OTT Streaming Market 2023 - Size, Share, Segments, Insights, And Forecast
As per the OTT Streaming market report by The Business Research Company, the with the increasing change in customers' social behavior, which is shifting from traditional subscriptions to broadcasting services and to over-the-top (OTT) on-demand video and music subscriptions every year, OTT streaming in the forecast period is expected to grow at a very fast pace. Various segments of the population have started using video streaming services instead of regular television for entertainment due to added benefits such as on-demand services and ease of access.
The global OTT streaming market size will grow from $149.34 billion in 2022 to $171.99 billion in 2023 at a compound annual growth rate (CAGR) of 15.2%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The global OTT streaming market size is expected to grow to $302.67 billion in 2027 at a CAGR of 15.2%.
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Major competitors in the OTT Streaming market include Facebook, Netflix, Amazon, Microsoft, Google, Apple, Hulu, Tencent, Rakuten, and YouTube.
The OTT Streaming market is segmented -
• By Device Type: Smartphones, Smart TV's, Laptops, Desktops and Tablets, Gaming Consoles, Set-Top Box, Other Devices
• By Revenue Source: AVOD, SVOD, TVOD, Other Revenue Sources
• By User Type: Commercial, Personal
• By End User: E-commerce, Media And Entertainment, Education And Training, IT And Telecom, Health And Fitness, Other End Users
• By Geography: Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa. Asia-Pacific was the largest region in the OTT Streaming market.
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OTT (over-the-top) is a method of offering television and film material through the internet at the consumer's request and to meet their specific needs.
The Table Of Content For The OTT Streaming Market Include:
1. Executive Summary
2. OTT Streaming Market Characteristics
3. OTT Streaming Market Trends And Strategies
4. Impact Of COVID-19 On OTT Streaming
5. OTT Streaming Market Size And Growth
6. OTT Streaming Market Segmentation
26. Africa OTT Streaming Market
27. OTT Streaming Market Competitive Landscape And Company Profiles
28. Key Mergers And Acquisitions In The OTT Streaming Market
29. OTT Streaming Market Future Outlook and Potential Analysis
The "Global OTT Streaming Market Report 2023" from The Business Research Company is a comprehensive report that covers every facet of a market covering over 60 geographies and over 2500 market segments. The regional and country breakdowns section analyzes the market in each geography and the market size by region and country. Furthermore, it assesses the market's historical and projected growth and identifies significant trends and strategies that companies can leverage for business expansion.
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