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Exam Preparation And Tutoring Global Market Overview, Driving Factors, Future Trends, Key Players and Growth Opportunities And Forecast By 2033
Exam Preparation And Tutoring Global Market
The exam preparation and tutoring market size is expected to see strong growth in the next few years. It will grow to $93.49 billion in 2028 at a compound annual growth rate (CAGR) of 6.0%. The growth in the forecast period can be attributed to remote and online learning trends, emphasis on skill-based education, changing testing formats, government initiatives and educational policies, rise of lifelong learning. Major trends in the forecast period include adaptive learning technologies, technological advancements in education, personalized learning platforms, gamification of learning, collaborative learning platforms.
Market Overview -
Exam preparation and tutoring refer to the act of teaching or instructing to improve the performance of a student by following a standardized set of instruction. These are used to build critical thinking abilities, increase confidence, and improve subject comprehension. Tutoring gives students one-on-one attention and a personalized learning experience.
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Surging Demand For Distance-Learning Courses Fuels Exam Preparation And Tutoring Market
The increasing demand for distance-learning courses is expected to propel the growth of the exam preparation and tutoring market going forward. Distance-learning courses refer to educational courses that enable students to learn remotely from a location other than the educational institution, using technology to access course materials and communicate with instructors and peers. Online course students, like all other students, require ongoing tutor help in distance learning to keep them engaged and motivated. For instance, in January 2022, according to World Economic Forum, a Switzerland-based international non-governmental and lobbying organization, the number of new enrollments in Coursera's distance learning courses has tripled, reaching 71 million in 2020 and 92 million in 2021. Therefore, the increasing demand for distance-learning courses is driving the growth of the exam preparation and tutoring market.
Competitive Landscape -
Major companies operating in the exam preparation and tutoring market report are Pearson plc, TAL Education Group, McGraw Hill Education Inc., Cengage Learning Holdings II Inc., Kaplan Inc., Varsity Tutors, The Princeton Review, Sylvan Learning LLC, Chegg Inc., Blackboard Inc., Tutor Doctor International Inc., Catapult Learning LLC, Wyzant Inc., C2 Educational System Inc., Kumon North America Inc., TPR Education IP Holdings, Tutor.com Inc., Preply Inc., GradeStack Learning Pvt. Ltd., Barron's Educational Series Inc., Mathnasium LLC, TakeLessons, Ambow Education Holding Ltd., BenchPrep, Club Z! Tutoring Services, Skooli Inc., ArborBridge Inc., Manhattan Prep, Magoosh, Tutoring Club LLC, Houghton Mifflin Harcourt Publishing Company, Wiley Education Services
Technological advancements are a key trend gaining popularity in the exam preparation and tutoring market. Companies operating in the exam preparation and tutoring market are introducing new technologies to develop innovative products to sustain their position in the market. For instance, in March 2022, Vedantu, an India-based tutoring platform specializing in academic tutoring services, launched the Whiteboard Audio Video Environment (W.A.V.E. 2.0), a technologically advanced online learning platform. The W.A.V.E. platform uses artificial intelligence and machine learning to measure over one hundred parameters in real-time, resulting in improved student engagement, teaching effectiveness, and learning outcomes. The technology provides accurate insights by utilizing face recognition, content analysis, whiteboard usage analysis, verbal interaction analysis, doubt analysis, tone analysis, sentiment analysis, and other advanced techniques. According to the company, the patented technology is anticipated to completely revolutionize the learning process and performance evaluation.
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Key Segments -
The exam preparation and tutoring market covered in this report is segmented -
1) By Tutoring Type: Structured Tutoring, On-demand Tutoring
2) By Tutoring Style: Test Preparation Service, Subject Tutoring Service
3) By Course Duration: Test Preparation Service, Subject Tutoring Service
4) By End-User: K-12 (Schools), Higher Education (College Or Universities), Corporate Or Professional Training
Key highlights covered in the report -
1. Detailed market size forecast and historical data analysis
2. Key drivers influencing market growth
3. Identification of upcoming trends and potential opportunities in the market
4. Analysis of major players strategies, to understand competitive dynamics and market positioning
5. Evaluation of regional dynamics
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