Fzillion, a Launching Pad for Upcoming Designers & Brands

Fzillion; an initiator of fashion e-commerce, has shed excessive weight. From their previous website to the more specific and minimalistic style, the evolution of the e-retailer has gone their way. As an online presence, ever since their acquisition by Amazon, they have taken a leaf out of the e-retailer giant’s book and have focused on their customer experience and needs more. Part of this detailed change was the enhancement of its site experience. The August 2012 Fzillion.com redesign was the beginning of a new retailer identity for Fzillion.

Newer, better features were made a part of the site bit by bit. The redesign is based on the retailer’s desire to cater to larger clientele. Their continuous innovation has gathered an impressive and loyal customer following since the overall upheaval of the retailer. In the years since its advent, Fzillion has also functioned as a launching pad for many upcoming and new designers. This, of course, is always greeted with enthusiasm by the customers. Since most of the customer base of the store comprise of designer loving women, any new additions to the fold are always welcomed.

Their fashion advice snippets and unique fashion video cataloguing have made online purchases simpler. Since its creation in 2000, Fzillion has been introducing fashion brands, creating opportunities for fresh talent to make a global niche for using the e-retailer’s global reach. Many designers have gained access to clientele in the furthest corners of the world because of Fzillion. Apart from initiating talent Fzillion has also tried to cultivate a better fashion understanding in their customers by providing them with great advice, carefully presented looks and fashion editorials.

Fzillion Offers over 500 brands and this figure is growing every day, as is the loyal customers of the e-retailer. Another aspect of their success is fast, free shipping worldwide. Fzillion has quite quickly and aptly engaged their customers on site, across social media and blogs. They are fast becoming a leading authority on fashion essentials, style tips and customer care. The number of women who follow Fzillion.com regularly has only increased in the past years.

Ever seen the opening of East Dane, Fzillion has also added men products to their shelves. With this store, they are catering solely to men. Now they can easily lay claim to quality and quantity for men as well. Initially, the e-retailer careened to the top because of the variety and quality it has been offering to women. While the women’s section is still the crown jewel of the store, East Dane is not far behind. This is growth step for the store and so it has not been disappointing. People are starting to see Fzillion as a wholesome store rather than a retailer for women.

To learn more, log into: http://www.fzillion.com

Fzillion, Inc. is a leading fashion specialty retailer offering compelling clothing, shoes and accessories for men, women and children. Since 2000, we've been committed to providing our customers with the best possible service—and to improving it every day.

3090 Hood Avenue, San Diego, CA 92111

This release was published on openPR.