Red Rice Market Share Insights | Global Demand & Trends analysis | Forecast | 2030

𝐑𝐞𝐝 𝐑𝐢𝐜𝐞 𝐌𝐚𝐫𝐤𝐞𝐭 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐚𝐧𝐝 𝐆𝐫𝐨𝐰𝐭𝐡 𝐅𝐨𝐫𝐞𝐜𝐚𝐬𝐭: 𝐀 𝐂𝐨𝐦𝐩𝐫𝐞𝐡𝐞𝐧𝐬𝐢𝐯𝐞 𝐀𝐧𝐚𝐥𝐲𝐬𝐢𝐬

𝐌𝐚𝐫𝐤𝐞𝐭 𝐎𝐯𝐞𝐫𝐯𝐢𝐞𝐰

In 2023, the global red rice market was valued at approximately USD 3.20 billion. The sector is projected to expand at a steady growth rate of 3% annually from 2024 to 2030, reaching an estimated USD 3.93 billion by the end of the forecast period. Red rice is renowned for its distinctive red hue, a result of anthocyanins, which impart both color and health benefits. This variety of rice is often consumed in its whole or partially hulled form, offering superior nutritional value compared to polished white rice.

𝐓𝐨 𝐚𝐜𝐜𝐞𝐬𝐬 𝐦𝐨𝐫𝐞 𝐜𝐨𝐦𝐩𝐫𝐞𝐡𝐞𝐧𝐬𝐢𝐯𝐞 𝐢𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧, 𝐜𝐥𝐢𝐜𝐤 𝐡𝐞𝐫𝐞: https://www.maximizemarketresearch.com/request-sample/106075/

𝐂𝐡𝐚𝐫𝐚𝐜𝐭𝐞𝐫𝐢𝐬𝐭𝐢𝐜𝐬 𝐚𝐧𝐝 𝐕𝐚𝐫𝐢𝐞𝐭𝐢𝐞𝐬

Red rice is distinguished by its nutty flavor and rich nutritional profile. It includes varieties such as Rathashali, Thai Red Cargo, Bhutanese Red Rice, and Camargue Red Rice. The presence of anthocyanins not only provides its unique color but also contributes to various health benefits, such as improved wound healing and immune system support. This type of rice is high in iron, zinc, protein, fiber, potassium, and antioxidants, making it a preferred choice for health-conscious consumers.

𝐌𝐚𝐫𝐤𝐞𝐭 𝐃𝐲𝐧𝐚𝐦𝐢𝐜𝐬

The rise in demand for high-fiber, nutrient-dense rice products has driven the popularity of red rice. Its rich polyphenol content, particularly anthocyanins, plays a pivotal role in its increased consumption. This compound is known for its health benefits, including blood pressure regulation, diabetes prevention, enhanced vision, and cancer cell reduction. Additionally, anthocyanins possess anti-inflammatory and antibacterial properties, further supporting the growth of the red rice market.

In various regions of India, red rice is highly valued for its nutritional and therapeutic properties. For example, red gunja is used in bread and chapatti, while glutinous rice is popular in South Indian cuisine. In Himachal Pradesh, varieties like Jatu crimson rice are renowned for their aroma and flavor, and others like Matali and Lal dhan are used for medicinal purposes. However, excessive consumption of red rice can lead to gastrointestinal issues, which may pose a constraint on market growth.

𝐌𝐚𝐫𝐤𝐞𝐭 𝐒𝐞𝐠𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧

The global red rice market is categorized into several segments based on product type, end-user, and application:

• 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐓𝐲𝐩𝐞: This includes Thai Red Cargo Rice, Bhutanese Red Rice, Camargue Red Rice, Matta Rice, and Ulikan. Thai Red Cargo Rice holds a significant market share due to its gluten-free properties, while Bhutanese and Camargue Red Rice are favored in the Food & Beverage and Nutraceutical sectors.

• 𝐄𝐧𝐝-𝐔𝐬𝐞𝐫: Segments include the Food & Beverage Industry, Cosmetics Industry, Nutraceuticals Industry, Healthcare Industry, and Domestic use. The Food & Beverage sector dominated with a 46% share in 2023. The demand from healthcare has risen by 2.7%, driven by alternative medicine trends, while the cosmetics industry has seen a 2.6% increase in demand for products containing red rice due to its anti-aging properties.

• 𝐀𝐩𝐩𝐥𝐢𝐜𝐚𝐭𝐢𝐨𝐧: Red rice is available through various distribution channels including supermarkets, hypermarkets, convenience stores, specialty stores, and online platforms.

𝐓𝐨 𝐚𝐜𝐜𝐞𝐬𝐬 𝐦𝐨𝐫𝐞 𝐜𝐨𝐦𝐩𝐫𝐞𝐡𝐞𝐧𝐬𝐢𝐯𝐞 𝐢𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧, 𝐜𝐥𝐢𝐜𝐤 𝐡𝐞𝐫𝐞: https://www.maximizemarketresearch.com/request-sample/106075/

𝐑𝐞𝐠𝐢𝐨𝐧𝐚𝐥 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬

Asia Pacific emerged as the leading region in the red rice market, holding the largest share in 2023. Countries such as India, China, Indonesia, and Japan collectively account for over 70% of global red rice production. The region has witnessed a 1.9% increase in demand from the Food & Beverage sector and a 3.1% rise in plant-based cosmetics consumption.

In North America, red rice consumption has grown by 2.7%, attributed to its increasing use . The Healthcare sector has seen a 3.6% increase in red rice consumption due to the rising preference for alternative medicines. Europe, particularly, has reported a 2.1% increase in demand for anti-aging products made with red rice.

𝐂𝐨𝐧𝐜𝐥𝐮𝐬𝐢𝐨𝐧

The report aims to provide an in-depth analysis of the global red rice market, including historical data, current trends, and future forecasts. It offers a clear depiction of market dynamics, segment analysis, and competitive landscape, providing valuable insights for stakeholders and decision-makers.

𝐊𝐞𝐲 𝐏𝐥𝐚𝐲𝐞𝐫𝐬

Notable players in the red rice market include:

1. Jiacheng Biotechnology
2. Shandong Zhonghui
3. Jiang Biotech
4. Gutian Diyuan
5. Fuzhou LLX
6. Hangzhou Twin-Horse
7. Nanjing Senfa
8. BHP
9. Hubei Zixin
10. Sylvan Bio

𝐂𝐥𝐢𝐜𝐤 𝐡𝐞𝐫𝐞 𝐟𝐨𝐫 𝐚 𝐦𝐨𝐫𝐞 𝐝𝐞𝐭𝐚𝐢𝐥𝐞𝐝 𝐞𝐱𝐩𝐥𝐚𝐧𝐚𝐭𝐢𝐨𝐧: https://www.maximizemarketresearch.com/market-report/global-red-rice-market/106075/

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