Rita Hazan selects Marshad Technology Group for Design and Technology

NEW YORK---Marshad Technology Group, a leading provider of interactive strategy, design and technology to the global cosmetic beauty industry, and Rita Hazan, the celebrity hair colorist, have signed a contract, and billings were not disclosed. Under the agreement, Marshad is interactive agency of record to provide design and technology to Rita Hazan Salon, and Rita Hazan will license Marshad Technology Group’s WebDB Product Suite™ to power its ecommerce business at www.RitaHazanSalon.com. The project will be managed from Marshad's US headquarters in New York City. Marshad Technology Group WebDB Product Suite™ automates many of the standard processes used by marketers in their online initiatives and ecommerce. Marshad will provide to Rita Hazan online advertising design, technology, web design, email marketing strategy, ecommerce, search engine optimization and other online marketing services. Marshad will also create the package designs for Rita Hazan’s new line of haircare products.

Native New Yorker Rita Hazan is one of the most sought-after colorists in the world, known for setting beauty trends and reinventing celebrities. She created the signature looks for stars such as Jessica Simpson, Britney Spears (the comeback blonde bob), Jaime Pressly, Debra Messing, Michelle Williams, Ellen Pompeo, Rachel Weiz, Keyshia Cole and Renee Zellweger. Rita owns and operates her own busy salon, a 6000 sq. ft. full service beauty mecca located at 720 Fifth Avenue in Manhattan.

A growing number of the world's leading beauty brand companies have selected Marshad as their online strategy, technology and design consultant. "We’re thrilled to be working with Rita and her crew, they are hugely creative and we’re particularly excited about building Rita’s brand with her new line of products," said Neal Marshad, CEO of parent company Marshad Enterprises, Inc. "We are very happy to be working with Neal and his team. Neal’s experience in the interactive online ecommerce and beauty business is unparalleled,” says Rita Hazan. “He will help grow our business both online and at our salon." Marshad has provided strategy, design and technology services to global beauty brands since 1995 when it was recruited by Estee Lauder to create the first Estee Lauder International website with streaming video.

Marshad provides strategy, software, technology, design and other services to enable leading companies to extract value from their ecommerce initiatives, and has provisioned its design services, technology and IT services to Ahava, Kathy Hilton, Shiseido, Estee Lauder, Wella, La Prairie, Laura Mercier, Neiman Marcus Group, Van Cleef & Arpels, Chanel, Gabriel Couzian and others. Marshad is headquartered in NYC, and has a European office in Madrid, Spain. For additional information, visit www.marshad.com.

Marshad Technology Group’s WebDB Product Suite™ is a registered trademark of Marshad Enterprises, Inc. and all other trademarks are recognized as proprietary to their owners.

Neal Marshad
+1 212 292 8910 x1
neal@marshad.com

Michelle Bondarchuk
+1 212 206 7447 x50
cell +1 646 267 3652
mbondarchuk@greatpress.com

Marshad Technology Group first worked on the Arpanet (the web) and sent our first PROFS Notes (emails) in 1984 while working for IBM. Marshad Technology Group's web projects start with great planning and a clear understanding of goals, resources, and expectations. Once a solid foundation is in place, we move on to functional and technical specifications, user case scenarios, page-by-page navigation, graphic design, content development, testing, deployment, and search optimization. Marshad Technology Group is recognized as an early web and streaming media pioneer having developed groundbreaking websites with streaming video for the BBC in 1995.

This release was published on openPR.