Programmatic Advertising Market Share, Growth and Competitive Analysis by 2034

The global programmatic advertising market is expected to be worth US$ 26.74 billion in 2024. The market is estimated to grow at a CAGR of 30.1% between 2024 and 2034. The market is estimated to reach US$ 370.12 billion by 2034.

Companies are becoming cognizant of the revenue opportunities through online advertising. They are thus seeking out advertising models that help maximize income and raise their online presence. Therefore, a solution like programmatic advertising is sought by the companies.

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The reach of programmatic advertising is expanding as more individuals use internet platforms and social media. This is driving up the need for programmatic advertising. Digital advertising relies largely on user data to deliver relevant adverts for clients. Data gathering and processing are becoming more efficient, driving demand for programmatic advertising. The precise and relevant character of the adverts generated by programmatic advertising ensures that the market has a promising future.

Key Companies Profiled

Adroll- AdRoll offers a powerful marketing and advertising platform to grow your business quickly and intelligently while building relationships with customers. Email marketing, AI-driven product recommendations, and cross-channel measurement.

Adobe Marketing Cloud- Adobe is the global leader in digital media and digital marketing solutions. Our creative, marketing and document solutions empower everyone - from emerging artists to global brands - to bring digital creations to life and deliver immersive, compelling experiences to the right person at the right moment for the best results. In short, Adobe is everywhere, and we're changing the world through digital experiences.

AdReady- Our business is led by a talented leadership team and board of directors made up of individuals who have guided some of the most powerful brands in the world. Additionally, we have an amazing group of technologists, product experts and customer evangelists who are passionate about creating the best display advertising experience for our customers. We understand that advertisers and agencies don't have weeks to develop online display campaigns in today's fast moving digital world.

Choozle- Digital Advertising Made Easy provides a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across display, video, mobile and other mediums all from a single, intuitive interface.

DataXu- In 2009, dataxu was founded on the premise that data science could help make marketing better. Not just more efficient for agencies or more profitable for brands, but also more personalized and more engaging for consumers. dataxu is now part of Roku. Our vision of helping marketers truly understand how marketing investments cause sales and profitable customer relationships is now a reality. And we're proud to say that the world's top agencies and brands partner with us to deliver real results and prove how marketing impacts the business.

Outbrain- Outbrain (Nasdaq: OB) is a leading technology platform that drives business results by engaging people across the open web. Outbrain predicts moments of engagement to drive measurable outcomes for advertisers and publishers using AI and machine learning across more than 7,000 online properties globally. Founded in 2006, Outbrain is headquartered in New York with offices in Israel and across the United States, Europe, Asia-Pacific, and South America.

DoubleClick- DoubleClick, LLC specializes in positioning companies for growth and success. Our total solutions range from logo creation, branding, website design, graphic design, marketing and advertising print materials, public relations, and computer repair we aim to create the perception necessary to excel in today's and tomorrow's business environment. Our clients have an advantage through increased recognition and brand positioning because we creatively, and strategically produce products with the big picture in mind. Whether the situation calls for a complete, long-term program or a single solution, you can ensure that the dollars invested with us are effective and measurable.

PulsePoint- PulsePoint is an advanced data and technology company that is breaking new ground with programmatic solutions for healthcare organizations, to personalize information and improve outcomes. We are leading a revolution in radical health personalization to help organizations improve how they provide care, education and support to people when they need it most. Through programmatic automation, we interpret the hard to read signals of the customer journey and understand the connection points between relevance and engagement. This enables us to deliver a suite of tools that allow for the seamless activation of health options.

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This release was published on openPR.