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Electric Toothbrush Market Trends, Top Companies, Share, Growth And Forecast 2033
Electric Toothbrush Market Trends
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According to The Business Research Company's, The electric toothbrush market size has grown strongly in recent years. It will grow from $3.53 billion in 2023 to $3.74 billion in 2024 at a compound annual growth rate (CAGR) of 6.1%. The growth in the historic period can be attributed to oral health awareness, dentist recommendations, affordability and accessibility, consumer education, market competition and innovation, popularity of personal care devices.
The electric toothbrush market size is expected to see strong growth in the next few years. It will grow to $4.92 billion in 2028 at a compound annual growth rate (CAGR) of 7.0%. The growth in the forecast period can be attributed to focus on gum health, e-commerce growth, sustainable design and materials, customization and personalization trends, health and wellness trends. Major trends in the forecast period include digital marketing and social media influence, smart technology integration, technological advancements, biodegradable and sustainable materials.
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Market Drivers and Trends:
The rise in dental problems is expected to propel the growth of the electric toothbrush market going forward. Dental problems refer to conditions that affect oral health, including cavities, tooth erosion, gum infections, and gum diseases. Electric toothbrushes help in reducing oral problems by keeping the teeth, gums, and tongue cleaner and healthier and provide superior plaque removal. For instance, in May 2021, according to the World Health Organization (WHO), a Switzerland-based specialized agency of the United Nations, approximately 3.5 billion people were affected by periodontal disease. Dental caries in primary teeth (milk teeth) is prevalent in children as well and affecting 530 million children globally. Therefore, the increase in dental problems is driving the growth of the electric toothbrush market.
Technological advancements have emerged as a key trend gaining popularity in the electric toothbrush market. Key players operating in the electric toothbrush market are focusing on developing advanced technological solutions to strengthen their position in the market. For instance, in January 2021, Royal Philips, a Dutch-based multinational conglomerate corporation specializing in health technology, launched Philips Sonicare 9900 Prestige with SenseIQ technology. It is an electric toothbrush that delivers an ideal, tailored cleaning experience by detecting the brushing technique and changing it as the brush. Its premium all-in-one brush head offers gum care, stain removal, and plaque removal.
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Major Key Players of the Market:
Procter & Gamble Company, Panasonic Corporation, Shenzhen Risun Technology Co. Ltd., Risun Technology (Shenzhen) Co. Ltd., Xiaomi Corporation, Koninklijke Philips N.V., Colgate-Palmolive Company, Braun GmbH, Lion Corporation, Conair Corporation, FOREO Sweden AB, SONIC Chic Inc., Burst Oral Care Inc., Den-Mat Holdings LLC, Ningbo Seago Electric Appliance Co. Ltd., Dr. Fresh LLC, Remington Products Inc., Moxiem Inc., Brio Product Group Inc., Brush Buddies Inc., Baby Buddy Co. Ltd., Dretec Inc., Lebond (Shenzhen) Technology Co. Ltd., Crest Brands LLC, JSB Healthcare Inc., Quip NYC Inc., Ionsei USA Inc., Mornwell Technologies Inc., Wellness Oral Care LLC,
Electric Toothbrush Market 2024 Key Insights:
• The electric toothbrush market size is expected to see strong growth in the next few years. It will grow to $4.92 billion in 2028 at a compound annual growth rate (CAGR) of 7.0%.
• Surging Dental Issues Propel Growth In The Electric Toothbrush Market
• Electric Toothbrush Market Surges With Cutting-Edge Technological Trends
• North America was the largest region in the electric toothbrush market in 2023
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