Press release
Looking for Top Influencer Marketing Results? Don't Hire an Influencer Agency Before Doing This, Download 80 Million Influencer Database
The global influencer economy continues to grow at an unprecedented pace, and with it, the demand for structured, verified creator data has intensified. This week, a newly released 80 Million+ global influencer database has become publicly accessible, offering one of the most extensive collections of social media influencer profiles currently available to businesses, researchers, media agencies, and digital platforms.The database contains verified data covering Instagram influencers, TikTok influencers, YouTubers, Amazon influencers, and a wide spectrum of niche creators including fitness influencers, lifestyle influencers, educators, tech reviewers, gamers, finance creators, entertainers, and regional micro-creators across multiple countries.
The database is now available through public digital distribution at:
👉 https://www.patreon.com/posts/80-million-plus-142522742
Industry analysts say this release reflects a broader shift toward data-driven influencer marketing practices and greater transparency in the creator economy.
Influencer Marketing Enters a Data-Driven Phase
Over the last decade, influencer marketing has evolved from informal brand shoutouts into a highly structured digital channel used by global corporations, startups, and governments. According to multiple industry reports, brands now allocate a significant share of digital advertising budgets to instagram influencers, tiktok influencers, and other creator partnerships.
However, despite its growth, the influencer sector has faced major operational challenges:
Fragmented influencer discovery
Unverified contact data
Limited access to niche creators
Platform dependency
Inconsistent campaign measurement
The release of a centralized 80M+ influencer database aims to address many of these long-standing inefficiencies by consolidating large-scale creator information into one structured resource.
What the 80M+ Influencer Database Contains
The newly available database spans multiple social platforms and creator categories, including:
Instagram influencers & IG influencer profiles
TikTok influencers with short-form viral reach
Amazon influencer accounts focused on product reviews and live shopping
YouTube creators across long-form content categories
Lifestyle influencers in fashion, travel, beauty, luxury, wellness
Fitness influencers in gym, yoga, nutrition, sports performance
UGC creators and digital brand ambassadors
Country-specific and language-specific creators
Rather than focusing on a single platform, the database reflects the multi-platform reality of modern creator marketing.
Relevance for Influencer Marketing Agencies and Brands
For influencer marketing agencies, access to large-scale structured data is becoming essential as campaign volumes rise. Agencies managing dozens of clients simultaneously often require:
Fast influencer discovery
Multi-niche segmentation
Cross-platform creator visibility
Scalable outreach planning
This dataset enables agencies to plan instagram collaboration campaigns, TikTok activations, and Amazon review partnerships with improved targeting accuracy. It also supports internal forecasting models and campaign benchmarking for large agencies operating at scale.
For brands and in-house marketing departments, the availability of creator data at this scale reduces dependency on manual searches and platform-locked discovery tools.
Growth of Key Influencer Categories Reflected in the Data
1. Lifestyle Influencers
The lifestyle category continues to dominate brand collaborations globally. From fashion launches to travel campaigns, lifestyle influencers remain the most versatile group for long-term branding strategies. The database includes creators from luxury, streetwear, skincare, interior design, and personal development niches.
2. Fitness Influencers
The sustained boom in wellness, supplements, sportswear, and at-home fitness has pushed fitness influencers into one of the highest-demand creator categories. Brands increasingly rely on trainers, athletes, yoga instructors, and nutrition creators for trust-based engagement.
3. TikTok Influencers
Short-form video remains the fastest-growing content format worldwide. TikTok influencers now drive product discovery, app installations, and viral purchasing trends at scale. The database includes a wide range of TikTok creators across entertainment, education, commerce, and viral trend niches.
4. Amazon Influencers
With e-commerce reshaping retail behavior, amazon influencer content - including reviews, comparisons, live shopping, and unboxing - has become a major driver of sales decisions. This category continues to expand rapidly alongside marketplace growth.
Instagram Influencers and the Rise of Structured Instagram Collaboration
Despite the diversification of platforms, Instagram influencers continue to hold strong commercial influence. Brands rely on reels, carousels, stories, and livestreams to execute performance-driven promotions and long-term influencer branding.
As a result, instagram collaboration has evolved into a structured digital media format, combining:
Affiliate partnerships
Fixed-fee brand endorsements
UGC licensing
Performance-based influencer campaigns
The newly available database supports this shift by allowing systematic mapping of IG influencer categories and audience types.
Changing Role of the Social Media Influencer
The term social media influencer now covers a much broader professional identity than in the early days of influencer marketing. Creators today operate as:
Independent media publishers
Digital brand builders
Product educators
Affiliate marketers
Live commerce hosts
Community leaders
As influencer marketing integrates with performance advertising, content licensing, and affiliate commerce, structured creator data is becoming infrastructure - not just a marketing tool.
Implications for the Influencer Agency Ecosystem
For every influencer agency, access to reliable creator intelligence plays a critical role in:
Reducing campaign execution time
Improving creator-brand alignment
Managing multi-platform strategies
Expanding global campaign reach
Agencies are no longer limited to one platform or geography. With structured influencer datasets, agencies can plan coordinated campaigns across Instagram, TikTok, YouTube, and Amazon simultaneously.
Data Accessibility and Creator Economy Transparency
One of the most significant impacts of the 80M+ database release is the increased transparency it introduces into the influencer economy. As the industry matures, brands, regulators, and creators alike are demanding:
More measurable performance
Clear creator classification
Reduced fake engagement
Better verification systems
Large-scale datasets contribute to this shift by enabling cross-platform analysis and pattern detection at scale.
Use Cases Across Industries
The dataset is already relevant across multiple industries, including:
D2C and retail
Health and wellness
Fashion and beauty
Travel and hospitality
Fintech and education
Gaming and entertainment
SaaS and mobile applications
For each sector, influencer discovery is now becoming a standardized operational function rather than a creative experiment.
Global Scope of the Database
The 80M+ creator profiles span:
India
United States
United Kingdom
UAE
Southeast Asia
Europe
Latin America
This global coverage supports brands seeking cross-border campaigns, multilingual influencer strategies, and localized creator collaborations.
Availability to Researchers, Brands, and Agencies
The database is now publicly accessible through the official distribution page:
👉 https://www.patreon.com/posts/80-million-plus-142522742
It is expected to be used by:
Influencer marketing agencies
Brand strategy teams
Content monetization researchers
Digital platforms
Creator economy analysts
Conclusion: A Structural Shift in Influencer Marketing Infrastructure
The release of a centralized 80 Million+ influencer database signals a structural shift in how the influencer economy operates. As influencer marketing continues to integrate with commerce, paid media, affiliate ecosystems, and UGC pipelines, the need for organized creator intelligence will only grow.
From instagram influencers and tiktok influencers to amazon influencers, fitness influencers, and lifestyle influencers, this dataset reflects the scale and complexity of the modern creator ecosystem. For agencies, brands, and researchers alike, it represents a significant step toward making influencer marketing more measurable, scalable, and data-driven.
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