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Game On: Spectator Sports Global Market Insights 2024
Spectator Sports Market Industry
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According to The Business Research Company's, The spectator sports market size has grown strongly in recent years. It will grow from $171.06 billion in 2023 to $182.4 billion in 2024 at a compound annual growth rate (CAGR) of 6.6%. The growth in the historic period can be attributed to emerging markets growth, and rapid urbanization.
The spectator sports market size is expected to see strong growth in the next few years. It will grow to $235.12 billion in 2028 at a compound annual growth rate (CAGR) of 6.6%. The growth in the forecast period can be attributed to rising sponsorships, increase in internet accessible devices, multiple sports channels to capture viewership, and economic growth. Major trends in the forecast period include mobile ticketing, virtual reality to enhance spectators' experience, analytics for pricing tickets, emerging markets are investing in sports, fusion of sports and entertainment, sponsorships to partnerships, corporate social responsibility and sustainability, rising demand for smart arenas/stadiums.
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Market Drivers and Trends:
The market is expected to benefit from the steady economic growth forecasted for many developed and developing countries. The International Monetary Fund (IMF) stated that the global real GDP growth increased by 3.6% from 2021 to 2023. Recovering commodity prices are further expected to be a significant factor driving economic growth. The US economy is expected to register stable growth during the forecast period. Additionally, emerging markets are expected to continue to grow slightly faster than developed markets in the forecast period. For instance, India's GDP grew at 8.7% in 2021-22, up by 1.5% compared to 2019-20, whereas China registered a GDP growth of 8.1% in 2021. This continued economic growth is expected to drive the demand for spectator sports.
Sports organizers are implementing virtual reality (VR) technology to improve the spectators' experience in sporting events. Virtual reality generates images, sounds, and other sensations that simulate a physical presence in an imaginary environment. Clubs and teams are experimenting with simulated and 360-degree environments to enhance the match viewing experience of the spectators by allowing them to have a virtual walkthrough of the stadium or the racetrack and view the match from different angles. For instance, the NBA game between the Sacramento Kings and San Antonio Spurs was broadcasted in VR. NASCAR has created an interactive fan area at the racetracks with the implementation of virtual reality.
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Major Key Players of the Market:
Haier Smart Home Co., Ltd., LG Electronics, Whirlpool Corporation, AB Electrolux, Panasonic Corporation, Samsung Electronics Co Ltd, Arcelik A.S., Xiaomi Corporation, Robert Bosch GmbH, Miele and Cie KG, IFB, Onida, Godrej, BPL, Little Swan, TCL Corporation, Sanyo Electric, Siemens AG, Landuwasco B.V., Hotpoint Ariston, Bsh Hausgeräte Gmbh, Kohlhoff Hygienetechnik Gmbh & Co. Kg, Tps Industriewaschmaschinen- Und Anlagenbau Gmbh, Pulse Monitor, Rusolut Sp. Z O.O, SECTRON, General Electric (GE), Speed Queen, Amana Corporation, Kenmore, Maytag, Miele, Frigidaire, Asko Appliances, Ariston, Brandt Appliance, Crosley Company, Dyson, Fisher and Paykel, Hoover Limited, Magic Chef, H-Buster, Philco, Pioneer, Sony, AOC, Philips, Hisense, Advanced Electronics Company, Leap Technologies FZC, SMARTECH AV, CZ Electronics (Pty) Ltd., Avnet South Africa, TOSHIBA, 3M South Africa, Electrocomp (PTY) Ltd
Spectator Sports Market 2024 Key Insights:
• The spectator sports market size is expected to see strong growth in the next few years. It will grow to $235.12 billion in 2028 at a compound annual growth rate (CAGR) of 6.6%.
• Economic Growth Trends And Their Impact On The Spectator Sports Market
• Elevating The Spectator Experience In Sporting Events With Virtual Reality (VR) Technology
• North America was the largest region in the spectator sports market in 2023
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