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Beauty Devices Market Research Report 2024-2033 | Size, Growth, Demand, Trends

Beauty Devices Market

Beauty Devices Market

The beauty device market size has grown rapidly in recent years. It will grow from $44.84 billion in 2023 to $51.86 billion in 2024 at a compound annual growth rate (CAGR) of 15.7%. The growth in the historic period can be attributed to personalization, sustainability, health and wellness focus, virtual consultations, and integration with wearables.

The beauty device market size is expected to see rapid growth in the next few years. It will grow to $92.55 billion in 2028 at a compound annual growth rate (CAGR) of 15.6%. The growth in the forecast period can be attributed to increasing disposable income, rising aging population, celebrity endorsements, consumer education, and retail expansion. Major trends in the forecast period include at-home treatments, tech integration, multi-functionality, technological innovations, and product launches.

Market Overview -

A beauty device is an electronic tool or device used to enhance the appearance of the skin or hair. These devices are designed to amplify the results of beauty treatments. They are used at home or in a salon setting and include a wide range of products, such as facial cleansing brushes, LED light therapy devices, microcurrent devices, hair removal devices, and more.

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Role Of Beauty Devices In Driving Growth Amidst Rising Demand For Cosmetic Procedures
The increasing number of cosmetic procedures is expected to propel the growth of the beauty device market going forward. Cosmetic procedures refer to medical or aesthetic treatments performed to enhance or alter a person's appearance for non-medical reasons. Cosmetic procedures are increasing due to several factors, including technological advances in cosmetic surgery that have made them safer and less invasive, with a faster recovery time, and lowered the cost of procedures. Beauty devices play a crucial role in cosmetic procedures by offering advanced technologies and tools to enhance various aspects of aesthetic treatments. These devices are designed to provide effective and innovative solutions to address cosmetic concerns and improve the overall appearance of individuals. For instance, in March 2023, according to the British Association of Aesthetic Plastic Surgeons, a UK-based surgical organization, in 2022, 31,057 cosmetic procedures were performed, a 102% increase from the year before. Therefore, the increasing number of cosmetic procedures is driving the growth of the beauty device market.

Competitive Landscape -

Major companies operating in the beauty devices market are Johnson & Johnson, Hitachi Ltd., The Procter & Gamble Company, MTG Co. Ltd., Unilever plc, Panasonic Corporation, L'Oréal S.A., Koninklijke Philips N.V., Shiseido, Amorepacific Corporation, Nu Skin Enterprises Inc., Conair Corporation, Revlon, FOREO, Oriflame, YA-MAN Ltd., Silk'n, Carol Cole Company, Cynosure, LLC, Beurer, Beurer, Sciton Inc., Syneron Medical Ltd., Homedics, Clarisonic, Tria Beauty, TRIA Beauty, NuFACE, Quasar Bio-Tech Inc., Trophy Skin

Embracing Innovation With Smartappguided Technology
Major companies operating in the beauty devices market are innovating new technological products, such as SmartAppGuided, to increase their profitability in the market. The SmartAppGuided app offers directions and instructions for different beauty and pet care devices. For instance, in December 2023, Geske, a Germany-based beauty technology company, launched SmartAppGuided. It is intended to function with various beauty gadgets, including face rollers, hydration refreshers, and brushes, to offer customers customized beauty treatments and technology. The app is part of GESKE's line of holistic skincare products, including over 150 SmartAppGuided skincare products and over 250 high-tech beauty devices.

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Key Segments -

The beauty devices market covered in this report is segmented -

1) By Type: Hair Care Devices, Facial Devices, Skin Care Devices, Oral Care Devices, Eye Care Devices
2) By Gender: Female, Male
3) By End Users: Commercial Or Professional, Domestic Or Personalized Or Homecare

Key highlights covered in the report -

1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics

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