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Digital Education Global Market Report 2024 by The Business Research Company | International Business Machines Corporation; Adobe Inc.; Pearson Education; Graham Holdings Co.; New Oriental Education and Technology Group Inc.; McGraw-Hill Education Inc.
The digital education market size has grown exponentially in recent years. It will grow from $21.42 billion in 2023 to $28.48 billion in 2024 at a compound annual growth rate (CAGR) of 32.9%. The growth in the historic period can be attributed to growth in internet penetration, rise in adoption of smartphones and tablets, government initiatives promoting digital learning, high penetration of internet-enabled digital devices, and increased demand for customized learning experiences.The digital education market size is expected to see exponential growth in the next few years. It will grow to $89.80 billion in 2028 at a compound annual growth rate (CAGR) of 33.3%. The growth in the forecast period can be attributed to the focus on enhancing learning engagement, the rise of mobile learning, the rising cost of traditional education, the growth of online learning, the demand for lifelong learning, and the rise of microlearning. Major trends in the forecast period include AI-powered tutoring and mentoring, content curation and aggregation, social learning platforms, interactive content, gamification, and innovations in educational technology.
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Digital Education Market Major Segments
The digital education market covered in this report is segmented -
1) By Course Type: Science And Technology Courses, Entrepreneurship And Business Management Courses, Other Courses
2) By Learning Type: Self-Paced Online Education, Instructor-Led Online Education
3) By End User: Individual Learners And Academic Institutions, Enterprises, Government Organizations, Other End Users
Key Driver - Growing Internet Penetration Enhanced The Digital Education Market
Growing internet penetration is expected to propel the growth of the digital education market going forward. Internet penetration refers to the percentage of the population within a specific geographic area or demographic group that has access to the Internet. Growing internet penetration can be attributed to various factors, such as increased affordability of Internet access, expanding infrastructure, technological advancements making access more convenient (like mobile devices), government initiatives to promote connectivity, and the rising demand for online services and information. Internet penetration in digital education directly affects the accessibility and effectiveness of online learning resources and platforms. Higher internet penetration rates mean more individuals can access educational materials, participate in online courses, and engage in virtual classrooms. For instance, in October 2023, according to the International Telecommunication Union (ITU), a Switzerland-based specialized agency for information and communication technologies (ICTs), 67% of the world's population uses the Internet nowadays, representing an increase from the 3.5% growth observed between 2021 and 2022 to 4.7% growth since 2022. Therefore, growing internet penetration is driving the growth of the digital education market.
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Prominent Trend - Increasing Focus On Technological Advancements In Digital Education
Major companies operating in the digital education market are focused on developing innovative solutions, such as advanced learning apps, to enhance accessibility, flexibility, and interactivity in the learning process. Advanced learning apps Advanced learning apps refer to software applications designed to offer sophisticated educational experiences beyond basic content delivery. These apps encompass innovative tools, technologies, and methodologies designed to enhance educational outcomes and address diverse learning needs. For instance, in January 2023, Creative Galileo, an India-based ed-tech startup, launched the Toondemy educational learning app for children aged 3-10 years, providing learning experiences aligned with CBSE (Central Board of Secondary Education), NEP (National Education Policy), and NCERT (National Council of Educational Research and Training) syllabi. The app offers comprehensive journeys to enhance foundational concepts, cognitive abilities, phonics knowledge, and critical skills. It delivers outcome-focused learning modules through animated videos and interactive games by integrating popular Indian and international kids' characters.
Digital Education Market Players
Major companies operating in the digital education market report are International Business Machines Corporation; Adobe Inc.; Pearson Education; Graham Holdings Co.; New Oriental Education and Technology Group Inc.; McGraw-Hill Education Inc.; Aptara Inc.; Cengage Learning Holdings II Inc.; TAL Education Group; 2U Inc.; Udemy Inc.; Skillsoft Corp.; Coursera Inc.; Think & Learn Pvt. Ltd.; Duolingo Inc.; Saba Software; D2L Inc.; Vedantu Innovations Pvt. Ltd.; Udacity Inc.; Edutech; Articulate Global Inc.; MPS Limited; City and Guilds Group; Discovery Education Inc; Totara Learning Solutions Ltd.; Allen Interactions Inc.; Trivantis Corporation; Echo360 Inc.; N2N Services Inc.; Educomp Solutions Ltd.
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Largest And Fastest Growing Region In The Market
North America was the largest region in the digital education market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the digital education market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The Table Of Content For The Market Report Include:
1. Executive Summary
2. Digital Education Market Report Structure
3. Digital Education Market Trends And Strategies
4. Digital Education Market - Macro Economic Scenario
5. Digital Education Market Size And Growth
…..
27. Digital Education Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix
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