Weight Loss Market Expands to $39.39 Billion in 2028, Driven by Health Awareness and Lifestyle Changes

The weight loss and diet management market size has grown strongly in recent years. It will grow from $27.76 billion in 2023 to $29.66 billion in 2024 at a compound annual growth rate (CAGR) of 6.8%. The growth in the historic period can be attributed to increasing health awareness, rise in sedentary lifestyles, prevalence of lifestyle diseases, nutritional education programs, government initiatives for public health, convenience in weight loss solutions.

The weight loss and diet management market size is expected to see strong growth in the next few years. It will grow to $39.39 billion in 2028 at a compound annual growth rate (CAGR) of 7.4%. The growth in the forecast period can be attributed to rising demand for vegan and vegetarian diets, telehealth adoption, focus on sustainable and long-term solutions, innovations in meal replacement products, genetic testing for personalized nutrition, online health communities. Major trends in the forecast period include digitalization of weight loss programs, personalized nutrition and diets, ai and machine learning in diet planning, virtual coaching and telehealth, integration of health apps with wearables, social media influence on diet trends.

Market Overview -
Weight loss and diet management refer to the reduction of body mass and body fat as a result of losing weight. Diet management is the process of promoting a healthy lifestyle concerning food options for an individual or community. It is carried out by experts who are qualified to diagnose the patient's nutritional issues and treat them most effectively. These are used for better strength, reduced stress, a balanced mood, an improved social life, an improved immune system, and many more benefits.

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Rising Bariatric Surgery Rates Fueling Growth In The Weight Loss And Diet Management Market
An increase in the number of bariatric surgeries is expected to propel the growth of the weight loss and diet management market going forward. Bariatric surgery refers to a variety of procedures that alter the digestive system to help lose weight. Bariatric surgery is a type of surgery that helps with weight loss by altering the stomach and small intestine to process food, thus leading to weight loss. For instance, in June 2022, according to the American Society for Metabolic and Bariatric Surgery (ASMBS), a US-based non-profit medical organization, in 2021, approximately 262,893 bariatric surgeries were conducted, marking an increase from 198,651. Therefore, an increase in the number of bariatric surgeries is driving the growth of the weight loss and diet management market .

Competitive Landscape -
Major companies operating in the weight loss and diet management market report are Weight Watchers International Inc., Nutrisystem Inc., Kellogg Company, Herbalife Ltd., Ediets.Com Inc., Apollo Endosurgery Inc., Medifast Inc., Ethicon Inc., Atkins Nutritionals Inc., General Mills Inc., Amer Sports Corp., Health Total, Fitelo, Pulse Nutri Science Private Limited, Brunswick Corp., Life Extension Foundation, Covidien plc, Jenny Craig Inc., Slimming World Ltd., Herbal Magic LLC, LA Weight Loss Inc., WeightNot LLC, Diet Center Group, Physicians Weight Loss Inc., Lindora LLC, Quick Weight Loss Centers LLC, The Camp Transformation Center, The Biggest Loser Resort, Noom Inc., MyFitnessPal LLC, The Beachbody Company Inc., FitNow Inc.

Revolutionizing Weight Loss And Diet Management With Cutting-Edge Technologies
Technological advancements are a key trend gaining popularity in the weight loss and diet management market. Major companies operating in the market are developing advanced technologies to sustain their position in the market. For instance, in February 2021, Performance Health Systems, a US-based technology provider for weight loss and weight management solutions, launched the Personal Power Plate with its whole-body vibration technology. The unique features of the new technology is that it delivers faster and more effective results for all fitness levels, regardless of physical limitations. Also, Squats, planks, lunges, and other exercises can also be performed on the vibrating power plate to help achieve fitness goals and weight loss more quickly and efficiently than traditional training alone.

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Key Segments -
The weight loss and diet management market covered in this report is segmented -
1) By Diet: Better-For-You-Food and Beverages, Weight Loss Supplements, Meal Replacements, Low-Calorie Sweeteners, Other Diets
2) By Equipment: Fitness Equipment, Surgical Equipment
3) By Service: Fitness Center And Health Clubs, Slimming Centers And Commercial Weight Loss Center, Consulting Services, Online Weight Loss Programs
4) By Application: Small Retail, Online Distribution, Multilevel Marketing, Large Retail, Health and Beauty Stores

Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics

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