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Retail Analytics Software And Services Market In-Depth Qualitative Insights And Future Growth Analysis
The new report published by The Business Research Company, titled ""Retail Analytics Software And Services Global Market Report 2024 - Market Size, Trends, And Global Forecast 2024-2033"", delivers an in-depth analysis of the leading size and forecasts, investment opportunities, winning strategies, market drivers and trends, competitive landscape, and evolving market trends.As per the report, the retail analytics software and services market size has grown rapidly in recent years. It will grow from $1.77 billion in 2023 to $2.08 billion in 2024 at a compound annual growth rate (CAGR) of 17.3%. The retail analytics software and services market size is expected to see rapid growth in the next few years. It will grow to $4 billion in 2028 at a compound annual growth rate (CAGR) of 17.8%.
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Surge In Retail And E-Commerce Sector Fuels Growth In The Retail Analytics Software And Services Market
The rise in the retail and e-commerce sectors is expected to propel the growth of the retail analytics software and services market going forward. The retail and e-commerce sectors refer to businesses that sell goods and services directly to consumers through physical stores or online platforms, facilitating transactions and the distribution of products. The rise in retail and e-commerce can be attributed to increased convenience and accessibility for consumers, alongside technological advancements facilitating seamless online transactions and personalized shopping experiences. Retail analytics software and services empower retailers and e-commerce businesses to optimize operations, enhance customer experiences, and drive sales through data-driven insights and decision-making. For instance, in February 2024, according to the United States Census Bureau, a US-based government agency, in 2023, total e-commerce sales reached an estimated $1,118.7 billion, reflecting a 7.6% increase compared to 2022. Moreover, the total retail sales for 2023 experienced a 2.1% increase compared to the previous year. The e-commerce sales in 2023 constituted 15.4% of total sales, compared to 14.7% in 2022. Therefore, the rise in the retail and e-commerce sectors is driving the growth of the retail analytics software and services market.
Innovative Technologies in Retail Analytics
Major companies operating in the retail analytics software and services market are developing innovative technologies such as smart store analytics, to advance the retail offering and solution. Smart Store Analytics is a data platform that enables retailers to deploy autonomous shopping technology cost-effectively. For instance, in January 2023, AiFi Inc., a US-based Software company, in partnership with Microsoft Corporation, a US-based technology company, launched smart store analytics, a tracking service for cashierless outlets. The platform uses AiFi's computer vision algorithm to recognize shoppers' behaviors, including what they pick up and place in their carts. It automatically charges their payment cards when they're ready to check out. Smart store analytics provides insights into customer shopping behaviors, foot traffic patterns, product interactions, and other metrics without relying on facial recognition or biometric data.
The retail analytics software and services market covered in this report is segmented -
1) By Component: Solutions, Services
2) By Application: Merchandising Analysis, Pricing Analysis, Customer Analytics, Promotional Analysis And Planning, Yield Analysis, Inventory Analysis, Other Applications
3) By Distribution Channel: Online, Offline
4) By Organization Size: Large Enterprises, Small And Medium Enterprises
5) By Business Function: Finance, Marketing And Sales, Human Resources, Operations
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Major companies operating in the retail analytics software and services market report are Microsoft Corporation, International Business Machines Corporation, Oracle Corporation, SAP SE, Infosys Limited, Square Inc., Wipro Limited, Dassault Systèmes SE, Shopify Inc., The Sage Group plc, Lawson Software Inc., Epicor Software Corporation, Zoho Corporation Pvt. Ltd., Manhattan Associates Inc., Lightspeed POS Inc., Kinaxis Inc., Retalix Ltd., BluJay Solutions LLC, Retail Pro International LLC, Logility Inc., Fishbowl Inventory LLC, Brightpearl Limited, Wasp Barcode Technologies LLC, Archon Systems Inc., HighJump Software Inc., Aldata Solutions, Ordoro Inc
Contents of the report:
1. Executive Summary
2. Retail Analytics Software And Services Market Report Structure
3. Retail Analytics Software And Services Market Trends And Strategies
4. Retail Analytics Software And Services Market - Macro Economic Scenario
5. Retail Analytics Software And Services Market Size And Growth
…..
27. Retail Analytics Software And Services Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix
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