Press release
77.1% CAGR Virtual Reality Content Creation Market Worth $46.5 Billion by 2026
According to a recent report published by Allied Market Research, titled, "Virtual Reality Content Creation Market by Content Type, Component, and End-use Sector: Global Opportunity Analysis and Industry Forecast, 2019-2026,"The virtual reality content creation market size was valued at $431.3 million in 2018, and is projected to reach $46.5 billion by 2026, growing at a CAGR of 77.10% from 2019 to 2026.
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Virtual reality (VR) is among one of the key technologies that provides interactive virtual experiences to end-users. VR content is the data that helps end-user to experience the VR environment. For example, a VR software game displays virtual simulations to the end-user and allows them to interact with the virtual environment. Increase in demand for head-mounted display (HMDs) in gaming and entertainment sector due to its virtualization ability is a key factor expected to drive the growth of the global virtual reality content creation market.
VR content allows end-user to experience 3D modelling and animation effects. This has propelled the demand for VR content among various industry verticals. Rise in development in computer animation fosters the need for VR content to stay competitive in the market. This in turn is also expected to drive the growth of the market during the forecast period. Moreover, the growth in demand for high-resolution VR headset among individuals is attributing to increase the demand for high quality content at a significant rate. This is one of the major factors expected to fuel the VR content creation market growth.
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Competitive Analysis:
The competitive environment of Virtual Reality Content Creation Industry is further examined in the report. It includes details about the key players in the market's strengths, product portfolio, Virtual Reality Content Creation Market share and size analysis, operational results, and market positioning. It comprises the actions taken by the players to grow and expand their presence through agreements and entering new business sectors. Mergers and acquisitions, joint ventures, and product launches are some of the other techniques used by players.
Key Players:
Blippar
360 Labs
Matterport
Koncept VR
SubVRsive
Panedia Pty Ltd.
WeMakeVR
VIAR (Viar360)
Pixvana Inc.
Scapic and Many More
The major challenge for content creators is the content piracy that downscales the grade of its products. On a contrary, stringent government data piracy policies are ceasing the unauthorized creation of duplicate high definition content creations modes. This in turn is supporting the growth of the global virtual reality content creation market during the forecast period. Furthermore, rise in demand for enhanced graphical videos is also a factor expected to fuel the growth of the market. Proliferation of virtual reality devices in education further propels the demand for virtual reality content.
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Region wise, Asia-Pacific is expected to witness significant growth in terms of CAGR in the upcoming years.
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Allied Market Research (AMR) is a full-service market research and business-consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of "Market Research Reports Insights" and "Business Intelligence Solutions." AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.
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