Lingerie Market Global Industry Analysis Set to Soar: Projected to Reach USD 79.30 Billion by 2030

Lingerie Market Set for Explosive Growth by 2030

Lingerie Market Overview:

June 18, 2024 - The global lingerie market, valued at USD 46.87 billion in 2023, is on track to reach an impressive USD 79.30 billion by 2030, growing at a robust CAGR of 7.8%, according to a comprehensive market analysis. This surge is driven by increasing consumer preferences for fashionable apparel, the rise of working women, and the expanding inclusivity movement within the fashion industry.

Lingerie, a vital component of intimate apparel, encompasses a wide array of undergarments designed to enhance comfort, aesthetics, and self-confidence. With roots tracing back centuries, lingerie has evolved from purely functional garments to symbols of fashion and sensuality. Modern lingerie, including bras, corsets, and teddies, caters to diverse styles and occasions. The market's growth is fueled by the continuous introduction of innovative designs and the increasing demand for inclusive sizes and styles.

One of the primary drivers of the lingerie market is the increasing number of working women globally. Financial independence has empowered women to make more personalized purchasing decisions, leading to a higher demand for a variety of lingerie products. Professional women require a diverse range of lingerie, from comfortable everyday wear to elegant pieces for special occasions. The rising focus on health and fitness has also spurred demand for sports bras and other athletic lingerie.

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Lingerie Market Report Scope and Research Methodology:

The Market report delivers a comprehensive qualitative and quantitative analysis, covering market size, share by region and segmentations, pricing analysis, demand-supply gap analysis, and detailed competitive landscape, along with PESTLE and PORTER analysis which provides detailed market dynamics. It includes detailed information on mergers and acquisitions, investment, and expansion plans by key competitors, providing a thorough understanding of the market's current state and future projections. The report's segment analysis highlights the potential of different market segments, offering investors valuable insights into the industry's future. It examines factors expected to impact the market both positively and negatively, ensuring a balanced perspective.

For the competitive analysis, the report profiles market leaders, followers, and new entrants in the industry, detailing their strategies, revenue, partnerships, and joint ventures. This offers a clear view of the competitive landscape. Both top-down and bottom-up approaches were employed to estimate the market size. Secondary research is extensively used to gather the information. Industry reports, government databases, corporate filings, academic research, and online databases, are some of the major secondary sources used in the Lingerie market study. This secondary data was then validated through primary research, to enhance the credibility and robustness of the findings. The comprehensive nature of this report provides stakeholders with essential insights into market dynamics and future trends.

Lingerie Market Regional Insights:

Asia-Pacific led the market in 2023, driven by rapidly changing consumer preferences, rising disposable incomes, and the booming e-commerce sector. The region's growth is also supported by an increasing number of working women and a strong demand for fashionable lingerie. China, with its large manufacturing base and low production costs, remains a key market, while India presents substantial opportunities for price-competitive brands.

Europe is expected to experience significant growth, fueled by a strong demand for premium and luxurious lingerie products. The region's affinity for high-quality and fashionable lingerie continues to drive market expansion.

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Lingerie Market Segmentation:

By Product

Bra
Knickers
Loungewear
Shapewear
Other

By Material

Cotton
Satin/Synthetic Silk
Woollen
Polyester
Velvet
Others

By Price

Low
Medium
High

By Distribution Channel

Offline
Supermarket/Hypermarket
Specialty Stores
Multi Brands Stores
Online
E-commerce
Company-owned Website

The online segment dominated the lingerie market in 2023 and is predicted to continue to do so at the end of the forecast period, according to the Distribution Channel. Companies like Myntra, Jabong, Amazon, Nykaa, Shyaway, Elitify, Ajio, Journelle, Cosabella, Aerie, Adore Me, and Thirdlove are collaborating with online retailers and creating their own e-portals in order to reach a wider audience. The following businesses have websites or internet portals: hunkemoller.com, zivame.com, clovia.com, Jockeyinternational.com, Victoriasecret.com, and Jockeyinternational.com. MAE and Arabelle, two significant lingerie brands, partnered with Amazon in 2017 to market their products. Over the course of the projected period, these are the main factors propelling the growth of this sector in the global market.

Lingerie Market Key Players:

1. Hanes brands Inc (US)
2. Fruit of the Loom (US)
3. Jockey International (US)
4. Lise Charmel (US)
5. Venies (US)
6. Victoria's Secret (US)
7. Gap, Inc. (US)
8. Bare Nessities (US)
9. Calvin Klein (US)
10. Triumph International (Germany)
11. Nubian Skin (UK)
12. Calida (Switzerland)
13. Hunkemoller (Netherlands)
14. Wacoal Holdings (Japan)
15. Uniqlo Co., Ltd. (Japan)
16. Aimer Group (China)
17. Mani Form (China)
18. Embry Form (China)
19. Ordifen (China)
20. Oleno International Company Ltd. (China)

Conclusion:

The global lingerie market is poised for significant growth, driven by changing consumer dynamics and the ongoing trend towards fashionable and inclusive apparel. As brands continue to innovate and expand their reach through both online and offline channels, the market is set to flourish, offering a wide array of choices to meet diverse consumer needs.

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Table of Content: Lingerie Market:

• The Big Picture: Market size, overview, and key points.
• Our Focus: Specific areas, timeframe, and scope we'll explore.
• Market Players: Who are the big businesses and up-and-comers?
• Market Size: How much money is flowing in this market?
• Market Breakdown: Different types of products/services and their segments.
• Competition Check: How easy (or tough) is it to compete in this market?
• Who's Buying?: Understanding the customer base and their needs.
• Global Market: How does this market differ around the world?
• Decision Time: Making informed choices in this market.
• Market Shifts: What's driving changes in the market?
• Future Look: Emerging trends that will shape the market.
• The Sellers: Who are the major companies selling in this market?
• Competition Analysis: Strengths and weaknesses of the key players.

Key questions answered in the Lingerie Market are:

• What is Lingerie?
• What was the Lingerie market size in 2023?
• What is the growth rate of the Lingerie Market?
• Which are the factors expected to drive the Lingerie market growth?
• What are the different segments of the Lingerie Market?
• What growth strategies are the players considering to increase their presence in Lingerie?
• What are the upcoming industry applications and trends for the Lingerie Market?
• What are the recent industry trends that can be implemented to generate additional revenue streams for the Lingerie Market?
• What is the demand pattern of the Lingerie Market?
• What major challenges could the Lingerie Market face in the future?
• What segments are covered in the Lingerie Market?
• Who are the leading companies and what are their product portfolios in the Lingerie Market?
• What segments are covered in the Lingerie Market?
• Who are the key players in the Lingerie market?

Key Offerings:

• Past Market Size and Competitive Landscape (2018 to 2023)
• Past Pricing and price curve by region (2018 to 2023)
• Market Size, Share, Size & Forecast by Different Segment | 2023-2029
• Market Dynamics - Growth Drivers, Restraints, Opportunities, and Key Trends by Region
• Market Segmentation - A detailed analysis by segment with their sub-segments and Region
• Competitive Landscape - Profiles of selected key players by region from a strategic perspective
o Competitive landscape - Market Leaders, Market Followers, Regional player
o Competitive benchmarking of key players by region
• PESTLE Analysis
• PORTER's analysis
• Value chain and supply chain analysis
• Legal Aspects of Business by Region
• Lucrative business opportunities with SWOT analysis
• Recommendations

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