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New Kindle eBook Explores the Intersection of Social Media, History, and Viral Phenomena

11-20-2024 09:55 AM CET | Arts & Culture

Press release from: Art Replik

Viral Archaeology: How Social Media Rewrites History

Viral Archaeology: How Social Media Rewrites History

Oberhofen am Irrsee, - Book Launch Announcement: "Viral Archaeology: How Social Media Rewrites History"

In an era where social media influences our understanding of the past as much as the present, *Viral Archaeology: How Social Media Rewrites History* delves into the fascinating world of digital myths and viral misinformation. This groundbreaking Kindle eBook examines how platforms like YouTube, Facebook, and Twitter can transform a piece of art into a global symbol of conspiracy and intrigue.

The book uses the now-infamous "ancient phone with cuneiform characters" as its centerpiece. Created in 2012 as a satirical artwork critiquing the evolution of communication technology, the object unexpectedly took on a life of its own, becoming a viral sensation. Across the globe, it was hailed as potential evidence of ancient technological knowledge, spawning countless conspiracy theories and debates online.

In *Viral Archaeology*, author Karl Weingärtner adopts a lightly satirical yet deeply analytical tone to dissect the processes that transform ordinary digital content into cultural phenomena. The book unpacks how small digital sparks ignite global conversations, shedding light on the mechanisms by which social media distorts, amplifies, and reshapes historical narratives.

"I wanted to explore how something I created as a commentary on technology and history became a global conversation about ancient civilizations, alien theories, and lost knowledge," said Weingärtner. "This book isn't just about the 'ancient phone'-it's about the power of the internet to shape our understanding of history in ways we never imagined."

*Viral Archaeology* invites readers to consider the implications of this digital era, where the line between fact and fiction blurs, and historical narratives are often rewritten in real-time. The book is ideal for anyone interested in media studies, digital culture, or simply curious about the strange and wonderful ways the internet influences our world.

Availability:
*Viral Archaeology: How Social Media Rewrites History* is now available exclusively on Amazon Kindle.

Purchase Link: https://amzn.eu/d/7BVMe3s

For further inquiries, interviews, or review copies, contact Karl Weingärtner at: babylonokia@gmx.at

Art Replik
4894 Oberhofen 52
Austria

Babylonokia, created in 2012 by Austrian artist Karl Weingärtner, is a striking art piece blending ancient and modern communication. The artwork reimagines a mobile phone as a clay tablet inscribed with Babylonian cuneiform, symbolizing the enduring evolution of information exchange.

Gaining global attention in 2015, Babylonokia went viral when misinterpreted as an 800-year-old artifact, fueling conspiracy theories about advanced ancient technology and alien influence. This misconception turned the piece into a cultural phenomenon, highlighting society's tendency to blur fact and fiction in the digital age.

Now approaching the 10th anniversary of its online fame, Babylonokia remains a thought-provoking exploration of how art, media, and curiosity reshape historical narratives.

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