Fruit Pulp Market Size, Share & Trends Analysis Report Forecast Period 2024-2031.

The global fruit pulp market is anticipated to grow at a significant CAGR of 5.8% during the forecast period. People are more attracted towards the products made from fruit pulp. The increasing awareness and health consciousness among consumers, an individual prefer to purchase the products made with natural and organic raw material instead of chemicals. Moreover, fruit pulps provides the taste same as natural fruits and can be stored for longer period of time, which in turn they are gaining popularity among consumer and are widely used by food-producing companies. With increasing consumer inclination towards healthy eating habits, companies operating in the market are coming up with new product launches based on consumer's preferences and demands. For instance, in October 2019, Dirafrost launched a cocoa fruit puree, with no added sugars or preservatives or additives. cocoa fruit puree is prepared from the white pulp that surrounds the cocoa beans and which is normally thrown away during the production of chocolate-based products.

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Impact of COVID-19 Pandemic on Global Fruit Pulp Market

There was decline in growth of fruit pulp market worldwide due to the government restrictions on mobility that affected the raw material supply chain. During COVID-19 pandemic production of dairy products, bakery, and confectionery products were halted due to less demand from end-user industries. Distribution channels were not operating due to which there was unavailability of fruit pulp products among the consumers. People were purchasing only the necessary items required in their day-to-day activities. Hence, there was a decrease in the growth of fruit pulp market worldwide. After pandemic, the demand is now increasing because of a shift of preference of the consumers toward healthy eating habits.

Segmental Outlook

The global fruit pulp market is segmented based on the type, application, and distribution channel. Based on the type, the market is segmented into mango, strawberry, apple, berries, citrus fruits, and others. Based on the application, the market is sub-segmented into the bakery and confectionery products, dairy products and condiments, desserts, juice, cocktails & mocktails, and others. Based on the distribution channel, the market is sub-segmented into online and offline.. Amog these, the dairy products and condiments segment will hold considerable market share during the projected forecast. Fruit pulps are used in dairy products and condiments for adding flavor, sweetness, and color. The fruit pulp is also added to ice cream mixes before processing since it presents a fruity fragrance and taste. This lead to the segment growth.

by Type (Mango, Strawberry, Apple, Guava, Berries, Citrus Fruits, and Others),

By Application (Bakery and Confectionery Products, Dairy Products and Condiments, Desserts, Juice, Cocktails & Mocktails, and Others) and

by Distribution Channel (Online and Offline)

Market Players Outlook

The major companies serving the global fruit pulp market include AGRANA Beteiligungs-AG, Capricorn Food Products India Ltd., IPRONA S.p.A., Shree Ganesh Frozen Foods Pvt. Ltd., Sun Impex International Foods LLC, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers & acquisitions, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in May 2019, Nutricane Beverages Pvt. Ltd. (OMG) has launched its innovative range of fruit juices with two new variants - Mango and Guava under its brand name OMG.?

The Report Covers

Annualized market revenues ($ million) for each market segment.
Country-wise analysis of major geographical regions.
Key companies operating in the global fruit pulp market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
Analysis of market-entry and market expansion strategies.
Competitive strategies by identifying 'who-stands-where' in the market.

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