The Eye Health Supplements Market to grace digital transformation curve at a CAGR of 6.0%

Rising prevalence age-related macular degeneration (AMD), cataract, etc., are expected to a fuel the growth of the eye health supplements market. Also, increasing adoption of eye supplements as preventive medication among the aging population is further expected to propel the eye health supplements market. Besides, the availability of a variety of effective eye health supplements with a refined distribution network across the world is also expected to aid market growth over the forecast period. Increasing demand for eye health supplements in developed regions such as countries in Europe with a higher proportion of the aging population is further expected to generate significant opportunity for players in the global eye health supplements market.

The global eye health supplements market is expected to witness significant growth in the coming years due to the increasing awareness about the importance of eye health and the growing prevalence of eye-related conditions, such as age-related macular degeneration (AMD) and cataracts. In addition, the increasing demand for natural and holistic approaches to health and wellness is also driving market growth.

Increasing investments toward product research & development with collaboration with various local distribution networks by key stakeholders in the eye health supplements market is expected to boost market growth. The global eye health supplements market was valued at US$ 2 Bn in 2019, and is expected to exhibit a CAGR of 6% over the forecast period (2019-2029).

The eye health supplements market can be segmented into two main categories: prescription and over-the-counter (OTC) supplements. Prescription eye health supplements are only available with a prescription from a healthcare provider and are typically used to treat specific eye conditions. OTC eye health supplements are available without a prescription and are used to support overall eye health and prevent eye-related conditions.

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Eye health supplements are dietary supplements that are formulated to support the health of the eyes. These supplements typically contain a blend of nutrients, vitamins, and minerals that are believed to support eye health and prevent or treat eye-related conditions. Eye health supplements are commonly used to improve vision, reduce the risk of age-related eye conditions, and support overall eye health.

The global eye health supplements market is expected to witness significant growth in the coming years due to the increasing awareness about the importance of eye health and the growing prevalence of eye-related conditions, such as age-related macular degeneration (AMD) and cataracts. In addition, the increasing demand for natural and holistic approaches to health and wellness is also driving market growth.

The eye health supplements market can be segmented into two main categories: prescription and over-the-counter (OTC) supplements. Prescription eye health supplements are only available with a prescription from a healthcare provider and are typically used to treat specific eye conditions. OTC eye health supplements are available without a prescription and are used to support overall eye health and prevent eye-related conditions.

The eye health supplements market is highly competitive, with several major players vying for market share. Some of the key players in the market include Pfizer, Novartis, Allergan, and Bausch + Lomb. These companies have strong brand recognition and extensive distribution networks, which give them a competitive advantage in the market.

Company Profiles:

Pfizer Inc.
Novartis AG
Baush Health
Amway Corp.
Vitabiotics Ltd.
Alliance Pharma
The Nature's Bounty Co

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Key Takeaways of Eye Health Supplements Market Study

Based on ingredient, owing to superior product efficacy, lutein - zeaxanthin and the antioxidants segment, together, generated over 60% market value share in the global eye health supplements market in 2018.

Growing prevalence of age-related macular degeneration (AMD) around the world makes it the most lucrative segment under disease indication, and with the surging adoption of eye health supplements as a preventive treatment, a similar trend is expected to continue over the forecast period.

In terms of dosage form, tablets and capsules, together, contributed around three-fourth market value share in the eye health supplements market, due to widespread availability and high adoption by patients.

North America has captured over 1/3 market value share, and is expected to be the most lucrative region in the global eye health supplements market during the forecast period.

"Continuous focus on the development of novel treatment options for degenerative diseases such as AMD is projected to propel the growth of the global eye health supplements market. As far as the anticipated impact of COVID-19 is concerned, the pandemic will, in fact, create greater need for enhanced immunity. With immunity boosting and preventive healthcare taking the front seat, opportunities will emerge for manufacturers of eye health supplements to communicate their role as key micronutrients," says a PMR analyst.

Launching Products - Imperative Strategy for Market Players

Market introduction of new products as per disease need is the major factor responsible for intense competition among market players in the global eye health supplements market. Several companies are focusing on launching preservative-free solutions to increase their product sales and expand market share. For example, in June 2018, Bausch + Lomb, a subsidiary of Valeant Pharmaceuticals International, launched preservative-free lubricant eye drops - Soothe Xtra Protection - to meet the growing issue of dry eye disorder.

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What else is in the report?

Persistence Market Research offers a unique perspective and actionable insights on the eye health supplements market in its latest study, presenting historical demand assessment of 2014-2018 and projections for 2019-2029, based on ingredient (lutein and zeaxanthin, antioxidants, omega-3 fatty acids, coenzyme q10, flavonoids, astaxanthin, alpha-lipoic acid, and other ingredients), disease indication (age-related macular degeneration (AMD), cataract, dry eye syndrome, and other indications), and form (tablets, capsules, and others), across seven key regions.

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