openPR Logo
Press release

At CAGR of 25.07%, India Over the Top (OTT) Market Research Report 2022-2027

11-28-2022 08:09 AM CET | IT, New Media & Software

Press release from: IMARC Group

India Over the Top (OTT) Market

India Over the Top (OTT) Market

IMARC Group's latest research report, titled "India Over the Top (OTT) Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027," The India over the top (OTT) market is expected to exhibit a CAGR of 25.07% during 2022-2027.

Over-the-top (OTT) is an online media streaming platform that delivers web series, films, and personalized television (TV) content directly to users over the internet on a subscription basis. It can be downloaded and viewed on user's demand across various internet-connected devices, such as smartphones, personal computers (PCs), consoles, and tablets. Apart from this, it offers audio, video, Voice over Internet Protocol (VoIP) services, communication, and gaming solutions that can be accessed and watched easily in a cost-effective manner. Some of the common OTT types include subscription video on demand (SVOD), transactional video on demand (TVOD), and advertising-based video on demand (AVOD).

Get Free Sample Copy of Report at - https://www.imarcgroup.com/india-over-the-top-market/requestsample

Covid-19 Outbreak:

The rapid outbreak of coronavirus disease (COVID-19) and the consequent implementation of mandatory lockdown restrictions across the globe had positively impacted the India Over the Top (OTT) market. Due to the government's internment and strict stay-at-home orders, the demand for over the top (OTT) has increased among the masses. The significant shift in consumption patterns and media usage as a result of partial and complete lockdowns in order to prevent the spread of coronavirus has accelerated the market growth across the country.

Browse Full Report With TOC: https://www.imarcgroup.com/india-over-the-top-market

Industry Trends:

The market in India is primarily driven by the increasing penetration of high-speed internet connectivity. Additionally, the rising adoption of OTT platforms across industries, such as telecom, information technology (IT), banking, financing, servicing, and insurance (BFSI), and government for advertising purposes, is boosting the demand across the country. In addition to this, continual technological advancements that enable easy access to stream services on internet-based applications and electronic gadgets, including mobiles, consoles, and smart televisions (TVs), is positively influencing the market. Moreover, the advent of various online OTT platforms with the list of subscription-based narrowed genre podcasts, music films, television programs, series, and videos are creating a positive market outlook. Some other factors driving the market further include rapid urbanization, inflating disposable income levels of individuals, and strategic collaborations of OTT operators with multichannel video programming distributors (MVPDs).

Contact to our analyst at- https://www.imarcgroup.com/request?type=report&id=5859&flag=C

Key Market Segmentation:

Breakup by Component:

• Solution
• Services

Breakup by Platform Type:

• Smartphones
• Smart TV's
• Laptops Desktops and Tablets
• Gaming Consoles
• Set-Top Boxes
• Others

Breakup by Deployment Type:

• Cloud
• On-Premise

Breakup by Content Type:

• Voice Over IP
• Text and Images
• Video
• Others

Breakup by Revenue Model:

• Subscription
• Procurement
• Rental
• Others

Breakup by Service Type:

• Consulting
• Installation and Maintenance
• Training and Support
• Managed Services

Breakup by Vertical:

• Media & Entertainment
• Education & Training
• Health & Fitness
• IT & Telecom
• E-Commerce
• BFSI
• Government
• Others

Breakup by Region:

• North India
• West and Central India
• South India
• East India

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Contact US

IMARC Group
30 N Gould St, Ste R
Sheridan, WY (Wyoming) 82801 USA
Email: Sales@imarcgroup.com
Tel No:(D) +91 120 433 0800
Americas:- +1 631 791 1145 | Africa and Europe :- +44-702-409-7331 | Asia: +91-120-433-0800, +91-120-433-0800

Who we are:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC's information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company's expertise.

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release At CAGR of 25.07%, India Over the Top (OTT) Market Research Report 2022-2027 here

News-ID: 2823253 • Views:

More Releases from IMARC Group

Automotive Control Cables Manufacturing Plant Setup Report 2025: Machinery, Raw Materials and Investment Insights
Automotive Control Cables Manufacturing Plant Setup Report 2025: Machinery, Raw …
Automotive control cables are essential components used to transmit mechanical force in vehicles, enabling the smooth operation of various systems such as brakes, clutches, accelerators, gear shifts, and seating mechanisms. These cables are designed for durability, flexibility, and high performance under diverse driving conditions. Their demand is directly linked to the growth of the automotive industry, aftermarket sales, and increasing consumer preference for enhanced driving comfort and safety. Setting up an
Halal Cosmetics Market Size, Trends, Key Players, Opportunity and Forecast 2025-2033
Halal Cosmetics Market Size, Trends, Key Players, Opportunity and Forecast 2025- …
IMARC Group, a leading market research company, has recently released a report titled "Halal Cosmetics Market Size, Share, Trends and Forecast by Type, Distribution Channel, and Region, 2025-2033." The study provides a detailed analysis of the industry, including the global halal cosmetics market size, trends, share and growth forecast. The report also includes competitor and regional analysis and highlights the latest advancements in the market. Halal Cosmetics Market Highlights: • Halal Cosmetics Market
Comprehensive Castor Oil Processing Plant Project Report 2025: Setup Guide, Economics and Profitability Outlook
Comprehensive Castor Oil Processing Plant Project Report 2025: Setup Guide, Econ …
Castor oil is a versatile vegetable oil extracted from the seeds of the Ricinus communis plant. It is widely used in pharmaceuticals, cosmetics, food processing, lubricants, paints, coatings, and biodiesel production owing to its unique chemical properties, including high ricinoleic acid content. Castor oil derivatives also serve as key raw materials in the polymer, chemical, and industrial sectors. Establishing a castor oil processing plant involves steps such as seed cleaning, dehulling,
Honey Processing Plant Report 2025: Capital Investment, Operating Expenses and Market Opportunities
Honey Processing Plant Report 2025: Capital Investment, Operating Expenses and M …
Honey is a natural sweetener produced by honeybees and is valued for its nutritional, medicinal, and industrial applications. It contains antioxidants, enzymes, vitamins, and minerals that make it a popular ingredient in food and beverages, pharmaceuticals, cosmetics, and personal care products. Processed honey is widely consumed as a sweetener, used in bakery and confectionery items, beverages, dietary supplements, and skincare formulations. Setting up a honey processing plant involves operations such as

All 5 Releases


More Releases for OTT

OTT Content Market
The emergence of the live streaming trend and virtual reality technology is a great opportunity for major players to develop innovative offerings in the OTT content market. An increase in the adoption of high speed broadband, along with the increasing demand for smartphones and smart televisions is contributing to the growth of the OTT content market. Players in the market are continuously upgrading their product portfolios to meet the increasing
Over the Top (OTT) Content
Market Overview The Global Over The Top (OTT) industry hit a significant mark in the year 2017. The sector was valued at $97.43 billion in the year 2017 and is expected to grow at a compound annual growth rate of 16.7% between the years 2018 to 2025. By the year 2025, the industry is expected to cross an astounding figure of $332.52 billion marks. The massive growth opportunities have excited investors
Over the Top (OTT) Services Market - Reluctance of Customers to Spend on OTT Ser …
The global over-the-top (OTT) services market has been projected in a report by Transparency Market Research (TMR) to witness a rising count of players focusing on inorganic growth strategies such as acquisition of smaller players to gain a competitive edge. However, some of them could also concentrate on improving their product portfolio to attain a position of strength in the market. Google, Apple, and Netflix are among the leading players
Global OTT Services Market: Rising Demand for Online and Cloud Services to Make …
OTT services are delivered over internet service provider’s channel, however, they don’t have any involvement in the planning or provisioning of service. As these services are directly offered to consumers ‘over the top’ of internet service provider’s network, they have derived the name - over the top services. In response to the proliferation of smartphones and their compatibility with OTT applications, the demand for OTT services is poised to rise
OTT Services Market: Rising Demand for Online and Cloud Services to Make OTT Ser …
On account of comprising several international and regional players, the global over the top (OTT) services market exhibit a highly fragmented vendor landscape. With established players expanding their footprint across the world, regional companies are finding it increasingly difficult to compete with them in terms of quality, features, and price advantage. According to Transparency Market Research (TMR), several international companies are likely to grow inorganically in the coming years by
World OTT Video Market 2017 - Telecom Operators, Mobile Operators, Broadcasters, …
The study on OTT Video market presents a comprehensive overview of the global OTT Video market and delves into discussing the growth drivers, restraints, and potential opportunities. It provides an executive level blueprint on the market, with key focus on evaluating the market trends exhibited in the emerging regional markets. In a coherent chapter-wise format the report presents the historical data and statistics of the market and evaluates how the