Water Softeners Market: Exploring the Dynamics and Future of the Water Softeners Industry Trends, Drivers, and Opportunities

Asia-Pacific market would grow at the highest CAGR of 8.5% through 2025 due to proactive measures undertaken by the government to improve access to fresh water, increase in foreign direct investments in commercial and residential infrastructure, and rapid proliferation of the industrial sector.

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Allied Market Research published a new report, titled, "Water Softeners Market by Type (Salt-Based and Salt-Free Water Softeners) and End-use (Residential, Industrial, and Municipal): Global Opportunity Analysis and Industry Forecast, 2018 - 2025. " The report offers an extensive analysis of key growth strategies, drivers, opportunities, key segment, Porter's Five Forces analysis, and competitive landscape. This study is a helpful source of information for market players, investors, VPs, stakeholders, and new entrants to gain thorough understanding of the industry and determine steps to be taken to gain competitive advantage.

Growing demand for clean and potable water globally due to rapid industrialization & urbanization and spiraling growth in food processing plants, chemical producers, textile manufacturers, and refineries would propel the growth of the global water softener market. Salt-based water softener segment is likely to dominate and salt-free water softener segment to register the fastest growth through 2025.

This makes it important to understand the practical implications of the water softeners market. To gain a competitive advantage, the players must have something unique. By tapping into the untapped market segment, they can establish a relevant point of differentiation, and this report offers an extension analysis of untapped segments to benefit the market players and new entrants to gain the market share.

According to the report published by Allied Market Research, the global Water Softeners Market accrued a sum of $2.05 billion in 2017 and is anticipated to reach $3.57 billion by 2025, growing at a CAGR of 7.1% from 2018 to 2025.

KEY MARKET PLAYERS:

The report provides the SWOT analysis of the key market players including Culligan International Company, Kinetico UK Ltd, NuvoH2O, LLC, US Water System, Inc., and Ecowater System, LLC. The other key players include Ion Exchange (India) Limited, Hague Quality Water, Harvey Water Softener, Pelican Water System, and Canature Environment Products Co., Ltd. which gives the business overview, financial analysis, and portfolio analysis of products and services. The latest news related to industry developments in terms of market expansions, acquisitions, growth strategies, joint ventures, collaborations, product launches, market expansions etc. are included in the report for the better understanding of the stakeholders in framing strategic decisions to gain long term profitability and market share.

The report identifies the drivers of the market as the surge in need for potable water due to the growing population, growing number of water-borne ailments due to consumption of hard water, and growing acceptance in industrial applications such as food processing, chemical, textiles, and refineries. Moreover, rapid industrialization and urbanization all around the world increased the adoption of water softeners.

NEED FOR THE REPORT:

The current situation of pandemic makes it very important for the stakeholders in the water softeners market to understand the market deeply, which will help them in taking sound decisions, to gain the competitive advantage. By exploring the unexplored areas of market, the key players can surely gain a larger market share.

Based on product types, the salt-based water softener segment generated over two-thirds of the total market revenue in 2017 and is likely to remain dominant through 2025. This is because salt-based water softeners are used in homes to prevent health ailments like eye and skin irritation and hair fall, increase lifespan of fabric, avoid stains on faucets, fixtures, and taps, and extending shelf life of water-utilizing appliances.

KEY OFFERINGS OF THE REPORT:

Key drivers & Opportunities: An extensive analysis on key factors and opportunities available in different segments for strategizing.

Current trends & forecasts: A comprehensive analysis on latest trends, and forecasts for next few years to frame strategic decisions as a next step.

Segmental analysis: An extensive analysis of each segment and driving factors such as revenue and growth rate is offered.

Regional Analysis: A thorough analysis of each geographic region can help market players devise expansion strategies and gain from the opportunity.

Competitive Landscape: Useful insights on each of the leading market players for outlining competitive scenario and related strategies have been offered in the report.

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