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2023 Podcasting Market Report: Rising Impressive Business Opportunities Analysis
Podcasting Market
The Business Research Company's Podcasting Global Market Report 2023 identifies increasing penetration of the internet as the major driver for the Podcasting market's growth in the forecast period. Internet penetration is increasing due to various reasons such as improved access to mobiles/smartphones, the emergence of new communication over the internet, and others. During the COVID-19 pandemic, most of the people shifted online for online communications, entertainment, e-learning, podcasts, and other purposes as they were home due to lockdowns. The increasing penetration of the internet significantly creates demand for podcasting as it is part of online learning and entertainment.
The global podcasting market size grew from $20.14 billion in 2022 to $25.85 billion in 2023 at a compound annual growth rate (CAGR) of 28.4%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The podcasting market size is expected to grow to $66.24 billion in 2027 at a CAGR of 26.5%.
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Major competitors in the Podcasting market are Amazon.com Inc., Apple Inc., iHeartMedia Inc., Megaphone LLC, Pandora Media LLC, Audacy Inc., Soundcloud Limited, Spotify AB, Stitcher, TuneIn Inc., Entercom Communications Corp, Liberated Syndication Inc., Podbean Tech LLC, PTC Inc., IBM Corporation, Tech Mahindra Limited, Wipro Limited, Oracle Corporation, Siemens AG, Tata Consultancy Services Limited, Atos SE, Libsyn, Blubrry, PodOmatic, Sirius XM Holdings and The Adecco Group
A key trend in the Podcasting market includes technological advancement. Key players in the podcasting market are focusing on incorporating advanced technologies such as artificial intelligence (AI) into their podcast/platforms to enable improvements such as programmatic podcasts, transcription, optimization, advertising, and others. Such integration of technology enables podcasting platforms to earn additional revenue through advertisements while targeting the right listeners.
Read More On The Global Podcasting Market Report Here:
https://www.thebusinessresearchcompany.com/report/podcasting-global-market-report
The Podcasting market is segmented -
1) By Genre: News And Politics, Society And Culture, Comedy, Sports, Other Genres
2) By Format: Interviews, Panels, Solo, Repurposed Content, Conversational
• By Geography: Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. North America was the largest region in the Podcasting market.
The Business Research Company's "Global Podcasting Market Report 2023" provides a thorough understanding of the market across 60 geographies. The report covers market size, growth rate, segments, drivers and trends in every region and country. In addition, the report offers insights on historical and forecast growth, helping players analyze and strategize better.
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The Table Of Content For The Podcasting Market Include:
1. Executive Summary
2. Podcasting Market Characteristics
3. Podcasting Market Trends And Strategies
4. Podcasting Market - Macro Economic Scenario
5. Podcasting Market Size And Growth
.......
26. Africa Podcasting Market
27. Podcasting Market Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions In The Podcasting Market
29. Podcasting Market Future Outlook and Potential Analysis
30. Appendix
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