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Cooperation between Fraunhofer IAO and SIRIM, the Malaysian research organization

04-10-2015 07:10 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Fraunhofer IAO

Photo: Lothar Fischer, © Fraunhofer IAO

Photo: Lothar Fischer, © Fraunhofer IAO

Fraunhofer IAO and SIRIM, a research institution in Malaysia, will work together to support small and medium-sized enterprises with their expertise in innovation and technology management in the future. In December 2014, the Fraunhofer-Gesellschaft and SIRIM signed a declaration of intent for the cooperation. The first joint project with Fraunhofer IAO kicked off in March.

The kick-off in March 2015 signaled the official green light for the first collaborative project between Fraunhofer IAO and SIRIM, the Standards and Industrial Research Institute of Malaysia. In the upcoming months, the two research organizations will work together to support small and medium-sized enterprises with innovation and technology management.

For more than 40 years, SIRIM has helped companies in Malaysia with research, technology development and quality optimization, and it is an important certification institute with comprehensive industry expertise. One of SIRIM’s most important activities is to boost productivity within SMEs. The cooperation with Fraunhofer IAO is expected to provide new momentum.

First collaborative project scheduled to start soon

Dr. Mohamad Jamil Bin Sulaiman, SIRIM’s Vice President of the Research and Technology Innovation Division, was received in Stuttgart on March 19 together with his project team. They were greeted by Prof. Dr.-Ing. Alexander Verl, Fraunhofer Executive Vice President Technology Marketing and Business Models, Monika Braun, responsible for the Southeast Asia region at Fraunhofer, Prof. Dr. Anette Weisbecker, Fraunhofer IAO’s deputy director, and the IAO project team. “The project to foster Malaysian SMEs is the first important step in our cooperation with SIRIM, in that we can contribute our special expertise in the areas of innovation and technology management,” says Prof. Dr. Anette Weisbecker. “We’re looking forward to working together over the next few months and the possibility to take part in further joint initiatives in applied research.”

In the coming weeks, the Fraunhofer IAO project team will start working on location with SIRIM and the Malaysian SMEs. In addition to a survey on the state of innovation management at the companies, there are also plans for technology audits and innovation workshops. Fraunhofer IAO will also advise SIRIM colleagues about the qualification of innovation centers based on the Fraunhofer-Gesellschaft’s successful model.

Further information:

Fraunhofer IAO:

The basis for all work undertaken at the Fraunhofer IAO is a deep conviction that business success in a globalised arena is contingent on an ability to profitably leverage new high-tech potentials. In order to optimally exploit these opportunities, companies must be capable of developing and implementing customer and employee-oriented technologies faster than their competitors. Work organisation concepts must be simultaneously innovative and anthropocentric. A systematic design, in other words, is the outcome of pooled management and technical expertise. This holistic perspective when it comes to project processing ensures that equal consideration is given to commercial success, employees' interests and social consequences.

Through its close cooperation with the Institute for Human Factors and Technology Management (IAT) of the University of Stuttgart, Fraunhofer IAO unites basic university research with applied science and business practice.


Liza Wohlfart
R&D Management
Fraunhofer IAO
Nobelstraße 12
70569 Stuttgart, Germany
Phone +49 711 970-5310

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