Press release
Kombucha Tea Global Market Size, Share, Emerging Trends, Growth Drivers, Analysis, Report and Forecast 2024-2033 | Health Ade, Rebbl Inc., LIVE Soda, KeVita Inc., Carpe Diem
"The Business Research Company has recently revised its global market reports, now incorporating the most current data for 2024 along with projections extending up to 2033.Kombucha Tea Global Market Report 2024 by The Business Research Company offers comprehensive market insights, empowering businesses with a competitive edge. It includes detailed estimates for numerous segments and sub-segments, providing valuable strategic guidance.
The Market Size Is Expected To Reach $6.73 billion In 2028 At A CAGR Of 18.9% :
The kombucha tea market size has grown exponentially in recent years. It will grow from $2.8 billion in 2023 to $3.36 billion in 2024 at a compound annual growth rate (CAGR) of 20.2%. The growth in the historic period can be attributed to celebrity endorsements and popularity, adaptation to diverse palates, distribution expansion, craft beverage movement, social media and health influencers.
The kombucha tea market size is expected to see rapid growth in the next few years. It will grow to $6.73 billion in 2028 at a compound annual growth rate (CAGR) of 18.9%. The growth in the forecast period can be attributed to continued health and wellness trend, rise in functional beverages, increasing demand for natural and organic products, global expansion and market penetration, diversification of flavors and varieties. Major trends in the forecast period include accessibility and mainstream appeal, wellness and lifestyle branding, rise in DIY kombucha culture, local and artisanal production, packaging evolution.
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Kombucha Tea Market Major Segments
The kombucha tea market covered in this report is segmented -
1) By Flavor Type: Fruits, Regular/Original, Herbs And Spices, Flowers, Others Flavor Types
2) By Packaging Type: Glass Bottles, Aluminum Cans, PET Bottles, Other Packaging Types
3) By Distribution Channel: Supermarkets And Hypermarkets, Online Retailers, Health Stores, Convenience Stores
Key Driver - Increasing Health Conscious Consumers
The increasing number of health-conscious consumers is significantly driving the growth of the kombucha tea market. Some experts believe that because kombucha includes good live bacteria, it can help to improve the efficiency of a variety of bodily functions and is often preferred by health-conscious consumers. According to the International Food Information Council's (IFIC) 2022, food and health survey, in 2022, 52% of Americans report that they followed a diet or eating pattern in the past year, a significant increase from the past few years (39% in 2021, 43% in 2020, 38% in 2019). Hence, the increasing number of health-conscious people is expected to propel the growth of the kombucha tea market over the coming years.
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Prominent Trend - Better Flavor And Nutritional Featured Tea
Product Innovation are a key trend gaining popularity in the kombucha tea market. Companies in the kombucha market are focusing on technologies to retain the original flavors and nutrition of kombucha. For instance, Taiwan-based biotechnology company, Ming Chyi Biotechnology Ltd. (MCB), uses a patented micro-encapsulation technology that applies adequate temperature and pressure to preserve the original flavor and nutritional values of kombucha. The micro-encapsulation technology is also used to spray-dry the kombucha liquid to obtain a powder that retains kombucha's most original features.
Kombucha Tea Market Players
Major companies operating in the kombucha tea market report are PepsiCo, The Coca-Cola Company, Molson Coors Beverage Company, The Hain Celestial Company, GT's Living Foods, NewAge, Remedy Kombucha Pty. Ltd., Reed's, Health Ade, Rebbl Inc., LIVE Soda, Brew Dr. Kombucha, Humm Kombucha LLC, Equinox Kombucha, KeVita Inc, Kombucha Wonder Drink, Carpe Diem, Buchi Kombucha, Marin Kombucha, Holy Beverages, Wild Kombucha, Yogi Kombucha, Revive Kombucha, Better Booch, Kombrewcha, Clearly Kombucha, Big Easy Bucha
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Largest And Fastest Growing Region In The Market
North America was the largest region in the kombucha tea market in 2023. North America is expected to be the fastest-growing region in the kombucha tea market share during the forecast period. The regions covered in the kombucha tea market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The Table Of Content For The Market Report Include:
1. Executive Summary
2. Kombucha Tea Market Report Structure
3. Kombucha Tea Market Trends And Strategies
4. Kombucha Tea Market - Macro Economic Scenario
5. Kombucha Tea Market Size And Growth
…..
27. Kombucha Tea Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix
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The Business Research Company (www.thebusinessresearchcompany.com) is a leading market intelligence firm renowned for its expertise in company, market, and consumer research. With a global presence, TBRC's consultants specialize in diverse industries such as manufacturing, healthcare, financial services, chemicals, and technology, providing unparalleled insights and strategic guidance to clients worldwide.
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