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Global PaaS Market Poised to Reach US$7.9 bn by 2020, High Fragmentation at Regional Level Dampens Growth
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PaaS is considered as an important segment of cloud computing services. In PaaS, the consumers are offered a computing platform and a set of solutions in order to develop applications. When PaaS is paired with Software-as-a-Service (SaaS) and Infrastructure-as-a-Service (IaaS), it is referred to as a cloud computing service model. The introduction of Business Process-as-a-Service (BPaaS) and open PaaS, and dominating the IaaS market through application of PaaS are the potential opportunities for the market players operating in the global PaaS market. However, the lack of awareness, resulting in a low adoption rate in SMEs, and high fragmentation of the market at a regional level are expected to hamper the growth of the market in the near future.
By type, the global PaaS market has been segmented into application development, business intelligence platform, application infrastructure and middleware, and database management systems. Among these, the application infrastructure and middleware segment accounts for the largest share in the overall market and contributed substantially towards the growth of the global PaaS market. This segment is deployed on-premise as well as off-premise as a supporting technology for diverse business applications.
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By implementation type, the global PaaS market has been classified into public cloud, private cloud, and hybrid cloud. In 2013, the public cloud segment dominated the market, accounting for a 60% share in the global PaaS market, and is projected to remain in the leading position in the next few years. The rapid growth of this segment can be attributed to its numerous features such as agility, pay-per-use, scalability, and high efficiency. Nevertheless, the rising acceptance of private PaaS by enterprises is estimated to result in potential opportunities for the private cloud model segment in the near future.
By geography, the global PaaS market has been categorized into Asia Pacific, North America, Europe, and Rest of the World. In 2013, North America led the market, holding more than 50% of the total revenue, owing to the increased adoption of cloud-based services such as IaaS, SaaS, and PaaS by large enterprises and SMEs. On the other hand, Asia Pacific and countries in the Rest of the World are projected to grow at a fast pace in the next few years, thanks to the technological advancements and rapid infrastructure development in emerging economies. In addition, the developing telecom and IT sectors are further expected to fuel the growth of these regional PaaS markets throughout the forecast period.
The prominent players operating in the global PaaS market have been studied in the report, including the company overview, financial status, product portfolio, business policies, recent developments, and SWOT analysis. Some of the leading players profiled in the research study are EMC Corporation, Salesforce.com, Inc., SAP SE, ActiveState Software Inc., IBM Corp., Oracle Corporation, Red Hat, Inc., VMware Inc., Google Inc., Amazon.com, Inc., AT&T Inc., Software AG, and Microsoft Corp.
Key Segments of the Global Platform as a Service (PaaS) Market:
Global Platform as a Service (PaaS) Market, By Implementation Type
Public Cloud
Private Cloud
Hybrid Cloud
Global Platform as a Service (PaaS) Market, By Type
Application Development
Application Infrastructure and Middleware (AIM)
Business Intelligence Platform (BIP)
Database Management Systems (DBMS)
Global Platform as a Service (PaaS) Market, By End-users
BFSI
Technology
Retail, Distribution & CPG
Online Business
Media & Entertainment
Healthcare & Life Sciences
Electronics
Telecom
Education Services
Professional Services
Public Sector
Manufacturing
Energy & Utility
Travel and Transport
Global Platform as a Service (PaaS) Market, By Geography
North America
Europe
Asia Pacific
Rest of the world (RoW)
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