ
USA, New Jersey- According to Market Research Intellect, the global Influencer market in the Internet, Communication and Technology category is projected to witness significant growth from 2025 to 2032. Market dynamics, technological advancements, and evolving consumer demand are expected to drive expansion during this period. The influencer market has experienced significant growth in recent years, driven by the increasing adoption of social media platforms and digital marketing strategies. Brands are investingโ€ฆ