Antivirus Software Market Increasing Demand, Growth Analysis and Future Outlook by 2031

Global antivirus software market is anticipated to grow at a significant CAGR of 10.7% during the forecast period (2023-2031). A major factor supporting the growth of the market is the increasing prevalence of cyber threats and malware attacks. As businesses and individuals become more reliant on digital technologies, the risk of cyberattacks also rises. Antivirus software plays a crucial role in protecting devices and networks from viruses, malware, ransomware, and other malicious software. With the growing awareness of cybersecurity threats, the demand for robust antivirus solutions continues to escalate thus driving the market growth.

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In February 2024, Bitdefenderannounced the launch of Cryptomining Protection, marking the introduction of the first cryptomining management feature that allows users to safeguard against malicious cryptojacking while also managing legitimate cryptomining initiatives on their Windows PCs.
Additionally, in the same month, SentinelOne, provider of AI-powered security has finalized the acquisition of cloud-native application protection platform (CNAPP) PingSafe, marking a significant advancement in cloud security thatemphasised the necessity of comprehensive visibility across all vectors to combat cyberattacks effectively. By integrating PingSafe's CNAPP with SentinelOne's AI-powered workload protection and Singularity Data Lake, the company aims to redefine cloud security, offering a unified platform to safeguard the entire enterprise.

Market Coverage

• The market number available for - 2023-2031
• Base year- 2023
• Forecast period- 2024-2031
• Segment Covered-
o By Type
o By Devices
o By Operating System
o By End-User
• Regions Covered-
o North America
o Europe
o Asia-Pacific
o Rest of the World
• Competitive Landscape- includes Microsoft Corp., Cisco Systems, Inc., Open Text Corp., Gen Digital Inc., CrowdStrike, and others.

Key questions addressed by the report.

• What is the market growth rate?
• Which segment and region dominate the market in the base year?
• Which segment and region will project the fastest growth in the market?
• Who is the leader in the market?
• How are players addressing challenges to sustain growth?
• Where is the investment opportunity?

Global Antivirus Software Market Report Segment

By Type

• Free Antivirus
• Paid Antivirus

By Devices

• Desktop
• Laptop
• Smartphones
• Tablet
• Servers

By Operating System

• Windows
• MAC
• Android/IOS/Linux

By End-User

• Individual Users
• Enterprise Users
• Government Users

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Antivirus Software Market Report Segment by Region

North America

• United States
• Canada

Europe

• Germany
• United Kingdom
• France
• Spain
• Italy
• Rest of Europe

Asia-Pacific

• China
• Japan
• India
• Rest of Asia-Pacific

Rest of the World

• Middle East & Africa
• Latin America

Company Profiles

• Adaware Software
• AhnLab Inc.
• AO Kaspersky Lab
• Avira Operations GmbH
• Beijing Qihu Keji Co. Ltd.
• BITDEFENDER
• Broadcom Inc.
• Cisco Systems, Inc.
• Comodo SSL
• ConnectWise, LLC
• CrowdStrike Holdings, Inc.
• F-Secure Corp.

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About Orion Market Research

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