Product Information Management Market Size, Regional Overview, Competitive Landscape, Business Growth, Share Analysis And Forecast To 2033

The product information management market size has grown rapidly in recent years. It will grow from $13.95 billion in 2023 to $16.4 billion in 2024 at a compound annual growth rate (CAGR) of 17.6%. The growth in the historic period can be attributed to rising complexity of product data, regulatory compliance, e-commerce growth, demand for operational efficiency, increasing customer expectations.

The product information management market size is expected to see rapid growth in the next few years. It will grow to $32.88 billion in 2028 at a compound annual growth rate (CAGR) of 19.0%. The growth in the forecast period can be attributed to globalization of markets, emphasis on data quality and governance, integration with other business systems, growing importance of omnichannel marketing. Major trends in the forecast period include ai and machine learning integration, cloud-based pim solutions, mobile pim applications, personalization capabilities, blockchain for data integrity, cross-channel data synchronization, collaborative pim, real-time data management.

Market Overview -
Product information management refers to the process of managing and improving product information and relevant digital content across many teams to provide an engaging consumer experience and sell products successfully across numerous sales and marketing channels. Product information management ensures that the entire business ecosystem has consistent and up-to-date information.

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E-Commerce Boom Drives Market Growth For Product Information Management Software
Demand for product information management software from the thriving eCommerce industry across the globe is contributing to the growth of the market. Product information management systems enable businesses to properly evaluate, structure, and validate their brand and product data before sharing it with all supply chain partners in the relevant formats and at the appropriate time. E-commerce enterprises regularly experiment with new digital technologies and integrate them into their business processes to meet 100% of their customers' demands, along with the e-commerce development pace. For instance, the e-commerce business has experienced rapid expansion as a result of rapid digitalization, and an ever-increasing number of online buyers has fueled the growth of global e-commerce. The revenue of the global e-commerce industry is expected to increase by 12% YoY and reach $2.7 trillion in 2021, according to data presented by TradingPlatforms.com. Thus, the rising demand for product information management software from the thriving eCommerce industry is anticipated to propel market growth shortly.

Competitive Landscape -
Major companies operating in the product information management market report are International Business Machines Corporation, SAP SE, Informatica LLC, Magnitude Software Inc., Contentserv Inc., Plytix Limited, Salsify Inc., Riversand Technologies Inc., Pimcore, Akeneo SAS, Stibo Systems A/S, EnterWorks Acquisition Inc., Agility Multichannel Limited, Mobius Knowledge Services Inc., Profisee Group Inc., Censhare AG, Vinculum Solutions Inc., TrueCommerce Inc., Vimedici AG, Imagine Communications Corp., inRiver AB, StoreGekko Limited, Idiosity Inc., Icecat NV, Skypim Limited, Merchantry Global Inc., ADAM Software NV, Oracle Corporation, ASIM Products

Leveraging Ai And Machine Learning In Information Management Elevates The Product Information Management Market
Integration of artificial intelligence and machine learning capabilities to enhance information management and customer experience is propelling the product information management market forward. Artificial intelligence (AI) and machine learning have rapidly become one of the most popular trends in the industry, and many businesses are eager to use these technologies to improve their digital experiences. Businesses can provide more effective, intuitive, and meaningful consumer purchase experiences with updated product data to the commerce website by incorporating AI into PIM systems. For instance, in 2021, VouchPro, an Indian-based provider of managed live streaming services, enhanced the virtual attendee experience for VouchPro events by integrating artificial intelligence (AI). Hence, the integration of artificial intelligence and machine learning capabilities to enhance information management and customer experience is helping the market grow more efficiently.

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Key Segments -
The product information management market covered in this report is segmented -
1) By Component: Software, Services
2) By Deployment Type: On-premises, Cloud
3) By Organization Size: Large Enterprises, Small And Medium-Sized Enterprises
4) By End User: Consumer Goods And Retail, Banking, Financial Services And Insurance (BFSI), Telecom And IT, Manufacturing, Transportation And Logistics, Media And Entertainment, Other End Users

Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics

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