Kombucha Tea Global Market Report 2024 - By Demand, Size, Share, Trends, Outlook By 2033

The Business Research Company has updated its global market reports, featuring the latest data for 2024 and projections up to 2033

The Business Research Company offers in-depth market insights through Kombucha Tea Global Market Report 2024, providing businesses with a competitive advantage by thoroughly analyzing the market structure, including estimates for numerous segments and sub-segments.

Market Size And Growth Forecast:
The kombucha tea market size has grown exponentially in recent years. It will grow from $2.8 billion in 2023 to $3.36 billion in 2024 at a compound annual growth rate (CAGR) of 20.2%. The growth in the historic period can be attributed to celebrity endorsements and popularity, adaptation to diverse palates, distribution expansion, craft beverage movement, social media and health influencers.

The kombucha tea market size is expected to see rapid growth in the next few years. It will grow to $6.73 billion in 2028 at a compound annual growth rate (CAGR) of 18.9%. The growth in the forecast period can be attributed to continued health and wellness trend, rise in functional beverages, increasing demand for natural and organic products, global expansion and market penetration, diversification of flavors and varieties. Major trends in the forecast period include accessibility and mainstream appeal, wellness and lifestyle branding, rise in DIY kombucha culture, local and artisanal production, packaging evolution.

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Market Segmentation:
The kombucha tea market covered in this report is segmented -
1) By Flavor Type: Fruits, Regular/Original, Herbs And Spices, Flowers, Others Flavor Types
2) By Packaging Type: Glass Bottles, Aluminum Cans, PET Bottles, Other Packaging Types
3) By Distribution Channel: Supermarkets And Hypermarkets, Online Retailers, Health Stores, Convenience Stores

Major Driver - Increasing Health Conscious Consumers
The increasing number of health-conscious consumers is significantly driving the growth of the kombucha tea market. Some experts believe that because kombucha includes good live bacteria, it can help to improve the efficiency of a variety of bodily functions and is often preferred by health-conscious consumers. According to the International Food Information Council's (IFIC) 2022, food and health survey, in 2022, 52% of Americans report that they followed a diet or eating pattern in the past year, a significant increase from the past few years (39% in 2021, 43% in 2020, 38% in 2019). Hence, the increasing number of health-conscious people is expected to propel the growth of the kombucha tea market over the coming years.

Competitive Landscape:
Major companies operating in the kombucha tea market report are PepsiCo, The Coca-Cola Company, Molson Coors Beverage Company, The Hain Celestial Company, GT's Living Foods, NewAge, Remedy Kombucha Pty. Ltd., Reed's, Health Ade, Rebbl Inc., LIVE Soda, Brew Dr. Kombucha, Humm Kombucha LLC, Equinox Kombucha, KeVita Inc, Kombucha Wonder Drink, Carpe Diem, Buchi Kombucha, Marin Kombucha, Holy Beverages, Wild Kombucha, Yogi Kombucha, Revive Kombucha, Better Booch, Kombrewcha, Clearly Kombucha, Big Easy Bucha

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Top Trend - CVC Capital Partners Acquired Ekaterra
In July 2022, CVC Capital Partners, a Luxembourg-based private equity and investment advisory firm acquired Ekaterra, a Unilever's tea business for 4.5 billion euros (USD 4.8 billion). This acquisition aims for additional development in carrying out and growing their business. Ekaterra is a Netherlands-based tea and beverage company.

The Table Of Content For The Market Report Include:
1. Executive Summary
2. Kombucha Tea Market Characteristics
3. Kombucha Tea Market Trends And Strategies
4. Kombucha Tea Market - Macro Economic Scenario
5. Kombucha Tea Market Size And Growth
…..
27. Kombucha Tea Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix

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