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Martech Festival 2024: Expanding Horizons with Digital, Content & Growth Marketing Innovations

08-09-2024 11:31 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: emailexpert

Martech Festival is designed to give marketing leaders the tools & knowledge they need to stay ahead in an ever-evolving industry.

Martech Festival is designed to give marketing leaders the tools & knowledge they need to stay ahead in an ever-evolving industry.

UTRECHT, NETHERLANDS - August 9, 2024 - The Martech Festival (https://martechfest.com) is returning to Utrecht this September, expanding its focus beyond its original emphasis on email marketing to encompass the entire breadth of digital, content, and growth marketing. This year's event promises to be a landmark gathering, featuring a diverse array of industry professionals, thought leaders, and innovators who will showcase the latest trends and technologies shaping the future of marketing.

Building on the success of the inaugural 2023 event, which highlighted the future of email marketing and CRM, the 2024 Martech Festival will take place at the historic Spoorweg Museum in Utrecht on September 16th and 17th. This unique venue, with its rich history and interactive displays, will serve as the perfect backdrop for an event that aims to explore both the heritage and the future of marketing.

The expanded agenda includes sessions, panels, and workshops that cover a wide range of topics critical to today's marketing landscape. Attendees can look forward to deep dives into brand and content marketing, ethical content creation, AI-powered storytelling, first-party data utilisation, segmentation strategies, digital marketing analytics, and more. This year's event will also provide exclusive insights into migrating email service providers, reengagement strategies, and the integration of SEO into broader marketing campaigns.

"Martech Festival 2024 is designed to give marketing leaders the tools and knowledge they need to stay ahead in an ever-evolving industry," said Andrew Bonar, co-Founder of Emailexpert UK Ltd. "We're thrilled to offer a platform where professionals can gain actionable insights from the brightest minds in marketing, while also expanding their networks and discovering innovative solutions that will drive their businesses forward."

A star-studded lineup of speakers from leading brands such as NBCUniversal, Nokia, John Lewis, and Powtoon will be joined by senior marketers from a range of innovative partners, including Email Industries, The Future Funnel, and Holistic Email Marketing. These experts will share their experiences and strategies on topics such as AI in email marketing, omni-channel marketing strategies, email authentication and security, and the importance of zero-party data.

In addition to the main event in Utrecht, the Martech Festival will host a series of networking opportunities across the Netherlands including networking events in Amsterdam.

Visit the website at MartechFest https://martechfest.com for more information and to secure your tickets.

Emailexpert UK Ltd
Unit 1
The Exchange
CR0 1UH, United Kingdom
Press Contact: Andrew Bonar

About Martech Festival:

The Martech Festival is a premier event organized by Emailexpert, a global leader in marketing and technology events. Founded in 2010, Emailexpert has built a thriving community of marketing, engineering, and security professionals. Through its events, Emailexpert fosters collaboration, innovation, and growth within the industry, offering a platform for professionals to share knowledge, explore emerging trends, and network with peers.

Since its launch, Emailexpert has been at the forefront of shaping the future of digital marketing, with a particular focus on email marketing and deliverability. The Martech Festival is a testament to the organization's commitment to pushing the industry forward and providing valuable insights and opportunities for professionals worldwide.

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